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2011 survey summary updated 10 2011
- 5. All Brands were well represented Distribution Of Respondents By IHG Brand 3091 Total Member Hotels 477 Members* 0% * Number of members responding to this question. © IAHI Owners’ Association 2011 Member Survey
- 6. 82% of respondents were Owners Role With IHG Hotels Owner Only Owner, Manage Hotels and Provide Third Party Services Owner and Serve as GM GM or Other Manager (Not Owner) Third Party Management Co. (Not Owner) Owner and Use Third Party Services Other - Q3: “Please select which of the following best describes your role” © IAHI Owners’ Association 2011 Member Survey
- 7. 65% of respondents are involved as Members only Respondents by Involvement with IAHI Involvement - Q1: “How do you currently participate in the IAHI?” Member Only Ambassador Involvement (U.S. Only) Committee Involvement Country Committee Involvement (EMEA Only) Officer Involvement Global Board Involvement © IAHI Owners’ Association 2011 Member Survey
- 10. Q: How is your business doing in the current economic environment? © IAHI Owners’ Association 2011 Member Survey *Based on Top 2 Satisfaction Ratings Up 104% from 24% to 49%* 2011 2010 IAHI Members are doing much better than a year ago; Half of Owners have made successful recovery or well on way
- 11. Q: How long do you think it will take to hit pre-recession financial performance? 2011 2010 © IAHI Owners’ Association 2011 Member Survey Many Members think return to pre-recession financial performance is still 1-2 years away
- 13. Q: How satisfied are you with the overall performance of the IAHI? 64% Top 2 Box 79% Top 2 Box © IAHI Owners’ Association 2011 Member Survey Overall IAHI member satisfaction increased from 64% (Top 2 Box) in 2010 to 79% in 2011 Very Satisfied Satisfied Somewhat Satisfied Dissatisfied Not Very Satisfied N/A
- 14. Q: How satisfied are you with IAHI’s advocacy on your behalf with respect to IHG? Up 16% from 56% in 2010* © IAHI Owners’ Association 2011 Member Survey *Based on Top 2 Satisfaction Ratings 2/3 of IAHI Members are very satisfied or satisfied with IAHI advocacy to IHG
- 15. Q: How satisfied are you with IAHI’s advocacy on your behalf at the industry level? Up 15% from 59% in 2010* © IAHI Owners’ Association 2011 Member Survey *Based on Top 2 Satisfaction Ratings 2/3 of IAHI Members are very satisfied or satisfied with IAHI advocacy to industry
- 16. Q: How satisfied are you that your voice is heard to your IAHI leadership? New question for 2011 survey 67% Top 2 Box © IAHI Owners’ Association 2011 Member Survey 2/3 of IAHI Members feel their voice is heard by IAHI leadership Very Satisfied Satisfied Somewhat Satisfied Dissatisfied Not Very Satisfied N/A
- 17. Q: Please rate the importance of the following existing or potential IAHI offerings. Ratings based on these categories: Very important, Important, Somewhat Important, Not Important”.Graph displays only “Very Important” ratings. © IAHI Owners’ Association 2011 Member Survey Most important IAHI Member offerings relate to IHG interaction followed by networking, education, and communications
- 19. Q: Please rate each of the following challenges you face today. Ratings based on these categories: Very important, Important, Somewhat Important, Not Important”.Graph displays only “Very Important” ratings. Up more than 10% since 2010 Down more than 10% since 2010 © IAHI Owners’ Association 2011 Member Survey Top challenges remain occupancy, room rates and cash flow. Compared to 2010, Owners more focused on growth than on servicing debt and refinancing
- 20. Q: How satisfied are you with the results of the Holiday Inn relaunch? Of Holiday Inn owners, 3% responded they have not completed re-launch. © IAHI Owners’ Association 2011 Member Survey 67% of Holiday Inn & HI Express Owners are very satisfied or satisfied with Holiday Inn relaunch
- 22. Q: Did you participate in the Celebrate Service Program in 2010? How satisfied were you? No Yes Satisfied Very Satisfied Somewhat Satisfied N/A Dissatisfied Not Very Satisfied © IAHI Owners’ Association 2011 Member Survey Over 2/3 of Members participated in Celebrate Service. Of those who did, 75% were very satisfied or satisfied
- 23. Q: Do you plan to participate in the Celebrate Service program in 2011? 2011 2010 © IAHI Owners’ Association 2011 Member Survey IAHI Members planning to participate in Celebrate Service went up from 50% in 2010 to 65% in 2011
- 24. Q: Please answer the following questions with respect to the Green Engage program. Graph reflects “Yes” answers. High number of members plan to begin participating in Green Engage 2.0 © IAHI Owners’ Association 2011 Member Survey IAHI Members are very interested in participating in Green Engage 2.0 (64% versus 39% in v1.0) and in employing green practices (87%)
- 25. Q: How much would you like to be involved with the IAHI? Q: In what ways would you like to be involved with the IAHI? Desired Level of IAHI Involvement Like Current Level Ways Wish to Be More Involved Get More Involved (same as 2010) Be Less Involved © IAHI Owners’ Association 2011 Member Survey Up from 64% in 2010 Many Members would like to increase their level of IAHI involvement. Of those, 78% would like to be on a committee.