1. Walmart’s Value
Chain

2. General administration
Human resource management
Technology development
Procurement
Inbound
logistics
Operations
Outbound
logistics
Marketing
and sales
Service

3. Primary
Activities

4. Inbound
Logistics
Operations Outbound
Logistics
Marketing and
sales
Service
-VMI system
(Vendor
managed
inventory)
continuous
replenishment
-EDI
(Electronic
Data
Interchange
3 business
segments:
• WalMart
stores
- Super centers
- Discount
centers
- Neighborhood
markets
• SAM’S Club
• WalMart
international
• Hub and
spoke
distribution
system.
• CROSS
DOCKING:
logistic
technique to
make the
distribution
process more
efficient
- Word of mouth
communication.
-focuses on
everyday low
prices
“Save money, live
better”
-Sales are on a self-service,
cash-and-carry
basis.
-accepting
returned goods
-Satisfaction
guarantee
- Opening
hours(24/7)

5. Support
Activities

6. Firms infrasctructure: close connection between headquarter and local stores.
Human resources:
• Based on Interaction practices between company and employees
• Low pay but other benefits (health care plans, retirement plans, or promotion opportunities)
• 2.2 million associates globally.
• Every time we open a supercenter, we provide roughly 300 jobs
• Women57% of our U.S. workforce, 27% of corporate officers, and 20% of our Board of directors.
Techonology development: It is the key factor of the company. It constitutes a competitive
advantage against competitors.
- Computer-based technology
POS (Point of sales) system
Satellite System
Procurement:
-Wal-Mart deals directly with manufacturers, by passing all intermediaries.
- EDI : Electronic data interchange
MANUFACTURER – WALMART - CUSTOMERS

7. Business
Formats

8. 1. Walmart Stores
• Walmart Discount Stores 629 in the US
• Walmart Supercenter: Walmart Discount Stores + Full Service
Supermarket. 3,029 in the US.
• Walmart Market: Previously branded as Walmart Neighborhood
Market. 199 in the US.
2. Sam’s Club.
Buy in large quantities.
611 opened in the US.

9. Walmart in the US