3. Nick Finck
Blue Flavor
‣ Principal & Director of User Experience
‣ Over 15 years of experience working in the web field
‣ Has worked with Adobe, Boeing, CBS, Cisco, CitiGroup,
Comcast, Fandango, FDIC, HP, IBM, and Microsoft
‣ Co-organized and curated more than 10 national and
international web conferences & events
‣ BlueFlavor.com
‣ Judged the Webby’s and several other web awards
‣ NickFinck.com
‣ Founder of Digital Web Magazine
‣ Google “Nick”
‣ Expertise in information architecture, interaction design,
and user research
4. 1) Some bullshit about me
2) A warning label
3) OMGWTFUX!?
4) Workflow
5) Deliverables
6) Shit hitting the fan
11. Where does UX happen?
Discover Plan Design Build Evaluate
Understand and Identify possible Create designs Develop functional Review, test, and
identify the core solutions and that resolve the code based on the analyze effectiveness
problems first plan execution core problems designs of the design
12. UX happens here?
Discover Plan Design Build Evaluate
Understand and Identify possible Create designs Develop functional Review, test, and
identify the core solutions and that resolve the code based on the analyze effectiveness
problems first plan execution core problems designs of the design
13. Photo by G Brummett - http://www.flickr.com/photos/grantbrummett/4464678620/
14. Photo by G Brummett - http://www.flickr.com/photos/grantbrummett/4469405610/
15. “We are the makers of our
own state and…individuals
who realize the fact need
not, ought not, to wait for
collective action.”
- Mahatma Gandhi
16. UX really happens here
Discover Plan Design Build Evaluate
Understand and Identify possible Create designs Develop functional Review, test, and
identify the core solutions and that resolve the code based on the analyze effectiveness
problems first plan execution core problems designs of the design
17. UX also happens here
Discover Plan Design Build Evaluate
Understand and Identify possible Create designs Develop functional Review, test, and
identify the core solutions and that resolve the code based on the analyze effectiveness
problems first plan execution core problems designs of the design
19. “User Experience is a focus,
a thread that runs through
all of our disciplines, and
which no discipline owns
or controls.”
- The UXsters
Explain UX
20. Visual
Accessibility Designer
Specialist
Researcher
Copywriter
User
Interface
Designer
Content
Strategist
Usability
The User Specialist
Experience
Information
Architect
Developer
Interaction
Designer
Information
Designer
Project
Manager Social
Web Media
Analytics SEO Specialist
Specialist Specialist
21. Visual
Accessibility Designer
Specialist
Researcher
Copywriter
User
Interface
Designer
Content
Strategist
Usability
The User Specialist
Experience
Information
Architect
Developer
Interaction
Designer
Information
Designer
Project
Manager Social
Web Media
Analytics SEO Specialist
Specialist Specialist
31. Page Description Diagrams
Sample Company Name
Home Page Page Description Diagrams
1 2 3
Main call to action Search About company Notes
Gets users thinking about the brand A useful site search should always be An outline of what your company is all The homepage has been shifted to
and specific actions they can make. available on the page to allow users an about. emphasize content that’s currently
alternative method for finding your buried elsewhere in your site. The pro-
Sign-up content. Privacy, Terms of Use, Etc. posed navigation structure reinforces
A call to action that encourages peo- Most of the information that is cur- this goal.
ple to sign up for recently added con- Link list rently listed in the footer should re-
tent on the site. A list of semi-recently added link con- main there. The contact and address The home page should provide a
tent. This list should contain 5-7 links information can easily be moved to clean path to the various sections of
Featured article or essay with date and comment meta infor- the contact page, though. We also the site.
Shows the first paragraph of an article mation for each. recommend adding in some naviga-
with associated image, as well as the tional links, where possible.
day it was published and the number
of comments made.
Latest entries
A short listing of the latest articles or
essays that have been posted. There
should be between 5-7 shown on the
home page. The featured article
should not be displayed in this list.
Highest Priority Lowest Priority
Monday, September 24, 2007
32. Sitemaps
About SXSW Contact Market at SXSW Tools
History SXSW SMS
SXSW.com Gydget
Sponsors
Sustainability Facebook
News &
Register Getting Around Trade Shows Merchandise Interactive Film Music
Information
Opera Mini
Glossary
Brochures and Hotels for Utterz
Austin Map Music Exhibition
Forms (PDFs) SXSWeek 2008
Music Music Player
Conference
Mailing Lists Travel Discounts iF! Exhibition
Center
News & Flatstock Poster
Schedule Talks Shows Parties & Play Getting Around Press
Information Show
Subscribe International Carver Center
The Daily Chord Talks Speakers Artists Austin Map Press Releases
SXSWorld Online Reg Day Stage Cafe
Magazine Directory
Keynote Conference
FAQ Shows SXSW Live Press Kit
Auditorium Center
My SXSWorld Mentor Sessions
Shores Stage
Stories
Video Parties & Play Quickies Sessions FAQ
Any additional Demo Listening
venues Podcasts Sessions Press Credentials
CLE
Photo Policy
Interactive
News & ScreenBurn
Schedule Talks Parties & Play Web Awards Getting Around Press
Information Gaming Fest
Interactive Hub Talks Speakers Winners Austin Map Press Releases
Opening Remarks Conference
FAQ Parties & Play Finalists Press Kit
Center
Keynotes
Video Ceremony FAQ
Book Readings
Film
Core
Podcasts Dewey Award Press Credentials
Conversations
News &
Schedule Talks FIlms Parties & Play Global Doc Days Getting Around Press
Information
Speaking
Opportunities Photo Policy
The News Reel Talks Speakers Film Trailers Austin Map Press Releases
Panel Picker
Speaking Conference
FAQ Films Past Winners Press Kit
Opportunities Center
Key
Video Parties & Play FAQ
Panel Picker
Primary navigation
Podcasts Press Credentials
a Secondary navigation
a Link to separate section
Photo Policy
a Separate sub-site
a Future navigation
38. Where Content Strategists are involved
Discover Plan Design Build Evaluate
Understand and Identify possible Create designs Develop functional Review, test, and
identify the core solutions and that resolve the code based on the analyze effectiveness
problems first plan execution core problems designs of the design
43. “The naked transparency
movement marries the power
of network technology to the
radical decline in the cost of
collecting, storing, and
distributing data.
- Lawrence Lessig
”
