Diane Nijs

Breda Area, Netherlands Netherlands

Professor Imagineering/Director Imagineering Academy

Education

Associate Professor Drs Diane Nijs Diane Nijs has a doctoral degree of the University of Groningen, a master's degree in Physical Education of the Catholique University of Louvain, a master's degree in Leisure Management from the Free University of Brussels and a degree in Marketing-Management from EHSAL Brussels. She started her career as Director of the Leisure Academy, lectured in International Marketing and Strategy and developed the field of 'imagineering' as an 'instrument for strategizing in a connected world'. In this field she worked also as a strategic advisor with the Advertising Agency LDV Bates in Antwerp and with TodayDesign in Louvain. She is author f the book Imagineering...