How to sell oriflame products training [6]

How to make money today
Step one
HOW TO WORK WITH CATALOGUE

Step one
The catalogue is your
shop window
• Every month – new catalogue
• New products
• Key offers
• Product stories
• Experts recommendations
• Beauty tips
Receiving new catalogue learn about new
product,offers. You can find the most attractive
offers on first pages,in the middle and on the
cover.

Step one
The“Must Have!” offers
are wonderful everyday
essential products at
irresistible prices! Quality
guaranteed and easy to
sell
Experts advice: Tips,
tricks and advices which
are easy to understand
and achieve too
Our “We Love!”-products
are of exceptional quality,
high performance, and
breakthrough technology

Step one
HAPPY CUSTOMERS = YOUR SUCCESS!
Professional tips, tricks and advice
Great offers
Costumer ratings
Easy navigation

Step one
Distributing catalogues
and follow up
• Invest in catalogues
• Move the catalogues from home
to home
• Write your personal details for
communication (name, phone
number, e.mail)

Step one
More catalogues – more viewers – more customers
1 catalogue – 3-4 viewers –
2 customer
20 customer
40 customer

Step one
How to find customers
and sell products

Step one
How to sell products
Create a Name Bank and
invite to a meeting
Meet with people and
show catalogue
Place orders, ask for
referrals and add new
names in your Name Bank

Step one
How to create Name Bank
• Close family
• Other relatives
• Friends
This is your “inner circle”

Step one
Extending your Name Bank
• Neighbors
• Organizations you belong to
• Workplace colleagues
• Classmates from school
• Where you go shopping
• People you meet at social functions
• Referrals from your existing customers
Use contact list in your mobile phone, photo
albums, recommendations from friends

Step one
Continue to extend
your Name Bank
Always ask referrals
“Who do you know that would like
to see the new Oriflame catalogue
and income opportunities?”
Outer circle
and referrals
Inner
circle

Step one
Role Play
Contacting people
on Name Bank
Call by phone and set up a meeting
What you
can say?

Step one
Prepare to meet
the customer
• Personal appearance
• Organise your bag
• Plan your diary,select a time
• Make it convenient to your
customers
• Create a warm and friendly
environment

Step one
Selling tools for the meeting

Step one
Match appropriate skin care
products for daily routine
Use the Skin care guide as the tool to find
best products
Advanced Skin Care: If you want
High Performance Results - select
products according to your Age and Skin
Concern
Skin Care By Skin Need: If you want
to tailor your skin care routine then select
the ones based on your Skin Type and
then Skin Need
Find them in the catalogue

Step one
Find the right Oriflame colors
for you and your customers
Use the color chart: a user friendly sales
tool to recommend Oriflame color
cosmetics to your customers
Step 1: Identify your customer’s mood
and the desired effect or preferred look
within the 3 brands: Oriflame Beauty;
Giordani Gold ; VeryMe
Step 2: Recommend a complete set of
make-up products, following the chart
from left to right. From “Lips” to “Face”.

Step one
Role Play
Phrases for introducing
yourself to customers

Step one
Working with customers
1. Ask questions
2. Show catalogue and
recommend products
3. Place orders
4. Delivery order and
show the next catalogue

Step one
Ask questions
•The purpose of open question is
–To define preferences of
customers in cosmetics
–To find out customer’s needs
–To help to customer to make
right choice
WHAT? WHERE? HOW?

Step one
Define
Ask open questions!
They cannot answer“YES”or“NO”
• HOW do you buy cosmetics?
• WHERE do you buy cosmetics?
• HOW OFTEN do you buy cosmetics?
• WHO do you buy cosmetics for?
• WHAT your preferences when do you choose
cosmetics?
• Which cosmetics do you use for daily routine?
DAMA

Step one
Accept
Get first “YES”
For instance:
“If I understood you correctly, you need to have this….”
DAMA

Step one
Match
Match the customers
needs to a product in the
catalogue
DAMA

Step one
Accept
Get second “YES” and start an order
For instance:
“Which product from this range do you want to order?”
Ask about additional products.
“Would you like to order additional product from
this range?”
DAMA

Step one
“What cosmetics products are you
looking for today”
“So,you are looking for moisturising
day cream for yourself and also do you
need a gift idea for your husband
on Valentine’s day?
“Let me recommend to you …”
“So, you want to order…Could I
recommend you also…”
DAMA

Step one
Role play DAMA
Role Play

Step one
Recommend additional products
related to customer interest

Step one
How to work with
objections
An objection is a signal that the potential
customer is interested to learn more
“I haven’t got time at the moment.”
“I can’t afford anything this month.”
“I buy from one of your competitors.”
Role Play

Step one
After sales
•Thank the customer and note
their order in customer log book
• Clarify the amount to be paid
• Agree when you will deliver
• Ask for referrals “Who do
you know…”
- Show the next catalogue
and encourage repeat orders

Step one
More selling tips
• Start using product for yourself
• Use samples
• Look out for special offers in
the catalogue
• Tell about your favorite products
• If you do not know the answer
,find out and then let the
customer know later
• Use ratings and forums with
feedback
• Show our icon products as great
example of Oriflame quality

Step one
After sales communication
• Call the customer
• Ask questions
Don’t forget to congratulate your customers
on their birthdays or special dates

Step one
More successful methods
Increase your income by using
these proven methods:
• Open house
• Selling at work
• Catalogue drop with follow-up
• Online

Step one
Having an “Open House”
• Invite your friends to your home
• Present new catalogue
• Point put new products
• Organize “thematic parties” like a
• “Make up party”, “Skin care party”,
“Wellness party”
Ask one of your friends to host a party for you
and give her some free products or offer
5 -10% of sales made”

Step one
Selling at work
• At your work place or your friends
• Distribute catalogues
• Be generous with samples
• Use Wellness at work

How to sell oriflame products training [6]

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