1. WIKIMEDIA FOUNDATION
REACH: 2006-2011

2. WIKIPEDIA'S SCALE, BY THE NUMBERS
Audience
* 414 million readers*
* 20-50% of Internet users
* 5th largest website*
Content
* 18 million article, in 270 Languages
* 10 million media
* 14.6 billion page requests
Community
* <90,000 active editors
* 14.3 Million user accounts
* ? unregistered users
*comScore, Inc. February 2011

3. WIKIPEDIA: SCALE ACCELERANTS
why the model works
* Community
* Open technology
* Peer production model
* Freely licensed content
* Platform
* Quality (scales w/growth)
* Broadly shared principles
* Global demographic
* Grassroots
* Decentralized
* Many stakeholders, including...

4. WIKIMEDIA FOUNDATION
Scaling the organization behind Wikipedia
* Priorities: infrastructure, technology, community
* Growing tech and program capacity
* Small, agile, adaptable
* Sustainable funding model
* Research-driven
* Hire well: culture fit, community
* Sharing our findings, and data, with you!
* Transparent, OPEN in all that we do
* Leverage the models that work
* Don't force models that don't work
* Strategic focus: ambitious 5-year plan

5. 2015: Goals, Challenges
Reach
* Goals:
Reach: 1 billion readers
Content: 50 million articles
Quality: 25 percent higher
Participation: 2x active editors; 2x female
Editors: 37% more editors in Global South
* Getting there:
#1 challenge: participation

6. Opportunity
Imagine a world in which every single human being
can freely share in the sum of all knowledge.