Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
How To Create the Ultimate
Online Experience For Your
Audience
Welcome!
• Admin Stuff
• Please type in your questions along the way
• Audio/video check?
• Screenshots? Yes! [Jing]
• Ple...
Hello, I’m Doyle Buehler
•Entrepreneur: Multiple Businesses in Online ecommerce & Digital Media
•Educator: Teach Digital S...
I’m Giving Away A Paperback Copy of My Book
on Digital Leadership…
“The Digital Delusion: How To Overcome The
Misguidance ...
Online Ain’t What It Used To Be
The PAIN of Online Business
• No Real Community
• No Real Leads
• No Real Sales
• No Real Profit
• No KNOWN Results
• Just...
How I spent $250,000+ on a website
#ownonline
What’s The REAL Story of
Successful Online Business?
Conversations +
Community +
Connections =
Conversions
Think Leadershi...
Blowing Away The Digital
Blunders
• Blunder #1: If You Have to Tell
‘Me’ How to Get Around Your
Site – You’re Doing it Wro...
At its heart, UX design is about effectively
addressing the needs and circumstances of
your users, to produce an interface...
I’m Not A UX Purist
It's become our responsibility as digital
strategists, content strategists, information
architects, de...
HOT Seat
What Is Your
Experience With
“ONLINE”? What Has
Happened To You?
What Is Your
Customer’s
Experience Been With
YOU...
Ready to Get Started?
#ownonline
It’s Not Just About
The “Like”,
the “cool” Website,
the social profile;
It’s MORE About the
CONVERSATION
#ownonline
What Am I Here To Talk About?
• Help you understand the babble of Online
• Help you find the focus
• Help you action what ...
What You Will Find Out Today
• What may be holding you back with your
digital ecosystem
• What you can do differently to c...
What Are Your Goals
Of This Session?
1 _______________________
2 _______________________
3 _______________________
Please ...
What Questions Do
You Need To Answer?
1 _______________________
2 _______________________
3 _______________________
Please...
What Are Your Online
Challenges/Problems
With “Online”?
1 _______________________
2 _______________________
3 ____________...
THE ULTIMATE GOAL?
DELIVER VALUE.
DELIVER LEADERSHIP.
Move YOUR AUDIENCE into your OWN digital
ecosystem to continue the c...
How To Create the Ultimate
Online Experience For Your
Audience
1. Defining Your Buyers Process
2. Defining Your Audience
3...
“Just because they are not actively
shopping, doesn’t mean they will never
buy from you!”
Definition of a Leads/Sales Funn...
What To Do Next?
• Define Your Buyer Process.
• Map Out The Touchpoints for Each Stage
• Understand What Interests Them & ...
Defining Your
Audience
WHAT VALUE Is Your Audience
Going to Receive?
What VALUE Are You Going To
Deliver?
How To Identify YOUR
Target Persona
Start by describing the ideal customer who might benefit most from the content you
cre...
Identify Your Persona
TARGET PERSONA: ________________________________________
Job title/Role: ___________________________...
The Digital Reality
• Most businesses do not have a digital strategy.
• Most businesses do not use a digital strategy.
• M...
Strategy Questions
• What are we “about”? __________________
• What do we do best? ___________________
• What makes it wor...
“Your brand
is what
people say
about you
when you’re
not around”
Content – What to Say
• From Content Plan?
• To Whom? Persona
• Are you delivering
your value?
What is Content?
• Not just a “blog”
– Ebooks, checklists, webinars, videos, web text, images,
infographics, stories, book...
Your CONTENT Drives
Your Audience
• What is YOUR Original Content?
– Not all sales
– Your Business Value
– WIIFM? “What’s ...
Visuals
• Like 2x more than text only
• Articles with relevant images have 94% more
total views than articles without imag...
What Types of Visuals To
Create?
• Quote Graphics
• Screen shots
• Inspiration
• Industry Tips
• Infographics
• Visual sto...
Not Just About The Selfie
8 Elements of Visuals That
Get Shared
1. Correctly Sized
2. Bold & Memorable
3. The Face Has It (35% boost)
4. Hijack #has...
Voracious Video • Shared 12x more
than links and text
posts
• Youtube is Second
Biggest Search
engine
• Facebook is fighti...
What Types of Videos To
Create?
• Signature Series
• Training
• Testimonials
• Pitches
• Instructional
• “Explainer”
• Web...
How To Launch Your Content
Development Program
• Step 1 – Define Your Persona
• Step 2 – Identify Your Channels – Where IS...
About Your Website…
Have Your Created A Website Specification To Capture These?
Your Website User Process
• Goals of site leads/sales/ecommerce
• Information – where is it and what do they
need
• About ...
How To Digital Declutter #1
Coordinate your “revised” strategy and content plan into your
website. Include a more consiste...
Utilise newer SEO capabilities, such as Structured
Data Mark-up Language, which is a search engine
tool used by Google. Re...
Utilise affiliate partners as well as Google
Merchant capabilities for your product feeds,
to grow your sales, as well as ...
How To Create Website
“Alignment”
1. What is the purpose of your website? Leads? Sales?
Information? Be specific.
________...
Funnels & Follow-through – Easy
Funnel/Email process
Questions To Define Your
Funnel
1. Define your sales and leads process
2. How do you currently acquire new
leads and new c...
How To Organise Your Funnel
Key #1
Implement email marketing follow-up cycles
for all sections of the sales cycles. Base i...
Create additional points of entry into your sales
funnel for pre-and post purchasers. This can be
accomplished with downlo...
Utilise your social and sharing platforms to
entice sales and interest in your products, and
move them into your overall s...
Tools
Tools To Help You Define Your Website
Platform & Sales Funnels
http://www.semrush.com/
http://www.woorank.com/
Click...
Performance
• Baseline – take one – use
Klout, SEMRush, Analytics
• Objectives – what are they
• Optimisation – yes, back
...
#ownonline
What Do I Need To Do NEXT?
• Continue to Establish Your Online
Platform
• Grow Your COMPLETE Digital Platform
–...
A Few Last Words
• Consistently deliver your value across your
entire digital ecosystem
• DON’T HARD SELL – INFLUENCE TO A...
HOT Seat
What Is Your
Experience With
“ONLINE”? What Has
Happened To You?
What Is Your
Customer’s
Experience Been With
YOU...
The End of The Story?
It’s more about the conversation, the
community, as well as the connections that you
make
The conver...
Trust The Process
I’m Giving Away A Paperback Copy of My Book
on Digital Leadership…
“The Digital Delusion: How To Overcome The
Misguidance ...
Where to go for more help?
#ownonline
• Let’s connect on Twitter, Linkedin, Facebook – Just search
‘Doyle Buehler’ @doyleb...
Where to go for more help?
#ownonline
• Join The Online Inner Circle Facebook Group:
https://www.facebook.com/groups/onlin...
http://www.linkedin.com/in/doylebuehler
https://www.facebook.com/doyle.buehler
http://www.twitter.com/doylebuehler
http://...
Questions?
Email doyle@thedigitaldelusion.com
The Digital Leadership Manifesto
“There has never been a better time to own your future online with your business. The
suc...
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler
Nächste SlideShare
Wird geladen in …5
×

HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler

1.323 Aufrufe

Veröffentlicht am

HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE

This webinar is designed to help you understand what your audience is looking for, and how to improve and create the ultimate online experience to drive sales and leads. Every business online is different, yet there are some key fundamentals and tools that will assist you in creating a digital ecosystem that keeps your audience educated and entertained and more importantly, interested in what you do and how you do it. If you can’t deliver a valuable user experience, you’re only 1 click away from them leaving you forever.

No longer is your website the only thing that your audience will see; you need to be able to manage and utilise all of the different aspects of your value and your brand online. Every thing that you do online, and every channel that you engage in, exposes you to potential customers, as well as exposing why people are not clicking on what you have to offer.
Put simply, Every Body sees Every Thing online. And, if you are not prepared with a solid user experience, you will be left with no one buying and no business. You need to be prepared to deliver an amazing experience to every one you encounter online, at every step along the way to purchasing what you have to offer, whether it is a product or a service.
Are you able to provide proper value through all stages of your buying process within your digital ecosystem? This means being ready for people who want to buy from you right now, but also for 67% of your market that are just not ready to buy… yet. Find out now how to deliver your unique value to your entire audience, consistently, to grow your Return on Investment (ROI), drive more sales and more leads for your business.
This is the webinar that you have been waiting for, to get clarity and get control of everything that you do online.
In this Webinar on Thursday May 21th at 8:00 pm Sydney time, you will learn:
The 3 key strategies to de-clutter your web presence
What 3 tools are critical to building the ultimate user experience
How to coordinate your digital ecosystem so it is not confusing
How to manage your online presence to create raving fans and more importantly, qualified leads
What it takes to entertain and educate your audience
How to tune your website to meet the demanding needs of your audience
The 5 things you need to do to cut through the clutter and noise of online, and breakthrough with your own brand

Veröffentlicht in: Marketing
  • Login to see the comments

  • Gehören Sie zu den Ersten, denen das gefällt!

HOW TO CREATE THE ULTIMATE ONLINE EXPERIENCE FOR YOUR AUDIENCE With SEMrush webinar by Doyle Buehler

  1. 1. How To Create the Ultimate Online Experience For Your Audience
  2. 2. Welcome! • Admin Stuff • Please type in your questions along the way • Audio/video check? • Screenshots? Yes! [Jing] • Please type in your questions along the way • Slide deck on Slideshare http://bit.ly/doylebuehler10
  3. 3. Hello, I’m Doyle Buehler •Entrepreneur: Multiple Businesses in Online ecommerce & Digital Media •Educator: Teach Digital Strategy, Business Planning & Entrepreneurship •Author: The Book on Digital Leadership for businesses – The Digital Delusion. #ownonline
  4. 4. I’m Giving Away A Paperback Copy of My Book on Digital Leadership… “The Digital Delusion: How To Overcome The Misguidance & Misinformation Online” Just Tweet! @doylebuehler #ownonline
  5. 5. Online Ain’t What It Used To Be
  6. 6. The PAIN of Online Business • No Real Community • No Real Leads • No Real Sales • No Real Profit • No KNOWN Results • Just COST-COST-COST
  7. 7. How I spent $250,000+ on a website #ownonline
  8. 8. What’s The REAL Story of Successful Online Business? Conversations + Community + Connections = Conversions Think Leadership Think Authority #ownonline
  9. 9. Blowing Away The Digital Blunders • Blunder #1: If You Have to Tell ‘Me’ How to Get Around Your Site – You’re Doing it Wrong • Blunder #2: Being Cute and Clever Doesn’t Lead to Conversions • Blunder #3: What’s In It For ‘Me’ WIIFM?
  10. 10. At its heart, UX design is about effectively addressing the needs and circumstances of your users, to produce an interface that is comfortable and even joyful to use. As if that wasn’t enough to tackle, your users’ needs are always changing, as people continually evolve their expectations and technologies. Dan Zambonini
  11. 11. I’m Not A UX Purist It's become our responsibility as digital strategists, content strategists, information architects, designers, developers, and digital marketers to plan, design, and build an over- riding experience that benefits our audiences.
  12. 12. HOT Seat What Is Your Experience With “ONLINE”? What Has Happened To You? What Is Your Customer’s Experience Been With YOUR Platform? Email doyle@thedigitaldelusion.com
  13. 13. Ready to Get Started? #ownonline
  14. 14. It’s Not Just About The “Like”, the “cool” Website, the social profile; It’s MORE About the CONVERSATION #ownonline
  15. 15. What Am I Here To Talk About? • Help you understand the babble of Online • Help you find the focus • Help you action what you need to do • Help you implement
  16. 16. What You Will Find Out Today • What may be holding you back with your digital ecosystem • What you can do differently to create an improved opportunity for your audience • Some of the pieces you need to build a blueprint for a strong digital ecosystem
  17. 17. What Are Your Goals Of This Session? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  18. 18. What Questions Do You Need To Answer? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  19. 19. What Are Your Online Challenges/Problems With “Online”? 1 _______________________ 2 _______________________ 3 _______________________ Please share @doylebuehler #ownonline
  20. 20. THE ULTIMATE GOAL? DELIVER VALUE. DELIVER LEADERSHIP. Move YOUR AUDIENCE into your OWN digital ecosystem to continue the conversation. #OwnOnline
  21. 21. How To Create the Ultimate Online Experience For Your Audience 1. Defining Your Buyers Process 2. Defining Your Audience 3. Creating and Understanding a Comprehensive Digital Strategy 4. Why we share online and with others 5. 7 Disciplines of Digital Leadership 6. What about content? 7. Website – Declutter/Site Goals/Alignment 8. Funnels & Follow-through – Easy Funnel/Email process
  22. 22. “Just because they are not actively shopping, doesn’t mean they will never buy from you!” Definition of a Leads/Sales Funnel Effective Digital Leadership is about being able to move people into your own conversion/sales/lead funnels… NOT just about a single transactional sale
  23. 23. What To Do Next? • Define Your Buyer Process. • Map Out The Touchpoints for Each Stage • Understand What Interests Them & What Is Relevant To Them • This can then be leveraged into your sales funnel
  24. 24. Defining Your Audience
  25. 25. WHAT VALUE Is Your Audience Going to Receive?
  26. 26. What VALUE Are You Going To Deliver?
  27. 27. How To Identify YOUR Target Persona Start by describing the ideal customer who might benefit most from the content you create: • WHO is the persona? • WHAT traits characterize her? • WHAT roles does she play? • WHAT does her typical day look like? • WHERE is there a gap in her needs/wants (beyond our products/services)? • WHEN does she need to close this gap (i.e., where is she in the purchase funnel)? • WHY would she care about us, as a company (aside from our product)?
  28. 28. Identify Your Persona TARGET PERSONA: ________________________________________ Job title/Role: ____________________________________________ Typical challenge: _________________________________________ Needs Gap: ______________________________________________ Funnel position: __________________________________________ What she cares about: _____________________________________ Place your persona’s picture here and give her a name, to help your content team keep her top-of-mind.
  29. 29. The Digital Reality • Most businesses do not have a digital strategy. • Most businesses do not use a digital strategy. • Most businesses do not know how to create a digital strategy. • A strategy is relatively easy to decide upon and put into place. “Having a simple strategy, and utilising it, will put you ahead of most businesses, including your competitors”
  30. 30. Strategy Questions • What are we “about”? __________________ • What do we do best? ___________________ • What makes it work? ___________________ • What VALUE are you going to Deliver – Today? “Tomorrow”? Next Year? ________________ Email doyle@thedigitaldelusion.com
  31. 31. “Your brand is what people say about you when you’re not around”
  32. 32. Content – What to Say • From Content Plan? • To Whom? Persona • Are you delivering your value?
  33. 33. What is Content? • Not just a “blog” – Ebooks, checklists, webinars, videos, web text, images, infographics, stories, books, course, training… • Educating Your Audience • Creating awareness of ‘you’ (Profile) • Informing about their “environment” • Focused on YOUR keywords
  34. 34. Your CONTENT Drives Your Audience • What is YOUR Original Content? – Not all sales – Your Business Value – WIIFM? “What’s In It For Me” • Where is your Digital Leadership? Your Strategy?
  35. 35. Visuals • Like 2x more than text only • Articles with relevant images have 94% more total views than articles without images • This is Visual storytelling
  36. 36. What Types of Visuals To Create? • Quote Graphics • Screen shots • Inspiration • Industry Tips • Infographics • Visual story • Post title Blocks • Post images • Powerpoint & Keynote Slides • Personal Photography • Behind the scenes • Original Designs • Your Brand Essence • Striking! Colours, Scenes
  37. 37. Not Just About The Selfie
  38. 38. 8 Elements of Visuals That Get Shared 1. Correctly Sized 2. Bold & Memorable 3. The Face Has It (35% boost) 4. Hijack #hashtags 5. Key Keywords 6. Consistent 7. Relevance 8. Stand Alone Here are the optimum image sizes for each platform: Facebook: 1,200 x 628 Twitter: 1,024 x 512 LinkedIn: 800 x 800 Google+: 800 x 1,200 Pinterest: 735 x 1,102 Instagram: 1,200 x 1,200
  39. 39. Voracious Video • Shared 12x more than links and text posts • Youtube is Second Biggest Search engine • Facebook is fighting Google/Youtube over video
  40. 40. What Types of Videos To Create? • Signature Series • Training • Testimonials • Pitches • Instructional • “Explainer” • Webinars • Whiteboard
  41. 41. How To Launch Your Content Development Program • Step 1 – Define Your Persona • Step 2 – Identify Your Channels – Where IS your audience? • Step 3 – Define your Story, Your Goals – The Why, The Value • Step 4 – Develop Your Content Types – Visuals, Videos, Etc • Step 5 – Create Your Schedule. STICK with it! • Step 6 – Create Your Content Matrix - Distribute & Dominate • Step 7 – Repurpose, Re-use
  42. 42. About Your Website…
  43. 43. Have Your Created A Website Specification To Capture These?
  44. 44. Your Website User Process • Goals of site leads/sales/ecommerce • Information – where is it and what do they need • About Us? About Them, Not YOU • Contact Us? Yah – right • Sales and Leads Funnel Process
  45. 45. How To Digital Declutter #1 Coordinate your “revised” strategy and content plan into your website. Include a more consistent level of content production. Include all of the social media features. Create more of a destination with your content and the overall structure. Integrate a sales funnel process that can include your audience in their lifestyle of your products and services, such as checklists, guides, etc. for download.
  46. 46. Utilise newer SEO capabilities, such as Structured Data Mark-up Language, which is a search engine tool used by Google. Remove any “over optimised” sections of the current meta tags, as Google may penalize your site for this. How To Digital Declutter #2
  47. 47. Utilise affiliate partners as well as Google Merchant capabilities for your product feeds, to grow your sales, as well as your overall audience. Continue to grow backlinks, based on partners and affiliates. How To Digital Declutter #3
  48. 48. How To Create Website “Alignment” 1. What is the purpose of your website? Leads? Sales? Information? Be specific. _______________________________ 2. Does it currently work with your strategy and your content? ____________________________ 3. What is it that you feel does not work properly, or you would like to improve._____________________________ 4. Do you have a content management system? ____________________
  49. 49. Funnels & Follow-through – Easy Funnel/Email process
  50. 50. Questions To Define Your Funnel 1. Define your sales and leads process 2. How do you currently acquire new leads and new customers? 3. How do you respond and manage your leads?
  51. 51. How To Organise Your Funnel Key #1 Implement email marketing follow-up cycles for all sections of the sales cycles. Base it on your revised strategy and content, however, ensuring that you deliver exceptional value to your audience, and that it is congruent with your overall messaging. In other words, don’t just send out emails because you have their email addresses – only if you deliver real value to add to their day.
  52. 52. Create additional points of entry into your sales funnel for pre-and post purchasers. This can be accomplished with downloads, gifts, checklists, etc, that directly connect you to your audience. Utilise specific landing pages for specific lifestyle goals and offers. How To Organise Your Funnel Key #2
  53. 53. Utilise your social and sharing platforms to entice sales and interest in your products, and move them into your overall sales process. Include links and discussions related to your audience’s goals to your site and promotions, in social media. This needs to be aligned with your overall content and social media plan. How To Organise Your Funnel Key #3
  54. 54. Tools Tools To Help You Define Your Website Platform & Sales Funnels http://www.semrush.com/ http://www.woorank.com/ Clickfunnels.com Leadpages
  55. 55. Performance • Baseline – take one – use Klout, SEMRush, Analytics • Objectives – what are they • Optimisation – yes, back and forth to GLORY • Metrics– what are you measuring • ROI – What is it, how?
  56. 56. #ownonline What Do I Need To Do NEXT? • Continue to Establish Your Online Platform • Grow Your COMPLETE Digital Platform – Augment it! Feed it! • Be accountable to your business – Continue to Learn! • Now is the time to overcome the problems and difficulties that are slowing you down. • It doesn’t happen by magic
  57. 57. A Few Last Words • Consistently deliver your value across your entire digital ecosystem • DON’T HARD SELL – INFLUENCE TO ACTION • Build AUTHORITY through LEADERSHIP • Your Value & Your Content? HOW do you deliver it? • Your strategy? What is it? • Your ROI? WHERE is the Money? Move your fans to your own lists and own pages. • EXPERIMENT & GET ACTIVE • Create the Experience For Your Audience
  58. 58. HOT Seat What Is Your Experience With “ONLINE”? What Has Happened To You? What Is Your Customer’s Experience Been With YOUR Platform? Email doyle@thedigitaldelusion.com
  59. 59. The End of The Story? It’s more about the conversation, the community, as well as the connections that you make The conversion is the result of having a strategy, having a process, and having all of the pieces in place for your audience.
  60. 60. Trust The Process
  61. 61. I’m Giving Away A Paperback Copy of My Book on Digital Leadership… “The Digital Delusion: How To Overcome The Misguidance & Misinformation Online” Just Tweet! @doylebuehler #ownonline
  62. 62. Where to go for more help? #ownonline • Let’s connect on Twitter, Linkedin, Facebook – Just search ‘Doyle Buehler’ @doylebuehler • Need any Tips? Please email me with ANY questions doyle@thedigitaldelusion.com • Call me +61 (0) 413106880 • Slide Deck on Slideshare.net bit.ly/doylebuehler10
  63. 63. Where to go for more help? #ownonline • Join The Online Inner Circle Facebook Group: https://www.facebook.com/groups/onlineinnercircle • If you would like to use the worksheets, please email doyle@thedigitaldelusion.com for a copy.
  64. 64. http://www.linkedin.com/in/doylebuehler https://www.facebook.com/doyle.buehler http://www.twitter.com/doylebuehler http://www.instagram.com/doylebuehler http://www.youtube.com/user/doylebuehler Please Find & Follow Me On Social
  65. 65. Questions? Email doyle@thedigitaldelusion.com
  66. 66. The Digital Leadership Manifesto “There has never been a better time to own your future online with your business. The success of you and your business is ONLY about building your knowledge base, using the tools that you have, and being smart about what you do and how you do it. Stop wasting time, money and resources on solutions that don’t provide a clear vision, a clear strategy, and more importantly, a key way to implement what you have learned. Stop the self-perpetuation of the things that are wrong with the online world. Refuse to be segregated or preached to. Become the Master of your Digital Domain. Now is the time to become the digital leader, the authority in your niche.” Build your Online Empire #ownonline

×