Moderator: Fenareti Lampathaki (NTUA, OPENi EU Project)

1. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
“Open-Source, Web-Based, Framework for Integrating
Applications with Social Media Services and Personal
Cloudlets”
www.openi-ict.eu
BOOSTING THE APP ECONOMY: WHAT’S THE
ROLE OF APIS, CLOUDLETS AND DATA DRIVEN
SERVICES?
Session Organizers:
Eric Robson (Waterford Institute of Technology – WIT, TSSG)
Dr. Fenareti Lampathaki (National Technical University of Athens – NTUA, DSSLab)
OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013

2. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
SESSION INTRODUCTION
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3. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
A Surging App Economy
 466,000 jobs in the United
States, up from zero in 2007
when the iPhone was
introduced.
 The overall App Economy
generated almost $20 billion
in revenue in 2011.
 The global mobile phone app
industry would reach to a
humongous $17.5 billion by
2012
 The BaaS industry was
valued at €216.5 million in
2012 with a projected rising
to €7.7 billion by 2017.
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OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013
Sources: 1. TechNet (2012) Where the Jobs are: the App Economy
2. http://www.marketsandmarkets.com/AnalystBriefing/backend-as-a-service-baas-market.asp

4. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
Session Structure
App
Economy
APIs
Cloudlets
Data-
driven
Services
APIs create and unlock the
business value of data
Data-driven
Services capitalize
on the power of
open data and big
data
Cloudlets tackle personal
data fragmentation and allow
for better control over data
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OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013

5. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
Session Objectives
 To elaborate on the role of APIs and data-driven services to accelerate
innovation
 To share the cloudlet vision and discuss how cloud platforms may enable
consumers to store and manage their personal data and content in
applications
 To present the challenges being faced by leading companies in this sector
and how EU researchers are attempting to address them.
 To debate on the lessons learnt and the perspectives opened up
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OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013

6. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
Agenda
Time Presentation Title Presenter
11:30 – 11:35 Agenda and session objectives Fenareti Lampathaki (NTUA, OPENi EU Project)
11:35 – 11:50 The role of APIs in exposing cross-
device functionalities
Francisco Javier Caminero Gil (Telefónica I+D,
Webinos EU Project)
11:50 – 12:05 Overcoming Enterprise API Challenges Mícheál Ó Foghlú (FeedHenry)
12:05 – 12:20 So what is a Cloudlet and why do I want
one?
John McGovern (TSSG, OPENi EU Project)
12:20 – 12:35 Mobile Innovation Economics: what's the
future of personal data?
George Voulgaris (VisionMobile)
12:35 – 12:50 Data driven services: Enabling Privacy
and Personalisation for a Pervasive
Social Networking System
Howard Williams (HWU - SOCIETIES EU Project)
12:50 – 13:05 Data Driven Services in the Mobile
Marketing Industry
Theodoros Michalareas (Velti)
13:05 – 13:25 Debate and brainstorming on offerings
and key challenges laying ahead
Panel discussion
13:25 – 13:30 Conclusions and further work Fenareti Lampathaki (NTUA, OPENi EU Project)
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OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013

7. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
DEBATE!
Panel Discussion
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8. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
Key Questions to initiate Debate
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Opportunities Challenges
Future Perspectives Recommendations
Sessionin2013FutureInternet
Assembly(FIA)
Dublin,May10th,2013
OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013
Acknowledgement: Icons in this slide come from Google Image Search

9. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.CONCLUSIONS
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Assembly(FIA)
Dublin,May10th,2013

10. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
Next Steps
 Feedback collected to be processed and an online voting
session will be initiated for reaching consensus on the key
challenges
 Session proceedings are on the way to be published by end of
May 2013
 Opportunity to follow closely the OPENi activities through the
Advisory Groups that are currently being established
 Interested to join? Let us know!
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OPENi 2013 – Session in 2013 Future Internet
Assembly (FIA), Dublin, May 9th, 2013

11. Open-Source, Web-Based, Framework for Integrating Applications with Cloud-based
Services and Personal Cloudlets.
“Open-Source, Web-Based, Framework for Integrating
Applications with Social Media Services and Personal
Cloudlets”
www.openi-ict.eu
THANKS FOR YOUR ATTENTION!
Join Us!
OPENi 2013 – Session in 2013 Future
Internet Assembly (FIA), Dublin, May 9th,
2013
Eric Robson
Dr. Fenareti Lampathaki
fenareti.lampathaki @fenaretiflamp@epu.ntua.gr
erobson @erobsonieerobson@tssg.org