Promotions Vouchers and Offers in Drupal Commerce

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The document discusses various types of promotions, vouchers, and offers that can be created in Drupal Commerce using rules and price components. It provides examples of implementing fixed price discounts, time limited discounts, order value limited discounts, forced pricing, multibuy discounts, product specific discounts, percentage discounts, free gifts, vouchers, integrating third party offers, bulk coupon generation, and handling supplied coupons. It also mentions that more flexible discount functionality is coming in the Commerce Discount module.

Business Technologie

PROMOTIONS, VOUCHERS
AND OFFERS
IN
DRUPAL COMMERCE

Richard Jones,
Technical Director, i-KOS
NYC Camp July 2012

HELLO!

• Richard Jones

• CTO i-KOS

• London-based Drupal
agency specialising in
Commerce

• @richardjones

DRUPAL COMMERCE
PRICING MODEL

Product Prices start with a Base Price

Final Selling Prices are calculated using Rules

Prices are made up of multiple Components

Rules conditions and actions provide incredible ﬂexibility

BEFORE YOU START

Install the Commerce Extra Price Formatters module
http://www.drupal.org/project/commerce_extra_price_formatters

(It’s just going to make it easier to see what’s going on)

PLANNING YOUR OFFERS

However well you plan, the next offer seems to be something
you’ve not thought of...

FIXED PRICE DISCOUNTS

Fixed Price Discount on a
product

No Conditions
$10
off !
Applies to any product
(regardless of starting price)

FIXED PRICE DISCOUNTS

Event triggers when a product is viewed

Adds a discount component to the price (note that amount is in pennies)

TIME LIMITED

$10
Fixed Price Discounts
toda off,
y on
Time limited offer ly!

TIME LIMITED

Adds date checking conditions to the rule

ORDER VALUE LIMITED

Fixed Price Discounts
$10
Only apply when the basket whe off
value exceeds a ﬁxed amount
n yo
spe u
nd
Slightly more tricky as we are $10
applying a discount to the 0!
whole order - not product by
product.

ORDER VALUE LIMITED

Different event - this one reruns the rule when a change is made to the order

Checks discount hasn’t already been added and that order value is sufﬁcient

Add a special DISCOUNT product to the cart (which has negative price)

ORDER VALUE LIMITED

Need a reversal rule - always consider how to cheat the
system

POUNDLAND

EVE
RYT
HIN
Force the price of all items to $1! G
be a ﬁxed value

POUNDLAND

Force the price of all items to
be a ﬁxed value

MULTIBUY

BUY
2
GET
Add a discount to the order ONE
when a 2nd item is purchased. HAL
F

MULTIBUY

Currently difﬁcult to do using price rules.

We are working on a custom rules action.

But you can still work around it!

MULTIBUY

Check if we have the qualifying product and no free one

Add the free version of the product

MULTIBUY

Need a reversal rule - always consider how to cheat the
system

PRODUCT SPECIFIC

$5 o
ff an
Blu- y
Discount speciﬁed products Ray

PERCENTAGE DISCOUNTS

10%
EVE OFF
Pe r c e n t a g e d i s c o u n t o n RYT
everything HIN
G!

FREE GIFT

FRE
KEY E
WIT RING
HE
Gift with purchase type offers
ORD VER
ER! Y

VOUCHERS

ENT
nycc ER
amp
Fixed Price
GET TO
$10
Percentage OFF

3RD PARTY OFFERS

Groupon, KGB, LikeBees etc.

Each has different requirements.

Some want you to provide the
codes

Some want to provide them

BULK COUPON GENERATION

Install Commerce Coupon
Batch
http://drupal.org/project/commerce_coupon_batch

Give it a preﬁx and the number
of coupons required

SUPPLIED COUPONS

Use Feeds

drupal.org/project/feeds

COUPON LOGIC

The start position is “valid”

Create rules to make it “invalid”

Extend the coupon entity with ﬁelds you can use

CHANGE IS COMING!

http://drupal.org/project/commerce_discount

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1. PROMOTIONS, VOUCHERS AND OFFERS IN DRUPAL COMMERCE Richard Jones, Technical Director, i-KOS NYC Camp July 2012

2. HELLO! • Richard Jones • CTO i-KOS • London-based Drupal agency specialising in Commerce • @richardjones

3. DRUPAL COMMERCE PRICING MODEL Product Prices start with a Base Price Final Selling Prices are calculated using Rules Prices are made up of multiple Components Rules conditions and actions provide incredible ﬂexibility

4. BEFORE YOU START Install the Commerce Extra Price Formatters module http://www.drupal.org/project/commerce_extra_price_formatters (It’s just going to make it easier to see what’s going on)

5. PRICE FORMATTER SETTINGS

6. PLANNING YOUR OFFERS However well you plan, the next offer seems to be something you’ve not thought of...

7. FIXED PRICE DISCOUNTS Fixed Price Discount on a product No Conditions $10 off ! Applies to any product (regardless of starting price)

8. FIXED PRICE DISCOUNTS Event triggers when a product is viewed Adds a discount component to the price (note that amount is in pennies)

9. TIME LIMITED $10 Fixed Price Discounts toda off, y on Time limited offer ly!

10. TIME LIMITED Adds date checking conditions to the rule

11. ORDER VALUE LIMITED Fixed Price Discounts $10 Only apply when the basket whe off value exceeds a ﬁxed amount n yo spe u nd Slightly more tricky as we are $10 applying a discount to the 0! whole order - not product by product.

12. ORDER VALUE LIMITED Different event - this one reruns the rule when a change is made to the order Checks discount hasn’t already been added and that order value is sufﬁcient Add a special DISCOUNT product to the cart (which has negative price)

13. ORDER VALUE LIMITED Need a reversal rule - always consider how to cheat the system

14. POUNDLAND EVE RYT HIN Force the price of all items to $1! G be a ﬁxed value

15. POUNDLAND Force the price of all items to be a ﬁxed value

16. MULTIBUY BUY 2 GET Add a discount to the order ONE when a 2nd item is purchased. HAL F

17. MULTIBUY Currently difﬁcult to do using price rules. We are working on a custom rules action. But you can still work around it!

18. MULTIBUY Check if we have the qualifying product and no free one Add the free version of the product

19. MULTIBUY Need a reversal rule - always consider how to cheat the system

20. PRODUCT SPECIFIC $5 o ff an Blu- y Discount speciﬁed products Ray

21. PRODUCT SPECIFIC

22. PERCENTAGE DISCOUNTS 10% EVE OFF Pe r c e n t a g e d i s c o u n t o n RYT everything HIN G!

23. PERCENTAGE DISCOUNTS

24. FREE GIFT FRE KEY E WIT RING HE Gift with purchase type offers ORD VER ER! Y

25. FREE GIFT

26. FREE GIFT LIMIT

27. VOUCHERS ENT nycc ER amp Fixed Price GET TO $10 Percentage OFF

28. 3RD PARTY OFFERS Groupon, KGB, LikeBees etc. Each has different requirements. Some want you to provide the codes Some want to provide them

29. BULK COUPON GENERATION Install Commerce Coupon Batch http://drupal.org/project/commerce_coupon_batch Give it a preﬁx and the number of coupons required

30. SUPPLIED COUPONS Use Feeds drupal.org/project/feeds

31. COUPON LOGIC The start position is “valid” Create rules to make it “invalid” Extend the coupon entity with ﬁelds you can use

32.

33. CHANGE IS COMING! http://drupal.org/project/commerce_discount

34.

35. YOUR QUESTIONS

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