SLIDE

1. Introduction To Business(BUS30104)
Project 1:Business Plan Presentation
GROUP MEMBER:
LAU MAO HUA (L)
BRIDGET HSU
NADHIRAH BINTI MOHD ZAIN
NUR AZREEN BINTI SAMIU
LECTURER: CHANG JAU HO

2. BUSSINESS
PLAN

3. BUSINESS
BACKGROUND

4. TAXI SERVICE

5. LOCATION

6. HEADQUARTER
RIGHTCAB BERHAD
JALAN PJS 8/17,
TAMAN SRI MENTARI,
46150 PETALING JAYA,
SELANGOR.
• THE ONLY WAY TO
TAYLOR’S
• EASY FOR TAYLOR’S
STUDENT TO GET A
RIGHTCAB

7. NAME & LOGO

8. RIGHTCAB BERHAD

9. CONTACT US
www.rightcab.com.my
support@rightcab.com
03 7742 8888

14. REASON

15. BUDGET TAXI

16. RUDE
DRIVER
WITHOUT
USING METER
CHEATING
NO AIRCOND
UNFOLLOW
TRAFFIC RULE
(THE STAR, 17 October 2012)

17. OTHER PUBLIC
TRANSPORT
• CROWDED
• LOW FREQUENCY

18. RELIABLE
CONVENIENT
SAFETY

19. MARKET
ANALYSIS

20. HOW BIGIS
THE MARKET ?

21. YOUNG PEOPLE ?
OLD PEOPLE ?
LADIES ?
GENTLEMEN ?

23. BACKGROUND ?

24. HIGH INCOME ?
LOW INCOME ?
HIGH INCOME ?
AS LONG AS YOU
HAVE MONEY!

25. POTENTIAL COMPETITOR

26. ENOUGH FUND

27. LACK OF DRIVER
DRIVING SKILLS
IRRESPONSIBLE

28. MARKETING
STRATEGIES

29. WHY ARE WE SO
SPECIAL ?

30. FIXED FARE
NO GST

31. 200
INSTANT
TRACKING

32. FREE WIFI

33. TABLET
PROVIDED

34. FREE DRINK

35. HOW TO OBTAIN
OUR SERVICE ?

36. INSTALL

37. INSTANT TRACKING
NEAREST DRIVER
WILL BE ASSIGNED

38. PRICING

39. RM10
FIRST 5KM

40. RM3
NEXT 2KM

41. ADVERTISING
www.rightcab.com.my

44. PROMOTION
ONLINE
CONTEST
-ANSWER SIMPLE QUESTION, SHARE
AND GET CHANCE TO WIN A FREE
IPHONE 6

45. PROMO CODE
RIGHT15
RM10 OFF *3

46. MANAGEMENT
STRATEGIES

47. CORPORATION

48. LIMITED
LIABILITIES

49. EASY TO GET
MONEY

50. KEEP
RUNNING
REGARDLESS
OBSTACLE

51. JOB TITLE &
SCOPE

52. CEO
BEN
JOB SCOPE:
1.SETTING COMPANY’S
GOAL AND STRATEGY
2.MONITORING COMPANY’S
PERFORMANCE
3.MAKING BUSINESS DECISION

53. HUMAN
RESOURCES
HEAD: NADHIRAH
JOB SCOPE:
1.HIRE PEOPLE
2.EMPLOYEE BENEFIT
3.TRAINING

54. MARKETING
HEAD: NUR AZREEN
JOB SCOPE:
1.MARKET RESEARCH
2.PRODUCT DEVELOPMENT
3.MARKETING STRATEGY

55. FINANCIAL
HEAD: BRIDGET
JOB SCOPE:
1.ACCOUNTANT
2.SALARY PAYMENT
3.MONEY

56. MID-LEVEL
EMPLOYEE60
ASSISTANT, ADMINSTRATION,
WORKER IN EACH
DEPARTMENT,…
(HELP TO RUN THE BUSINESS)

57. LOW-LEVEL
EMPLOYEE200
DRIVER

58. FINANCIAL
PLAN

59. RM800,000
CAR, TRAINING, PETROL,
SALARY, OFFICE
EXPENSES…

60. OWNER A,
130000
OWNER B,
250000OWNER C,
100000
OWNER D,
100000
LOAN,
220000
OWNERS: 580K
LOANS: 220K

61. FORECAST SALES
0
500
1000
1500
2000
2500
2015 2016 2017
FORECAST SALES
FORECAST SALES
K

62. 2015 2016 2017
SALES 400K 1mil 2mil
EXPENSES 250K 400K 700K
PROFIT 150K 600K 1.3 mil
PROFIT AND LOSS ARE DIVIDED ACCORDING
TO THE AMOUNT OF CAPITAL INVESTED.

63. REFERENCES
The Fastest & Safest Taxi Booking App. (n.d.). Retrieved
March 19, 2015, from http://grabtaxi.com/myteksi/
HENG, N. (2012, October 7). KL cabbies living up to
‘worst taxi drivers in the world’ reputation. THE STAR.
Retrieved March 19, 2015, from
http://www.thestar.com.my/News/Nation/2012/10/07/KL-
cabbies-living-up-to-worst-taxi-drivers-in-the-world-
reputation/
SIDHU, B.K. (2014, April 4). MyTeksi set for more funding.
THE STAR. Retrieved March 19, 2015, from
http://www.thestar.com.my/Business/Business-
News/2014/04/04/MyTeksi-set-for-more-funding/?style=biz

65. THANK YOU