COMPRENDER LA PROBLEMÁTICA DEL SECTOR EMPRESARIAL DENTRO Y FUERA DE MEXICO ANTE LA PANDEMIA COVID-19. IDENTIFICAR PRINCIPALES TENDENCIAS, ASÍ COMO RIESGOS Y OPORTUNIDADES. TO UNDERSTAND THE PROBLEMS OF THE BUSINESS SECTOR IN AND OUTSIDE MEXICO CAUSED BY THE COVID-19 PANDEMIC. IDENTIFY THE MAIN TRENDS, RISKS AND OPPORTUNITIES.

1. ENCUESTA GLOBAL DE
RESILIENCIA DE NEGOCIOS
NOVIEMBRE 2021
BUSINESS RESILIENCE
GLOBAL SURVEY
NOVEMBER 2021

2. ENCUESTA ELABORADA POR / SURVEY PREPARED BY
EN ALIANZA CON / IN PARTNERSHIP WITH

3. OBJETIVO
COMPRENDER LA PROBLEMÁTICA DEL SECTOR
EMPRESARIAL DENTRO Y FUERA DE MÉXICO
ANTE LA PANDEMIA COVID-19. IDENTIFICAR
PRINCIPALES TENDENCIAS, ASÍ COMO RIESGOS Y
OPORTUNIDADES.
SEGMENTACIÓN POR TAMAÑO DE EMPRESA
55% PEQUEÑA
31% MEDIANA
14% GRANDE
PERFIL DE LA ENCUESTA
SURVEY PROFILE
OBJECTIVE
TO UNDERSTAND THE PROBLEMS OF THE
BUSINESS SECTOR IN AND OUTSIDE MEXICO
CAUSED BY THE COVID-19 PANDEMIC. IDENTIFY
THE MAIN TRENDS, RISKS AND OPPORTUNITIES.
SEGMENTATION BY COMPANY SIZE
55% SMALL
31% MEDIUM
14% LARGE

4. EN DÓNDE OPERAN LAS EMPRESAS QUE
CONTESTARON LA ENCUESTA
26% NORTE, CENTRO Y SUDAMÉRICA
20% OPERACIONES GLOBALES
49% SOLO MÉXICO
3% EUROPA
2% ASIA
0% ÁFRICA
SECTORES ECONÓMICOS
31% SERVICIOS PROFESIONALES
28% FINANCIERO
11% COMERCIO
5% MANUFACTURA
5% EDUCACIÓN
5% ENERGÍA
3% TECNOLOGÍAS DE LA INFORMACIÓN
3% BIENES RAÍCES
1% AGRICULTURA
1% TURISMO
7% OTROS
PERFIL DE LA ENCUESTA
SURVEY PROFILE
WHERE DO THE COMPANIES THAT RESPONDED
OUR SURVEY OPERATE
26% AMERICAS
20% GLOBAL OPERATIONS
49% MEXICO ONLY
3% EUROPE
2% ASIA
0% AFRICA
ECONOMIC SECTORS
31% PROFESSIONAL SERVICES
28% FINANCIAL
11% TRADE
5% MANUFACTURING
5% EDUCATION
5% ENERGY
3% INFORMATION TECHNOLOGY
3% REAL ESTATE
1% AGRICULTURE
1% TOURISM
7% OTHER

5. RESULTADOS
RESULTS

6. 1: ¿Cómo calificaría el entorno comercial
ACTUAL en el que opera su empresa?
1: How would you rate the CURRENT business
environment in which your company operates?
26% de las empresas encuestadas
encuentran las condiciones
ACTUALES de negocio como
MALAS o MUY MALAS. Este
indicador EMPEORÓ ligeramente
con respecto al mes anterior,
aumentando de 25%.
26% of surveyed companies find
the CURRENT business conditions
as BAD or VERY BAD. This
indicator slightly WORSENED
from the previous month, moving
from 25%.

7. 2: ¿Cómo calificaría el entorno de negocios
PROSPECTIVO hacia los próximos
seis a doce meses?
2: How would you rate the PROSPECTIVE
business environment towards the next six
to twelve months?
22% de las empresas encuestadas
encuentran las condiciones de los
PRÓXIMOS 6 a 12 MESES como
MALAS o MUY MALAS. Este
indicador EMPEORÓ ligeramente
con respecto al mes anterior,
aumentando de 20%.
Sin embargo, 37% de las
empresas siguen considerando las
condiciones futuras como
BUENAS o MUY BUENAS.
22% of surveyed companies find
the conditions of the NEXT 6 TO
12 MONTHS as BAD or VERY BAD.
This indicator WORSENED from
the previous month, moving from
20%.
Nevertheless, 37% of companies
still consider future conditions as
GOOD or VERY GOOD.

8. 3: ¿Cuál es el MAYOR RETO para su empresa
en los próximos seis a doce meses?
3: What is the BIGGEST CHALLENGE for your
company in the next six to twelve months?
Tres principales riesgos
reportados por las empresas
encuestadas:
• Falta de demanda
• Falta de liquidez
• Disrupción de las cadenas de
suministro.
Three main risks reported by
surveyed companies:
• Lack of demand
• Lack of liquidity
• Supply chain disruption

9. 4: ¿Cuál es la MAYOR OPORTUNIDAD para su
empresa en los próximos seis a doce meses?
4: What is the BIGGEST OPPORTUNITY for your
company in the next six to twelve months?
Tres principales oportunidades reportadas
por las empresas encuestadas:
• Nuevos Mercados / Nuevos Productos
• Trabajo Remoto y Oficina en Casa
• Mejora en las Capacidades Digitales y
de Seguridad IT
Three main opportunities reported by
surveyed companies:
• New Markets / New Products
• Remote working and Home Office
• Improved Digital Capabilities & IT
Security

10. 5: ¿Qué tan probable es que su compañía
considere ADQUIRIR un negocio o entrar en
una ALIANZA ESTRATÉGICA en los próximos
seis a doce meses?
5: How likely is that your company will
consider ACQUIRING a business or entering
into a JOINT VENTURE in the next six to
twelve months?
38% de las empresas encuestadas reportan que SÍ ESPERAN ENTRAR en alguna transacción de M&A o Joint Venture
en los próximos 6 a 12 meses.
38% of surveyed companies report that they EXPECT TO ENTER into some M&A or Joint Venture transaction in the
next 6 to 12 months.
0%
10%
20%
30%
40%
50%
60%
A
u
g
-
2
0
S
e
p
-
2
0
O
c
t
-
2
0
N
o
v
-
2
0
D
e
c
-
2
0
J
a
n
-
2
1
F
e
b
-
2
1
M
a
r
-
2
1
A
p
r
-
2
1
M
a
y
-
2
1
J
u
n
-
2
1
J
u
l
-
2
1
A
u
g
-
2
1
S
e
p
-
2
1
O
c
t
-
2
1

11. 6: ¿Cuánto tiempo cree que pasará hasta que
regresemos a la normalidad?
6: How much time do you think will pass until
we go BACK TO NORMAL?
35% de las empresas encuestadas piensan que el regreso a la normalidad tardará ENTRE UNO Y DOS AÑOS, mientras
que el 42% de las empresas encuestadas piensan que el regreso a la normalidad tardará de 6 A 12 MESES.
35% of surveyed companies think that the return to normality will take BETWEEN ONE AND TWO YEARS, while 42% of
the companies surveyed think that the return to normality will take between 6 to 12 months.

12. 7: ¿Cómo calificaría la gestión de esta crisis por
parte de AUTORIDADES GUBERNAMENTALES?
(Promedie su respuesta para considerar niveles
federales, estatales y municipales)
7: How would you rate the management of this
crisis by your GOVERNMENT OFFICIALS?
(Average your answer to consider federal, state
and city levels)
91% de las empresas encuestadas piensan que el desempeño de las autoridades federales, estatales y municipales ha
sido MALO o MUY MALO. Este indicador empeoró considerablemente con respecto al mes anterior.
91% of surveyed companies think that the performance of federal, state and city authorities has been BAD or VERY
BAD. This indicator considerably worsened in relation with the previous month.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
A
u
g
-
2
0
S
e
p
-
2
0
O
c
t
-
2
0
N
o
v
-
2
0
D
e
c
-
2
0
J
a
n
-
2
1
F
e
b
-
2
1
M
a
r
-
2
1
A
p
r
-
2
1
M
a
y
-
2
1
J
u
n
-
2
1
J
u
l
-
2
1
A
u
g
-
2
1
S
e
p
-
2
1
O
c
t
-
2
1

13. 8: ¿Qué posibilidades hay de que su empresa no
cumpla con algunas obligaciones contractuales en
el futuro cercano debido a la crisis pandémica (por
ejemplo, no pague el alquiler, no pague un
préstamo o no entregue ciertos productos o
servicios)?
8: How likely is it that your company will fail to
comply with some contractual obligations in the
near future because of the pandemic crisis (for
example, miss a rent payment, default on a loan,
or fail to deliver certain products or services)?
23% de las empresas encuestadas estiman caer en incumplimiento de obligaciones contractuales debido a la pandemia.
Este indicador MEJORÓ LIGERAMENTE con respecto al mes de julio, disminuyendo de 24%.
23% of surveyed companies estimate that they will breach some contractual obligations due to the pandemic. This
indicator IMPROVED SLIGHTLY from the July, moving from 24%.
0%
5%
10%
15%
20%
25%
30%
35%
40%
N
o
v
-
2
0
D
e
c
-
2
0
J
a
n
-
2
1
F
e
b
-
2
1
M
a
r
-
2
1
A
p
r
-
2
1
M
a
y
-
2
1
J
u
n
-
2
1
J
u
l
-
2
1
A
u
g
-
2
1
S
e
p
-
2
1
O
c
t
-
2
1

14. 9: ¿Cuál es el principal riesgo que su Compañía
percibe hacia los próximos meses?
9: What is the main risk your Company
perceives towards the next few months?

15. NURICUMBO + PARTNERS

16. How can we help your business?
Our service portfolio is integrated by a set of services that can be
provided by individual consultants and a set of services that are
delivered by our world-class consulting team.
Talent Experience
Flexibility Passion
Internal Audits
Forensic Investigations
Fraud Prevention / Anticorruption
Financial Due Diligence for M&A
Cyber-Security
Debt/Equity Solutions
Ad-hoc Training Programs
Tax Reviews / Transfer Pricing
Digital Transformation
Consulting Team Services
Individual Services
Board Members
Comisarios (Board Financial
Experts)
Audit or Finance Committee
Head
Independent Assessments
(Processes, Departments,
Structures or Business Units)
Interim CEOs o CFOs
Project Managers
Speakers (several topics)
We can develop solutions tailored specifically to your needs. We can be as big or as small as
your project requires. We are highly flexible and can intervene for the time strictly necessary
to achieve the objectives. And we can be deployed virtually anywhere in the world.
www.nuricumbo.com

17. Some of our consulting experts
Miguel Amador
Former Controller / Auditor
EY. Smurfit. Maxcom. Devlyn.
25 years of experience.
Roberto Fernández
Former CIO
AT&T Capital. CIT. Alta.
30 years of experience.
Rodrigo Llanos
Former Investment Banking
Valmex. Inverlat. Arka.
30 years of experience
Alejandro Rico
Tax Advisor/Auditor
KPMG. Confies.
25 years of experience.
Marisol Baca
Former PMO
CFE. BID. Real Financiera.
25 years of experience.
Oscar Becerril
Former Banker/Credit VP
Scotiabank. Citi. Fonatur.
30 years of experience.
Armando Nuricumbo
Former CF0 / Auditor
PWC. IPG. Bombardier. RGP.
25 years of experience.
Jose Treviño
Former NAFTA / Negotiator
Colmex. Comce. Cancham.
30 years of experience.
Jesús Bush
Former CIO
3M. Imperial Chemical. IMEF
30 years of experience.
Guillermo Lagos
Former CEO
Whirlpool. Banco Azteca.
30 years of experience.
José A. Ventura
Former CFO / Auditor
PWC. Truper. BristolMyers.
30 years of experience.
Enrique Ugarte
Former CE0
ProMexico. CCE. Edomex.
30 years of experience.

18. Estamos a la orden para profundizar
sobre cualquier aspecto relacionado con
la encuesta.
We are at your service in case you require
more information about any aspect of the survey.
contacto@nuricumbo.com
Muchas gracias
Thank you very much