Social Apps - Utility vs. Triviality

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I presentation demonstrating the difference between social applications that can be deemed trivial (not adding value to the community or the users) and those that can be deemed a utility (providing value).

Technologie

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Widget Ad Spending ,[object Object],[object Object]

Active Users on Top 10 Apps ,[object Object],[object Object],[object Object]

Top 10 Apps - % Active Users ,[object Object],[object Object],[object Object],[object Object]

Viral Apps Daily Active Users ,[object Object],[object Object],[object Object]

Utility vs. Non-utility Applications ,[object Object],[object Object],[object Object]

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