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How to Integrate Traditional PR and Social Media  (Beginners Techniques)
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object]
Gelbart Kahana ,[object Object],[object Object]
Oren Todoros New Media Consulting ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Have You Heard? 93% Social Media Users Expect a Brand  to Have a Social Media Presence Online .
Who Using Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional vs New ,[object Object],New Media Newspapers Television Radio CDs Blogs / News PR Distribution YouTube iTunes – Playlists Web  / Mobile Apps VS
Social Networks ,[object Object],Social media has permanently transformed the way people connect and share information.  The brand that gets this, wins.
The New Media Landscape Let’s break it down
Social Presences: Facebook
Wh Matters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Are you LinkedIn?
Social Presences: LinkedIn Groups
LinkedIn Groups
LinkedIn.com Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter, What’s the Story? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter
YouTube
Presentation Sharing: Slideshare.net
Corporate Blogs
Blogging Where to Begin? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Egosearching What can I find out about your brand ,[object Object],[object Object],[object Object],[object Object],[object Object]
Alternative Search Services
Social Media Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Measuring Success – Reality check ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trends to watch in 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrating Traditional and Online PR Tactics
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Ye Olde PR Rules
New Rules of PR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],The Differences between PR 1.0 and PR 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object]
What are the goals for PR 2.0? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR 2.0: The Audience ,[object Object],[object Object]
Key Elements of PR 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content, Content, Content ,[object Object],[object Object],[object Object],[object Object],[object Object]
The New Press Release
New Press Release Elements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Maximize your PR Distribution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],PR Resources
Social Media Resources ,[object Object],[object Object],[object Object],[object Object]
Next Webinar: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Oren Todoros CEO, New Media Consulting www.OrenTodoros.com Cell:  +972 52 759 6512 Email:  [email_address] Twitter:  @orentodoros Blog:  blog.orentodoros.com Skype:  Oren.Todoros How To Reach Us

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Integrating PR and Social Media Tactics

Hinweis der Redaktion

  1. Advanced Techniques
  2. Quality to Quantify Buyer Persona PR for your website
  3. Social networks influencing the marketing model which is evolving
  4. Game Changing
  5. Not have a Blog Not have Twitter
  6. Use Screen Cap instead of link