3. To Be Green Sustainable Development Wikipedia.com
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Hinweis der Redaktion
The ultimate goal for being green is to develop sustainability. Create a world where the human basic needs are meet while preserving the environment not only to continue to provide those needs now but for future generations. Economic-is the production, development and management of materials necessary for life Environment-Our surroundings Social-Living together Bearable-tolerable Equitable-Reasonable in judgment Viable-Capable of living
ENERGY STAR-Developed by the U.S. EPA, the program has created energy performance rating systems, on a scale of 1 to 100, as a means for benchmarking the energy efficiency of specific buildings and industrial plants against the performance of similar facilities. www.energystar.gov LEED-The Leadership in Energy and Environmental Design (LEED) Green Building Rating System, developed by the U.S. Green Building Council (USGBC), provides a suite of standards for environmentally sustainable construction and is currently positioned as the acknowledged standard recognizing high-performing buildings. LEED provides building owners and operators with the tools needed to have an immediate and measurable impact on their building. LEED promotes a whole-building approach to sustainability by recognizing performance in five key areas of human and environmental health: sustainable site development, water savings, energy efficiency, materials selection and indoor environmental quality. There are various rating systems for different types of developments. These developments include schools, retail, healthcare, homes and so on.
1 st grocer in MN to be awarded LEED Gold NC2.2 Certification in their Phalen Park store in St Paul. Gold certification is the second highest certification that can be achieved according to the USGBC Makes them one in three in the nation to obtain the Gold status. The stores qualifies with: 44 skylights that illuminate 75% of regularly occupied spaces using a solar powered GPS system that tracks and redirects sunlight as needed -The first commercial parking lot in MN to be illuminated using just LED light that only need to be replaced every 40 years and provide 50% energy savings -Half of the waste from buildings torn down on the construction site has been reused in the construction of the new building or recycled -35% savings in lighting costs compared to typical Cub stores -A maintenance-free floor eliminating the need for chemicals during the cleaning process -A landscape irrigation system that uses 50% less water than typical systems -Low emission car parking spots. Spots saved for cars that run 35 mph and under
Or, trying to stay ahead of the competition Showing your customers that you care about the Earth Go Green follows required steps laid down by the government, Mandie will go into further detail with this later Going Green being an obligation because your competitors are already doing it So, these companies go green because they know it will save money in the long-run
So, basically, if a company wants to compete on a higher level they must embrace green marketing
(i.e. housing insulation made with eco-sustainable materials instead of asbestos) (i.e. in addition to a “zero-defects” policy also implement “zero-waste”) (i.e. bottled water companies using less plastic in their designs) (i.e. web marketing vs. billboards) (i.e. turning off computers when not in use)
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