1. 1b. Analyze your production in
relation to genre

2. Key quotes
‘Genre does not refer just to film type but to
spectator expectations’- Steve Neale
‘Genres are about spectator-text relationships’
- Steve Neale
‘How something is categorized is determined by
who does it, for whom, where and when’
-Mark Reid

3. ‘Genre does not refer just to film type but to spectator
expectations’- Steve Neale
What are the audience expectations of short
films?
What are audience expectations of feature
films?
What are audience expectations about social
realist films?

4. ‘Genres are about spectator-text relationships’
-Steve Neale
Do your productions use genre conventions to
‘speak’ to your target audience?

5. ‘How something is categorized is determined by who does
it, for whom, where and when’
-Mark Reid
Consider how your film poster defies genre as a
concept. Consider how it can, arguably, be possible
to categorize your films into types. However, you
have deliberately blurred lines between graphic
design, art and film as well as paying homage to
Saul Bass and Hitchcock. Is it still possible to apply
genre theory here? If not, why not? And how does
this differ from film?
This is an interesting discussion!!