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„You‘re all the same!“
A data-based view on Product Managers
and their personality.
Robert Neuhann
Team Lead Recruiting, XING SE
@rneuhann
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
3
„We’re bad in seeing
ourselves as personality.“
Julia Whitney, MTP Engage 2018
Great companies
don't hire skilled
people and motivate
them, they hire already
motivated people and
inspire them.
Simon Sinek
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
„You‘re all the same!“
A data-based view on
Product Managers and their
personality.
ONE. PI introduction
TWO. Database
THREE. Factor analysis
FOUR. Self concept
FIVE. Factor combinations
SIX. What else?
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
VISION For a better working life.
MISSION Enable professionals to grow.
For 77% in DACH
XING is the most
important business
network.
Headquarter
Hamburg
> 14 million
users in DACH.
> 1400
employees
2 million new
members in
2017.
8 locations.
Hamburg, Berlin,
München, Wien, Zürich,
Poro, Barcelona, Boston
1 million
premium users.
> 45 nations
80 Product
People
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
ONE.
Predictive Index?
Predictive
Index?
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
DOMINANCE (A)
The need
to control
EXTRAVERSION (B)
The need for social
interaction
PATIENCE (C)
The need for
stability
FORMALITY (D)
The need to
conform
Self – that‘s
what we‘re
talking about!
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
TWO.
Database
n = 587
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
THREE. Factor analysis
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
What the PO
thinks.
What the
teams
thinks.
Think about
that, dear
PO.
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
DOMINANCE (A)
The need to control
1% 1%
6%
8%
35%
32%
17%
0%
10%
20%
30%
40%
50%
highly manifistated manifistated moderate situative moderate manifistated highly manifistated
pleasant
cooperative
accommodating
compliant
independently
assertive
definitely
confident
87%
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
He’s so
aggressive!
Tasks – yes.
Responsibilty
– no.
That’s to
much
pressure!
Let me ask
questions!
Give me
influence!
I want change!
Listen!
What does my
team think?
Other
opinions are
esxciting!
EXTRAVERSION (B)
The need for social interaction
0%
14%
30%
10%
31%
12%
3%
0%
10%
20%
30%
40%
50%
highly manifistated manifistated moderate situative moderate manifistated highly manifistated
seriously
introspective
task-oriented
sociable
convincingly
socially balanced
46%44%
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
⬆
I wanne
motivate
you!
Team?
I like!
People –
please let
me talk!
He’s
talking so
much!
Is he really
interested
in me?
Take it
short!
What’s
really
relevant?
Listen!
(again, yes!)
⬇Let me
criticize.
Tasks!
Data!
Analyzes!
Am I doing
everything
right?
I don’t
know who
he is.
He’s so
sceptical.
Other
people are
also great!
Small talk!
Let’s talk!
PATIENCE (C)
The need for stability
1%
49%
32%
12%
3% 2% 1%
0%
10%
20%
30%
40%
50%
60%
highly manifistated manifistated moderate situative moderate manifistated highly manifistated
fast moving
urgent
impatient
patient
resistant
level-headed
82%
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
He’s always
short tailed.
Don’t rush
me!
I want
results.
That takes
too much
time.
Change?
I like!
People have
different
speed!
Does everyting
needs to be
done
immediately?
There are
other
priorities.
FORMALITY (D)
The need to conform
1%
3%
26%
30%
32%
8%
0%
0%
10%
20%
30%
40%
50%
60%
highly manifistated manifistated moderate situative moderate manifistated highly manifistated
informal
casually
unselfconsciously
organized
precise
self-disciplined
88%
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
We have
processes!
Details are
important!
We will sort
it out!
New goals?
Let’s go!
Uncertainty?
What’s that?
There are
other
perspectives.
Try things
different.
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
FOUR. Self concept
1% 1%
6% 8%
35% 32%
17%
sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt
0%
14%
30%
10%
31%
12%
3%
sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt
1%
49%
32%
12%
3% 2% 1%
sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt
1% 3%
26%
30% 32%
8%
0%
sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt
Self concept: Product Manager
DOMINANCE (A)
The need to control
EXTRAVERSION (B)
The need for social
interaction
PATIENCE (C)
The need for stability
FORMALITY (D)
The need to conform
highly
manifistated
highly
manifistated
manifistated manifistatedmoderatemoderate situative
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
FIVE.
Factor combinations
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
Factor combinations (>= manifestated)
AC proactive 96%
careful with rules & structures 93%DC
risk taker 83%AD
task-oriented 91%AB
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
SIX. What else?
„Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
Thanks!
Questions? Ask!
xing.careers
xing.to/neuhann
@rneuhann
robert.neuhann@xing.com

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A data-based view on Product Managers and their personality.

  • 1. „You‘re all the same!“ A data-based view on Product Managers and their personality. Robert Neuhann Team Lead Recruiting, XING SE @rneuhann
  • 2. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
  • 3. 3 „We’re bad in seeing ourselves as personality.“ Julia Whitney, MTP Engage 2018
  • 4. Great companies don't hire skilled people and motivate them, they hire already motivated people and inspire them. Simon Sinek „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
  • 5. „You‘re all the same!“ A data-based view on Product Managers and their personality. ONE. PI introduction TWO. Database THREE. Factor analysis FOUR. Self concept FIVE. Factor combinations SIX. What else? „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018
  • 6. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 VISION For a better working life. MISSION Enable professionals to grow. For 77% in DACH XING is the most important business network. Headquarter Hamburg > 14 million users in DACH. > 1400 employees 2 million new members in 2017. 8 locations. Hamburg, Berlin, München, Wien, Zürich, Poro, Barcelona, Boston 1 million premium users. > 45 nations 80 Product People
  • 7. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 ONE. Predictive Index?
  • 8. Predictive Index? „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 DOMINANCE (A) The need to control EXTRAVERSION (B) The need for social interaction PATIENCE (C) The need for stability FORMALITY (D) The need to conform Self – that‘s what we‘re talking about!
  • 9. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 TWO. Database n = 587
  • 10. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 THREE. Factor analysis
  • 11. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 What the PO thinks. What the teams thinks. Think about that, dear PO.
  • 12. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 DOMINANCE (A) The need to control 1% 1% 6% 8% 35% 32% 17% 0% 10% 20% 30% 40% 50% highly manifistated manifistated moderate situative moderate manifistated highly manifistated pleasant cooperative accommodating compliant independently assertive definitely confident 87%
  • 13. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 He’s so aggressive! Tasks – yes. Responsibilty – no. That’s to much pressure! Let me ask questions! Give me influence! I want change! Listen! What does my team think? Other opinions are esxciting!
  • 14. EXTRAVERSION (B) The need for social interaction 0% 14% 30% 10% 31% 12% 3% 0% 10% 20% 30% 40% 50% highly manifistated manifistated moderate situative moderate manifistated highly manifistated seriously introspective task-oriented sociable convincingly socially balanced 46%44%
  • 15. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 ⬆ I wanne motivate you! Team? I like! People – please let me talk! He’s talking so much! Is he really interested in me? Take it short! What’s really relevant? Listen! (again, yes!) ⬇Let me criticize. Tasks! Data! Analyzes! Am I doing everything right? I don’t know who he is. He’s so sceptical. Other people are also great! Small talk! Let’s talk!
  • 16. PATIENCE (C) The need for stability 1% 49% 32% 12% 3% 2% 1% 0% 10% 20% 30% 40% 50% 60% highly manifistated manifistated moderate situative moderate manifistated highly manifistated fast moving urgent impatient patient resistant level-headed 82%
  • 17. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 He’s always short tailed. Don’t rush me! I want results. That takes too much time. Change? I like! People have different speed! Does everyting needs to be done immediately? There are other priorities.
  • 18. FORMALITY (D) The need to conform 1% 3% 26% 30% 32% 8% 0% 0% 10% 20% 30% 40% 50% 60% highly manifistated manifistated moderate situative moderate manifistated highly manifistated informal casually unselfconsciously organized precise self-disciplined 88%
  • 19. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 We have processes! Details are important! We will sort it out! New goals? Let’s go! Uncertainty? What’s that? There are other perspectives. Try things different.
  • 20. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 FOUR. Self concept
  • 21. 1% 1% 6% 8% 35% 32% 17% sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt 0% 14% 30% 10% 31% 12% 3% sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt 1% 49% 32% 12% 3% 2% 1% sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt 1% 3% 26% 30% 32% 8% 0% sehr ausgeprägt ausgeprägt moderat situationsabhängig moderat ausgeprägt sehr ausgeprägt Self concept: Product Manager DOMINANCE (A) The need to control EXTRAVERSION (B) The need for social interaction PATIENCE (C) The need for stability FORMALITY (D) The need to conform highly manifistated highly manifistated manifistated manifistatedmoderatemoderate situative
  • 22. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 FIVE. Factor combinations
  • 23. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 Factor combinations (>= manifestated) AC proactive 96% careful with rules & structures 93%DC risk taker 83%AD task-oriented 91%AB
  • 24. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 SIX. What else?
  • 25. „Ihr seid doch alle gleich!“ / MTP Engage Hamburg / 20. April 2018 Thanks! Questions? Ask! xing.careers xing.to/neuhann @rneuhann robert.neuhann@xing.com