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JINGLES SELL, JINGLE SELLS, JINGLES ALL THE WAY!!!!!
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The first noise the baby will be able to hear is its mother! The sound of her heartbeat and voice echos to the baby.
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MUSIC ,[object Object]
 
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WHAT’S A JINGLE…. ,[object Object]
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Implications ,[object Object],[object Object]
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2. Structure/Continuity ,[object Object]
. Memorability Total respondents 500 location: Karachi  SOURCE: SYNERGY MAG
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Cognition  ,[object Object],[object Object],[object Object],[object Object]
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[object Object],A good jingle sets up shop in a listener's mind and reinforces your  name and your selling points. When the customer sees your name  (in a store or in print), the jingle plays again in their mind, and the message  is reinforced again!
Lyrical Language ,[object Object]
5. Targeting ,[object Object],[object Object],[object Object]
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6. Authority Establishment ,[object Object],[object Object]
JINGLES & PERCEPTION ,[object Object]
Example of Good milk ,[object Object]
Attitudes ,[object Object],[object Object],[object Object],[object Object],[object Object]
Emotion ... ,[object Object]
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Affective component ,[object Object]
Simple repetition is a very common tactic in all persuasion.   ,[object Object],[object Object]
Involvement theory ,[object Object],[object Object]
Negative aspects ,[object Object]
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Abrasive advertising ,[object Object],[object Object]
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culture ,[object Object]
AD AGENCIES VIEWS ,[object Object]
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JINGLES AND SALES ,[object Object]
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OYE BUBBLY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Jingles in Radio Advertising ,[object Object],[object Object]
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BRAND Image
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Subliminal music ,[object Object]
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Jingles All The Way1

  • 1. JINGLES SELL, JINGLE SELLS, JINGLES ALL THE WAY!!!!!
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  • 42. . Memorability Total respondents 500 location: Karachi SOURCE: SYNERGY MAG
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