6. “Why even bother?”
“I think historically where we (venture
capitalists) fail is when we back technology.
Where we succeed is when we back new
business models.”
Bob Higgins,
General Partner Highland Capital
7. Key elements to Reinventing
your Business Model
Customer Value
Proposition
Profit Formula Key Resources
Key Processes
8. “What’s in it for me?”
Customer Value
Proposition “Get the job done!”
“Fixing the issue of
insufficient wealth,
lack of access, skill
“Creating value for your or time.”
customer as well as value
for yourself.”
9. How it works
Key Process 1/2 $
1/2 $
Believers Artists
$50.000
Production &
Promotion
Sales
10.
11. What’s in it for me?
Increase online visibility
Find new fans and Believers
Great learning experience
Work with a team of Experts
Make a professional album
Creative freedom
Generate revenues from day 1
Master right ownership after 1 year
Keep destiny in your own hands
12. What’s in it for me?
Increase online visibility
Find new fans and Believers
Great learning experience
Work with a team of Experts
Make a professional album
Creative freedom
Generate revenues from day 1
Master right ownership after 1 year
Keep destiny in your own hands
13. What’s in it for me?
Discover new music
With only $10 you buy a piece of the action
You decide who will record a CD
Direct communication with artists
Be part of the whole process
Get a CD sent to your home address
Participate in potential revenue
The proof to say: “I discovered them!”
14. Key elements to Reinventing
your Business Model
Customer Value
Proposition
Profit Formula Key Resources
Key Processes
15. How do you make money?
Revenue model: price x volume
Profit Formula
cost structure: direct, indirect, economies
of scale
margin model: contribution of each
transaction to your profit
Resource velocity: how quickly are
resources needed to support our expected
volume & profits?
16. How does SellaBand
make money?
REVENUE DRIVERS REVENUE SOURCES
1
+ HANDLING FEE
ARTISTS BEING
PRODUCED
+
2
+ PUBLISHING
+
+ +
VISITS/PIs BELIEVERS PARTS SOLD
CD SALES /
REVENUE
3
+ DOWNLOADS /
MECHANICALS
+
ARTISTS
4
CASH UNDER
+ INTERESTS
ESCROW
+ 5
SPONSORSHIP
18. 21 Success stories so far….
1. Nemesea (Netherlands)
2. Cubworld (USA)
3. Second Person (UK)
4. Clemence (France)
5. Lily (USA)
6. Maitreya (NZ)
7. Mandyleigh (Australia)
8. Vegas Dragons (Australia)
9. Julia Marcell (Poland)
10. Francis Rodino (UK)
11. T-ka (France)
12. BulletProofMessenger (USA)
13. SolidTube (Austria)
14.Thomans Boissy (France)
15. Mysti Mayhem (USA)
16. Confused 5 (Austria)
17. Kaitee Page (UK)
18. Ellie Williams (UK)
19. So What (Netherlands)
20. Daniel Ward-Murphy (UK)
21. Angie Arsenault (Canada)
19. quot;SellaBand's business model
takes music to a whole new
level by linking fans directly
to musicians and leveraging
those relationships for the
creation of new music.quot;
20. quot;SellaBand's business model
takes music to a whole new
level by linking fans directly
to musicians and leveraging
those relationships for the
creation of new music.quot;
