The idea is the modernization of all the Dynamics products using the power of cloud and local services. But the vision of Microsoft is a bit more complex. Dynamics CRM was already part of Office 365, during this session you will learn how Microsoft is planning to rebuilt a complete strategy on top of xRM and people relations like customers and partners relationships
2. What is Dynamics
365?
How Microsoft is using Azure and Office
365 to modernize their business
applications?
Nicolas Georgeault
Emergent technologies Officer
ngeorgeault@club-sharepoint.fr
@ngeorgeault
3.
4. 86%
Of CEOs see digital as their # 1 priority
The CEOs are convinced that of all the current
global trends,
It is the technology that will have the most
impact and transform their business.
Technological advances
Demographic Changes
Global change in economic power
Rare resources & climate change
Urbanization
8. • Simplify management and operations
• Continue to take advantage of previous development investments
• Reassure users with identical versions
• Unify authentication
• Provide an "abstraction layer" of the service
• Consuming Services Available in Office 365
• Homogenize the Experiences
• Transforming the backend without worrying users
• Innovate on the management and structure of data in a
transparent way
• Edit in depth and take advantage of the BigData
• Benefit from the contribution of Azure services
• Enrich the product with intelligence functionalities
• Connect systems altogether
• Identify correlations in uses and processes
Publish applications
“as is” in the cloud
Make client
applications
more reliable
Transform the
backend
Extend cross-
functionalities
Modernization in 4 acts
12. Microsoft Dynamics 365
Applications intelligentes : Office 365, Power BI, la suite Cortana Intelligence et Azure loT
VENTES OPÉRATIONS FINANCES MARKETING SERVICE CLIENT SERVICE SUR SITE AUTOMATISTION DE PROJET DE SERVICE
14. Microsoft Dynamics 365
Before Now
Dynamics CRM
• Sales, Service, Marketing
• Field Service
• Project Service Automation
• Social Engagement
Dynamics AX
‘Project Madeira’
Dynamics 365 for Sales
Dynamics 365 for Customer Service
Dynamics 365 for Marketing
Dynamics 365 for Field Service
Dynamics 365 for Project Service Automation
Dynamics 365 for Operations (Enterprise Edition)
Dynamics GP
Dynamics NAV
Dynamics SL
Dynamics GP
Dynamics NAV
Dynamics SL
Dynamics 365 for Financials (Business Edition)
• Portals
• Gamification
• Voice of the Customer
• Unified Service Desk
18. Marketing
Empired support Marketo and ClickDimensions as strategic marketing platform providers partners. There are other Marketing platforms that integrate with Dynamics 365 additionally.
Features
Lead Management
Campaign Planning
Marketing Lists
Social Engagement
Intelligence
Enterprise Marketing*
Business Marketing*
Scenarios
Nurture marketing
Contextual personalisation
Omni-channel marketing
Progressive profiling
Event management
Web analytics
20. Field Service
Features
Scheduling & Dispatch
Asset and Warranty Management
Service Agreements
Inventory Management
Resource Management
Customer billing
Dedicated Mobile App
Scenarios
Connected Field Service (IoT)
Traditional asset break/fix
Healthcare client management
Financial services on-the-road
Home services (car service, home maintenance)
Facilities booking
22. Project Service Automation
Features
Scheduling
Resource Management
Time & Expenses
Project Planning
Team Collaboration
Customer Billing
Intelligence
Scenarios
Business / Professional Services
Construction
Engineering
Legal
Accounting
IT
24. Customer Service
Features
Case Management
Self Service Portal
Agent Enablement (Unified Service Desk)
Integrated Social Engagement
Knowledge Base Management
Omni-Channel Communication
Intelligence
Scenarios
Employee Self Service (HR / Help Desk)
Customer / Partner Self Service
Complaints and Issues Management
Call Centre
Public sector citizen services
Claims management
Client care
25. Operations
Features
Retail Budget Control
Procurement & Sourcing Warehouse Management
Supply Chain Management Transportation Management
Project Accounting Inventory Management
Human Capital Management Order fulfillment
Manufacturing Mobility
Financial Management (AR/AP/GL) Analytics and Reporting
29. Purpose-built end-to-end business process
Empower people to delight customers through an end-to-end view
PROCESS
PERSONAS
Customer
lifetime value
Pricing, discounts,
taxation
Product
availability
Order information,
resource reservations
MANAGER
Payment
history
Problems, Issues,
Requests
39. Dynamics 365 intelligence
Intelligence built-in today
Sales Relationship Insights Cross-sell / Up-sell
Product
Recommendations
Customer
Service
Knowledge Base Insights
Previous Case
recommendations
Customer Insights
Marketing Lead Scoring Intent Analysis Sentiment Analysis
Field
Service
Preemptive Service Resource Optimisation
Project Service Automation Resource Optimisation
Operations Demand Forecasting Cash Flow Forecast
Predictive Sales and
Inventory Forecast
40. How do I adapt and extend the
standard business processes
provided by the services?
41. DYNAMICS 365 BUSINESS APPS
Adaptability of business processes
Other data
sources
Microsoft
AppSource
3rd PARTY APPS PURPOSE BUILT APPS FOR MY TEAM
Custom Apps
by PowerApps
Compose Workflow
by Microsoft Flow
OFFICE 365,
APPS &
DASHBOARDS
PRODUCTIVITY
43. Microsoft AppSource
Simplifies the discovery,
trial, and acquisition of
line-of-business apps
An ecosystem to help
business users get started
using apps faster
An ecosystem to help
business users get started
using apps faster
One destination for business users to discover, trial, and acquire line-of-business SaaS apps
52. The Common Data Model - backbone for all your business data
Operational data store
Transaction Processing Store
Common Data Model
and custom entities
Real time
sync
Data
API
58. • Dive into the Microsoft Common Data Model – Ignite 2016
• https://channel9.msdn.com/events/Ignite/2016/BRK3315
• PowerApps and the Common Data Service – Azure Friday
• https://channel9.msdn.com/Shows/Azure-Friday/PowerApps-and-the-
Common-Data-Service
• Dynamics 365 public roadmap
• https://roadmap.dynamics.com/
•
References
Hinweis der Redaktion
PIERRE GILBERT
PIERRE GILBERT
Answering these questions requires the mindset of a digital company...a way of operating like a digital company beyond procuring and deploying individual solutions – such as CRM, ERP or even office automation solutions – that is instead anchored on building systems of intelligence. Systems of intelligence represent the digital feedback loops that help you draw better insight out of data and convert it to intelligent action – engage with your customers, empower your employees, optimize your operations, and reinvent products and business models. Previously businesses designed, built, produced and shipped a product, then customers bought it. That was the end of the cycle. Now organizations are building in continuous feedback loops – sensors in product, after-market services, customer feedback from a variety of channels. Transformation requires these rich systems of intelligence. And it isn’t simply about technology…systems of intelligence represent the combination of technology, people and process that enable these feedback loops, and define an organization’s competitiveness and ability to change the entire landscape of the industries in which it participates.
PIERRE GILBERT
STEPHANE L.
Microsoft is unifying all its business applications. Breaking down the artificial silo’s of ERP and CRM and delivering new purpose-built applications in the cloud.
STEPHANE L.
-Fusion entre le ERP et CRM afin de gérér les différents processus d'affaire à travers les ventes, les opérations etc..
-Ce qui fait que Dynamics 365 est unique c'est qu'elle représente le one Microsoft
-Nous avons maintenant accès à encore plus de donnés qu'auparavant et nous voulons les exploiter plus rapidement. Le défi c'est toujours de transformer le tout en inteliligence afin de prendre de meilleures décisions quinous amèneront les résultats attendus
-Ça semble de base mais le fait est que la délimitation que l'on peut retrouver au niveau d'un ERP vs CRM a créer une séparation au niveau des données à exploiter et des processus
These applications work seamlessly together to manage specific business processes across, Sales, Customer Service, Field Service, Operations, Project Service Automation and Marketing. Specifically on the marketing front, we want to note out our recent announcement with Adobe, that we are partnering with them to make Adobe Marketing Cloud our preferred marketing service for Dynamics 365 for the Enterprise Edition. This is exciting as we help businesses deliver compelling and personalized experiences through every phase of their customer relationships.
Now what makes Dynamics 365 unique is that it harnesses the power of One Microsoft. Data has become the new currency, and organizations create and have access to more of it, and faster than ever before. The challenge is how to transform it into intelligence that generates action and drive outcomes. Dynamics 365 will allow organizations to adopt individual business apps such as Marketing, Sales, Service and Operations, but as organizations adopt more of the apps, synergies will be unleashed in the form ‘Intelligent Business Processes’. This will help proactively guide employees & customers to generate optimal outcomes.
Take Project Service Automation as an example. Project teams can use it as standalone app in close alignment with Office 365, but when combined with Operations, the time and expense reports that project members submit, will automatically go to accounting, HR and Payroll systems, and Project Accounts will be automatically updated for Finance in the Operations App.
It sounds basic… but the fact is that the classic delineation between CRM and ERP has created a separation in data and processes. Dynamics 365 breaks down this separation, and our business platform strategy together with CIT and IOT is centered on enabling this to new levels.
PIERRE GILBERT
STEPHANE L.
L'intégration ou l'accès à plusieurs autres composantes permet à Dynamics 365 d'exploiter non seulement des données structurées mais également une multitude de données structurées et provenant de différentes sources permettant ainsi au décideurs d'entreprise de prendre des décisions éclairés.
L'intelligence que l'on peut sous-tirer d'un tel écosystème nous permet d'agir en toute connaissance de cause.