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PA Seminar - Hays and APA Ipswich 2011
- 1. Hays and APA Roadshow 2011 Ipswich presentation 01/03/11 The Association of Personal Assistants
- 2. HAYS/APA SEMINAR CAREERS BEST PRACTICE Geoff Sims Wednesday 1 st March 2011 Winner of the PA Employer of the Year 2010
- 5. “ PA S JUGGLE MANY ROLES, PROJECTS, BUDGETS AND PEOPLE AND MANAGE THE MANAGER “ Nikki Mason – PA to Geoff Sims
- 21. THANK YOU
- 22. Laura Richardson FAPA DipPA Hays and The Times ‘PA of the Year’ The Association of Personal Assistants
- 23. Be a PA of the Year! Laura Richardson
- 28. “ Why on earth do you want to become a PA?!” The reaction…. © Laura Richardson 2011
- 32. With a little bit of hard work & enthusiasm- I kept growing my role! Became Chair of Company Event Committee Promoted to PA to Chairman, CEO & CFO New Project: Lead a Benchmarking study of the company New Project: Designed Business Process Models to improve company efficiency Made part of Managers Group Promoted to Executive Assistant Line Management of own Assistant New Project: Part of Business Transformation Team- identifying growth opportunities for the company Became Chair of PA Group PA of the Year!! © Laura Richardson 2011
- 34. So, why did I win?! What makes a PA of the Year? ? © Laura Richardson 2011
- 36. The five roles at a glance: © Laura Richardson 2011 Switched on Structurer Confided-in Therapist All-seeing PR Agent Business Guru Transformer- Translator
- 38. What do I mean by having the right Mindset?! “ I’m just a PA” © Laura Richardson 2011
- 39. The Media is realising the importance of PAs! © Laura Richardson 2011
- 40. Surveys show how important PAs are! The APA Business Leaders Survey of 5000 businesses showed that 44% of business leaders thought a PA increased their effectiveness by significantly more than 40%. Deborah Meaden from Dragon’s Den publicly commented that this statistic came as no surprise as ‘ the importance of having [a PA] at the base is paramount ’. © Laura Richardson 2011
- 41. The world’s most successful people know we PAs are important! Oprah Winfrey valued her PA, Beverley Coleman, so highly that she offered her $1 million to stay in the job. George Clooney rates his PA so much he bought her a mansion down the road from his in Beverley Hills. Richard Branson bought his PA , Penni Pike, a houseboat to show his gratitude for her brilliant work. 94 of the Times 100 Most Influential People in the World list a PA as an important influence in their lives. Two of the World's Richest Men (Bill Gates & Warren Buffett) publicly praise their PAs. © Laura Richardson 2011
- 42. Key business & industry experts know the importance of the PA role! “ The role is changing and it is now far more to do with planning, scheduling and management effectiveness than typing, filing and making coffee. The modern PA provides essential support to a busy executive and is there to catch the ball in a crisis.” Dr. Gareth Osborne, Director General Association of Personal Assistants “ The role of a PA used to be regarded as a support function but its status has risen so it is now seen much more as a fully fledged career .” Geoff Sims, Managing Director Hays PA & Secretarial © Laura Richardson 2011
- 43. “ Being a PA can be a career choice for highly competent business professionals . You can never underestimate the value of a good PA.” Karren Brady “ The role of the PA is changing; PAs are far more valued and respected than they were ten years ago” Victoria Sprott, UK Director Office Team “ It is clear that the position of a PA is becoming highly coveted ” Sophie Silver, Gumtree Jobs “ The PA has never been better qualified and that’s reflected in salaries” Cora Lydon, Executive PA Magazine Key business & industry experts know the importance of the PA role! © Laura Richardson 2011
- 50. “ Why on earth do you want to become a PA?!” In conclusion…. Because it’s a great career choice! © Laura Richardson 2011
- 53. The Association of Personal Assistants The professional body for PAs, EPAs and VPAs in the UK and increasingly the world Dr. Gareth Osborne www.paprofessional.com © APA 2011
- 54. Membership © APA 2011
- 55. to a group of like-minded professionals belonging © APA 2011
- 56. being recognised as a true professional Laura Richardson FAPA DipPA © APA 2011
- 57. being informed You, your Boss and your business © APA 2011
- 58. sharing best practice © APA 2011
- 59. £ expressing an opinion to local, national and European government © APA 2011
- 60. having a career path © APA 2011
- 61. being trained © APA 2011
- 62. and qualified © APA 2011
- 63. coming together © APA 2011
- 64. sharing advantage © APA 2011
- 65. © APA 2011
- 66. © APA 2011
Hinweis der Redaktion
- Outline of what I plan to take you through today- hopefully I won’t bore you!! I’ll give a brief overview of how I got to where I am today- I’ve been asked a lot what I think makes a great PA- so, I've spoken to a lot of industry experts and top Pas , past award winners and added these to my own views- I’ve distilled the down into the 5 key roles an excellent PA needs to perform. I’ll then look at what’s needed to be a really excellent EA , and give top tips on how to get there! Pics of Devil wears Prada- hopefully none of your bosses are like that! But in case they are hopefully this presentation will help give a few suggestions on how to do what Anne Hathaway did- and show the boss who’s the real boss in the end!