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Pricing in a
post Royal Commission world
Presented by
Rob Jones
CEO & Managing Director
Peloton Partners
5 February 2019
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Rob Jones
CEO & Managing Director
Peloton Partners
6
Meet today’s speakers
The Value Within Your Business
Peloton Partners Pty Ltd
Prepared by Peloton Partners Pty Ltd 2019
Introduction – Royal Commission and the Business Environment
The Royal Commission findings were of no real surprise given the interim report – and none of it
matters until enacted into law – which will happen soon enough.
The Peloton view is simple – where there is a service, there is value…where there is value, it can
be articulated, packaged, priced (including profit) and communicated effectively to clients and
they will be happy to pay for it!
Nothing changes this – except there will be a requirement to effectively “re-sign” clients up to the
service they are “entitled to receive” each year and detail the total fees they will be charged.
It implies that a business that charges clients via a % of Funds Under Management model may
find it a challenge to advise clients in advance, what they will pay in total, given the number of
variables that may infringe that ability.
In any event, this presentation was never focused on the Royal Commission, but is focused on
what we believe is the optimal model to be profitable and valuable now and in the future – its
therefore an opinion piece, but one that is based on facts and evidence only. You will get to see
what your peers are doing and how they are approaching some of the challenges you will all face,
are facing or have faced.
In advance of this I would like to thank all those firms who have entrusted us with your business –
hope you are enjoying the rewards of hard work and honesty – you are well positioned.
What to Expect from this Session
Strategies and case studies to make good businesses better
• Understanding your business (the good / the bad / the ugly)
• Client Value Proposition (many firms struggle with this – but shouldn’t)
• Pricing models that correctly price (all components of your service)
• Profit is not a dirty word and no 2 clients are the same (neither should the price)
• Industry trends around pricing models (past/present/future) – future is now
We will present only the facts
• Real data on 70 firms we have advised across Australia (metro/country/large/small)
• The issues, challenges & opportunities that define these firms
• How they extracted the latent value clearly visible in their business and the
financial and valuation impact it delivered
The Opportunity is Clear
Average 49% Profit Uplift
Ranged from 17% - 150%
How much latent Value is there to Unlock in Your Firm?
Delivered within 12 months
Where Do You Start – at the beginning of course
Numbers Tell The Story
• What do the financials tell us
about the business? – a lot!
• How does the business
compare to the best, not the
average?
• How risky is the revenue?
• Are owners happy with the
return?
• What is the business worth
now?
1
Service Scope / Depth
• How “elastic” is the service
offering?
• How deep does the service
go?
• Does the business
specialise?
• Does the business attract a
wide variety of client types?
• Does the business co-
ordinate other specialists and
2
Your Team / Your Fees
• Does the team posses the right
mix of qualifications?
• Are there opportunities for
them?
• Are they paid too much-too
little?
• Does the fee model price in the
value delivered by the team?
• Does the fee paid by clients
reflect their individual
3
The first question to be asked - is there a need to change what
you are doing? – we don’t know till we know (iFOCUS)
Data collated on
over 70 firms
advised
How Firms Presented to Us
All
Shapes
& Sizes
…located in regional areas & capital cities across Australia
…If we isolated a single trait these firms embody, it is that they
deliver value we could measure, describe and price accurately -
meaning their clients now pay what they should, no more / no less.
# of Active clients
50-2000
Profit
-$0.7m-$3.2m
# of FTE Staff
2-45
FUM
$15Mil-$1.2Bil
Time in Business
2–30years
Total Revenue
$0.2mil-$12.1mil
Revenue Splits of Firms Advised
Risk fees
20%
Wealth
Management fees
69%
Other fees
11%
Revenue Breakdown by Service Type
Risk Wealth Management Other
Upfront
28%
Ongoing
72%
Risk Fees
Upfront
9%
Ongoing
91%
Wealth Management
Fees
This has been
trending
down since
LIF reform
and will
reduce
further
This is at an
historical low. 3
years ago it
was ~13% of
total revenue.
Advisers have
consciously
charged less.
Combination
of broking
fees, volume
rebates,
passive
income,
product
commissions.
*Accounting fees /
legal fees stripped
out
What are the Main Issues Confronting the
Business Environment of Today?
Interpreting the Data
What the Data Tells Us – 3 Main Themes
• 3% compound 2015-2018
• 6% compound 2011 -2014
• Changes to upfront risk
insurance fees are part to
blame
• Financial planning upfront
fees have come back for no
obvious reason other than
advisers were unsure what to
charge and went down the
path of least resistance
• Average business costs had
increased by 15% over the past
3 years
• Primarily through a
combination of wage inflation
and CPI increases
• A big contributor was additional
costs directly attributable to
complying with increased
regulatory requirements
• Slow new business growth plus
increased business costs has
resulted in owners income
flatlining
• Very few ongoing fee models
were able to price in additional
costs
• We must modernise ongoing
fee structures to avoid these
issues as they will put some
firms under immense pressure
New Business
Growth Has
Slowed
Rising Business
Costs
Flatlining profit
levels
Profit is coming under pressure and may
intensify
22.6%
25.3%
27.7% 26.6%
25.0%
0%
10%
20%
30%
40%
50%
2013 2014 2015 2016 2017
Australian Financial Planning Industry
Profit Margins % Over Time
25.4% 24.6%
38.0%
Australian Financial
Planning Industry
US Financial Planning
Industry
Peloton Top 20%
Benchmark
Operating Profit Margins %
(5yr Average)
FY2018 average
industry profit is
showing a
downward trend
of up to 4% lower
than FY2017
Firms Rely Too Much On Low Quality Revenue
Low Quality Revenue = Upfront Revenue, One-
off Revenue, Product Commissions, passive
client revenue, rebates of any kind, volume
bonus, loyalty bonus, “marketing support” etc.
Low Quality Revenue is under regulatory
pressure &/or is labor intensive to replenish year
on year. In some market conditions, it is difficult
to bring on new business.
If Low Quality Revenue was to dry-up or reduce
significantly in any way, the average firm in this
industry may experience a 50% drop in profit!.
Peloton Avg. Peloton Top 20%
Average Operating Profit $483,000 $904,000
Average Low Quality Revenue received $238,000 $242,000
% Profit reliant on Low Quality Revenue 49% 26%
$483,000
$904,000
$226,000
$283,000
$0
$200,000
$400,000
$600,000
$800,000
$1,000,000
Peloton Avg Peloton Top 20% Average
Normalised Operating Profit (Blue)
V Low Quality Revenue (Red)
We design
ongoing pricing
models to deliver
a healthy “profit
buffer" so the
business is not
solely reliant on
low quality
revenue of any
Unprofitable Clients
They are everywhere, but which ones?
We must develop a more sophisticated approach to address individual client
profitability
The Challenge of Change
We want to… We need to… Don’t have time… It’s too hard!
Fintech development is delivering greater efficiencies – but will that translate
to increased business growth?
Blind Inertia
We hope things will get better next year.
Hope is not a strategy
Fee Models
% Based Models Hybrid Models Fixed $ Models
Peloton Average 40% 28% 32%
Peloton Top 20% 15% 12% 73%
Many different fee models remain in operation still
However the trend is clear – the move to fixed fee models that can flex with the
changing circumstances of clients is well underway
The best financial performance is achieved when firms price the services and value
they deliver not how much money they manage
Evolving Fee Models – past, present and future…..
The progression of our industry toward a profession maybe
viewed through the lens of an evolving pricing model being
actively pursued now.
This is a natural progression toward an authentic fixed fee model
and its moving quickly.
Being able to price a service fully to clients (including profit) can
only occur when the pricing model is flexible enough to allow this.
In addition having a pricing model that can flex (up or down) as
client circumstances dictate maintains a perfect alignment
between adviser and client.
The philosophy is simple - no 2 clients are identical in their needs
and complexity and neither should the fee they pay.
Flat % of
FUM
Tiered %
of FUM
Combo:
Tiered % of
FUM + Fixed
$
Fixed $
Segments
(Gold, Silver..)
Fixed $
Individua
l Pricing
that flex
Describing Your Fees and Value to Your Clients
A simple, but clear set of statements is always preferable – here is only one example;
1. Value – Our fee is directly linked to the value we deliver by a highly qualified team whose mission is to
understand what is important to you. We commit to delivering all the services to you – not just some.
2. Simplicity - Our ongoing fee structure is clear, transparent, easy to understand and calculate.
3. Personalised – Our fee will relate directly to services you need, how complex your circumstances are and how
you wish to engage with us. Therefore you will pay a fixed fee that may change as your circumstances change.
4. Fair – As our fees are tailored for each client, they are fair to each client and they include a profit so that we
can continue to serve you in a manner appropriate to your circumstances.
5. Goal – Our goal is to ensure our services are valuable to you and valued by you. If at anytime they are not, we
will assist you to go elsewhere.
What do Clients Value the Most?
Source: Beddoes Institute's Client Experience Survey, 2013
And the Survey Says…..
Interpersonal Skills and
trust (intangible value)
82%
Professional Reputation 19%
Quality Advice / Product 17%
Service – (tangible value) 15%
Knowledge/Competence 11%
Cost / Other 7%
Technical Skills 4%
Understanding Your Value – if you don’t clients won’t
Intangible
Value
Tangible
Tangible
Tangible
Tangible
 Your clients do not have to be advised – they make
an informed decision to elect to be advised.
 Most often this decision stems from an
overwhelming need to feel safe financially – peace
of mind always features in the decision making
process of clients.
 As advisers we hold up one of the 3 most important
pillars in the lives of clients – first pillar is personal
health, then family and friends - the final pillar is
wealth.
 Too many advisers underplay their value to clients
and when they do that, so do their clients.
 Regularly reconnect your clients to the reason they
sort advice in the first place – this is so important
for a 2-way “valued” and “valuable” relationship to
exist.
The core of
any advice
offering
Expressing Intangible Value
 “We are committed to understanding your needs and to give you the peace of mind that your financial affairs will be in
order to enable you to live the life you choose”.
 “We are here to help you identify and clarify your unmet aspirations and goals”.
 “We are here to take stewardship over your financial goals and aspirations with you”.
 “We are here when you need us the most - at a time of a loved one passing or suffering a serious illness or disability”.
 “We are here on an ongoing basis to help you make informed decisions regarding your financial affairs throughout the
course of planned or unplanned changes in your situation”.
 “We are here at the end of the phone when you need us”.
 “We stay up to date with legislative and economic changes and trends in the wealth management industry to benefit
the advice we provide you”.
The Peloton Curve
Peloton Curve – A proprietary model we developed to determine the ongoing fee
mix to target a minimum 30% margin that high performing firms achieve.
Top 20% Peloton Benchmark Firms typically have at least 50% of their
client base priced at or above this curve charged via a fixed fee only.
0.0%
0.4%
0.8%
1.2%
1.6%
2.0%
2.4%
2.8%
3.2%
$-
$1,000,000
$2,000,000
$3,000,000
$4,000,000
$5,000,000
Feeas%ofFUM/fixedfeeequivalent
FUM
The Peloton Curve – Fixed Fees or %
Well Below Curve
Just Below Curve
At or Above Curve
Peloton
Benchmark
20%
30%
50%
Positioning on the Peloton Curve
Well Below Curve Just Below Curve At or Above Curve
Variance
above/below
the curve
reflects
customised
pricing per
client
The Peloton Curve – Actual Case Study
Example of actual firm’s clients mapped against The Peloton Curve…this particular firm had priced clients
under a % of fee model / a fixed fee model / hybrid fee model – confusion and inconsistency
The Peloton Curve vs
Example Firm’s Actual Clients
0.0%
0.5%
1.0%
1.5%
2.0%
2.5%
3.0%
3.5%
4.0%
$-
$500,000
$1,000,000
$1,500,000
$2,000,000
$2,500,000
$3,000,000
$3,500,000
$4,000,000
$4,500,000
$5,000,000
Feeas%ofFUM/fixedfeeequivalent
FUM
Clients Above/Below Curve
Well Below Curve
Just Below Curve
At or Above Curve
Example Firm Peloton
Benchmark
65%
20%
20%
30%
15%
50%
Well Below Curve Just Below Curve At or Above Curve
This firm was
delivering a
consistent profit
margin under 20%
What Happened Next?
We measured and calculated the following; the value of the firm via a review of the service
offer, service depth, the team, each client’s individual service needs and complexity and the
target profit the business wanted. Solution - a revised service offer paired to a fixed (but flexible)
ongoing fee model and shifted all existing clients (actually this firm is still implementing):
Peloton Curve vs. Actual firm’s Clients
Clients Above / Below Curve – New
Fixed $ Pricing
0.4%
0.8%
1.2%
1.6%
2.0%
2.4%
2.8%
3.2%
3.6%
4.0%
$-
$500,000
$1,000,000
$1,500,000
$2,000,000
$2,500,000
$3,000,000
$3,500,000
$4,000,000
$4,500,000
$5,000,000
Feeas%ofFUM/fixedfeeequivalent
FUM
Well Below Curve
Just Below Curve
At or Above Curve
Example Firm Peloton
Benchmark
7%
20%
38%
30%
55%
50%
Well Below Curve Just Below Curve At or Above Curve
Still in the
implementatio
n phase but
will deliver a
32% stable
margin within
12 months
A Fixed Fee Segment Approach to Building Your Fee
(Amend to Preferred
Naming Convention) Gold Silver Bronze
FUM (Guide Only) >$600K to (uncapped) $300K to $600K $150K to $300K
SMSF Use Yes No No
Account Structures Multiple Single or Multiple Single or Multiple
"CFO" Relationship Yes No No
Portfolio Management Bespoke Model Portfolio Model Portfolio
Intergenerational
Requirements
Yes No No
Service Expectation High Moderate Moderate
Service Needs High Moderate Moderate
- where increased service or complexity
add upwards of $200 pm to BASE
- where increased service or complexity
add upwards of $100-200 pm to BASE
- where increased service or complexity
add upwards of $100 pm to BASE
Upfront Fee Guide Min $4,000 ex GST Min $2,500 ex GST Min $1,200 ex GST
Ongoing Fee ex-GST
(Fixed Retainer +Variable Fee)
Min $12,000 p.a. ($1,000 pm)
+ variable (uncapped)
Min $6,000 p.a. ($500 pm)
+ variable to $12,000
Min $3,600 p.a. ($300 pm)
+ variable to $6,000
Cont’d
(Amend to Preferred
Naming Convention) Gold Silver Bronze Existing Clients Only
Wealth Management Review
Half Yearly
Comprehensive Face-to-Face
Annual
Comprehensive Face-to-Face
Annual
Comprehensive Face-to-Face
Annual
Review (Face-to-Face / Phone)
Video Update (optional)
Annual
(alternate to face-to-face)
n/a n/a n/a
Phone Call / General Update /
“No Reason” Contact (min.)
Half Yearly
"Check-In"
Annual
"Check-In"
n/a n/a
Out of Scope Strategic Advice
Generally inclusive - adviser
discretion based on complexity of
Advice required.
Standard Charges may apply -
adviser discretion based on
complexity of Advice required.
Standard Charges apply - adviser
discretion based on complexity of
Advice required.
Standard Charges apply - adviser
discretion based on complexity of
Advice required.
SMSF Service^ Within Scope of Services Standard Charges May Apply n/a n/a
Adhoc reactive client meeting Within Scope of Services Within Scope of Services Within Scope of Services n/a
File maintenance & Monitoring Monthly Monthly Monthly Monthly
Newsletter & Legislative
Announcements
Yes Yes Yes Yes
Invitation to Exclusive Functions Yes Consider - if a key relationship Consider - if a key relationship No
Invitation to Client Briefings Yes Yes Consider - if a key relationship Consider - if a key relationship
Admin. & Query
Turnaround Times
Priority - 1 business day 2 business days 3 business days 4 business days
Market Commentary from
Investment Committee
Quarterly Half-Yearly Annually n/a
Xplan Client Online Access Yes Yes
Consider - if it is a key
relationship
No
CFO relationship management^^ Yes Standard Charges Apply n/a n/a
Home/Workplace Visits^^^ Yes Yes n/a n/a
A Layered Approach to Building Your Fee
An alternative to a fixed fee per segment approach, some firms will elect a layered fee approach for each client within
the business and they will deliver it as a layered fee approach. For example;
Base Fee
Intangible Value (how we
make clients feel)
For example,
• A trusted adviser who understands
me (“my concerns, my challenges
and my needs”).
• A Trusted Adviser who will pro-
actively contact you (“Peace of
Mind”).
• On demand availability (“my
adviser will be there for me in a
personal or financial crisis be it
planned or unplanned”).
• My short and long terms goals are
always in focus (“its about me”).
• Getting my affairs in order.
Service Package Fee
Tangible Services (the
minimum things we must do)
For example,
• Semi-Annual goal and strategy
Meetings
• Comprehensive Annual Portfolio
Review
• Ongoing Records of Advice (ROA’s)
where applicable.
• Ongoing Management (oversight) of
Insurances, Estate Planning,
Taxation.
• Responding via Phone Calls,
Emails, Letters, specific requests
• Quarterly Newsletter / update
• Functions and/or specific topics of
interest
Non-Standard Adjustments
Individual client Complexity
and service needs (cannot
ignore)
For example,
• Out-of-office Meetings (at home or
clients office)
• Client Complexity (multiple and
complex tax structures)
• Out of Scope Services either being
demanded or evolved
• Additional/Reduced Service Needs as
lifestyle changes impact
• Non-Standard Portfolio Requirements
(requiring tailored investment
strategies)
• Intergenerational support / third party
advisers (CFO) / philanthropic and
charitable interests
Fixed
Standar
d
Fee $
linked
to CPI
Truly
Bespok
e Fee $
linked
to CPI
A Service “Menu” Approach to Building Your Fee
Service Menu
Price
(ex-GST)
MONTHLY
Price
(ex-GST)
ANNUAL
INTANGIBLE VALUE – What Really Matters
We are always available to respond to planned or unplanned charges in your circumstances to give
you Peace of Mind that your affairs will always be in order enabling you to live a life you chose -
Retainer fee for continuous coverage of your affairs
$300 - $500 $3,600 - $6,000
TANGIBLE SERVICES – What Needs to Happen
Planning Review meeting – including preparation of Advice documentation and reports $100 - $200 $1,200 - $2,400
Estate Planning Coordination and Review $100 - $200 $1,200 - $2,400
Insurance Advice and Review $100 - $200 $1,200 - $2,400
Lending Strategy & Management $100 - $200 $1,200 - $2,400
Group Structure Complexity – SMSF, Trusts, Company $200 - $300 $2,400 - $3,600
Bespoke or Direct Share Portfolio Management $200 - $300 $2,400 - $3,600
Tax Management and Assistance $100 - $200 $1,200 - $2,400
Overseas Taxation Management and Structuring $200 - $300 $2,400 - $3,600
Internal ‘CFO’ and third party coordinator $100 - $200 $1,200 - $2,400
Centrelink administration and support $100 $1,200
Administration – file maintenance, implementation of advice, co-ordination with investment
managers, quarterly/monthly portfolio reports
$100 - $200 $1,200 - $2,400
We have
individually priced
each core service
for transparency
and it is calculated
based on:
1) Time Cost,
2) Value delivered,
3) Additional
services offered
4) Special needs or
circumstances
(e.g. external
meetings with
other
professional
advisers – legal
etc.) and,
5) Profit,
6) Reviewed
against Industry
benchmarks
…Cont’d Service Menu Approach
Your Service and Fee Schedule Price
(ex-GST)
ANNUAL
Services
Provided to you
ANNUAL
Client Fee
(ex-GST)
INTANGIBLE VALUE – What Really Matters
Retainer fee for client engagement $3,600 - $6,000  $4,800
TANGIBLE SERVICES – What Needs to Happen
Planning Review meeting – including preparation of Advice documentation and reports $1,200 - $2,400  $2,400
Estate Planning Coordination and Review $1,200 - $2,400
Insurance Advice and Review $1,200 - $2,400
Lending Strategy & Management $1,200 - $2,400
Group Structure Complexity – SMSF, Trusts, Company $2,400 - $3,600  $3,600
Bespoke or Direct Share Portfolio Management $2,400 - $3,600  $3,600
Tax Management and Assistance $1,200 - $2,400  $1,200
Overseas Taxation Management and Structuring $2,400 - $3,600
Internal ‘CFO’ and third party coordinator $1,200 - $2,400  $1,200
Centrelink administration and support $1,200
Administration – file maintenance, implementation of advice, co-ordination with investment managers,
quarterly/monthly portfolio reports
$1,200 - $2,400  $2,400
Total (incl-GST, p.a.) $19,200
Implementing Transformational Change
We looked at the reasons for change (iFOCUS) – now change must happen (iDELIVER)
DEVELOP THE PLAN
• Develop a clear Client Value
Proposition and communication
narrative for the business
• Amplify Intangible & Tangible Value
and build the pricing model
• Identify mis-priced clients who are
either under-priced or over-priced and
those offered a discounted fee
1
COMMUNICATE THE PLAN
• Agree the Communication and
implementation steps
• Review every client with their adviser
to understand total value delivered and
new fee impact
• Conduct objections handling and
scenario training with advisers
• Conduct “value proposition” training
2
IMPLEMENT THE PLAN
• Start date – End date
• Individual adviser & group monitoring
• Weekly reporting to all the team
• Celebrate individual & group milestones
along the way
• Mission complete!
3
Case Studies of Firms That Wanted Change
Revenue: $850K
EBIT: $230K
EBIT Margin: 27%
Revenue: $700k ↑27%
EBIT: $290k ↑105%
EBIT Margin: 41%
$150k uplift
Revenue: $1.6mil
EBIT: $320K
EBIT Margin: 20%
Revenue: $550k
EBIT: $140k
EBIT Margin: 25%
Revenue: $970K ↑14%
EBIT: $350K ↑52%
EBIT Margin: 36%
$120k uplift
Revenue: $1.81mil ↑9%
EBIT: $530K ↑60%
EBIT Margin: 29%
Target $250k uplift*
Firm 1
iDELIVER Completed
5 staff (1.5 advisers)
Firm 2
*Still implementing iDELIVER
10 staff (3 advisers)
Firm 3
iDELIVER Completed
3 staff (1 adviser)
Benefits of Evolving Your Fee Strategy?
Firms who have evolved their pricing model, have evolved their conviction and offering along with it –
and this happens;
Client Value Proposition – becomes clear when the capability of the firm is
“unpacked”, analysed and clearly restated leading to conviction around what you offer.
Clarity – the service model and team structures required to deliver the service become
clearer and focused on value not volume.
Transparency – is unrivaled with clients knowing exactly what they are paying for and
why.
Fairness – clients are paying their fair share for the service, no more or no less than
they should with no client “funding” another client.
Improved Cashflow, Profit and Business Valuation – evolving your fee will deliver
certainty in these key metrics
Conclusion
There is little room for complacency as rapid, revolutionary industry change is occurring and will embed greater
consumer protection mechanisms.
The evidence is clear that there is significant latent value residing in the average firm across our industry due to
the inability of pricing models to price ALL the relevant factors that must be considered.
Re-connecting clients to the reason financial advice is so relevant for them and why your particular service is so
important to them, has never been more urgent. But you might need convincing first.
When you are open, honest and fully convicted about what you do and what you need to charge, your clients
will pay a higher (correct) fee when the facts are presented to them & the value you deliver is clear to them.
While uncertainty abounds in our industry, nothing can impact the value of your business if the relationship with
your clients is established, then maintained on a framework of transparency, authenticity and 2-way honesty.
You want your service to be valuable to your clients, but also valued by them and when that happens you have
created a valuable, sustainable and transferable business that is highly valued. You just have to hit start……..
Disclaimer
The contents of this presentation are private and confidential. This presentation is being
provided to the Recipient on the condition that it is not reproduced, communicated, disclosed
or discussed with any third party without the prior written consent of Peloton Partners.
There are a number of factors, including market fluctuations, business type, service type and
size that may produce a different outcome to that which is presented in this presentation.
The information contained in this presentation should be considered general in nature and
caution should be applied if attempting to benchmark business results.
This presentation is not advice, nor is it intended to influence the Recipient in any way which
may be considered advice.
Peloton Partners, its agents and officers take no responsibility for errors or omissions that
relate to ‘published’ external information sources that may have been used in this
presentation.
Questions and answers
| netwealth42
1 CPD point available
• Must complete feedback survey
available at the end of this session
• CPD details will be included in the
webinar resources email
Webinar recording and slides
• These will be included in the
webinar resources email
Thank you
| netwealth
Outside the super square technical roadshow
• Touring nationally
• 3 CPD & complimentary
2019 economic outlook with Roger Montgomery
• CPD Portfolio Construction webinar
43
Registration links will be in the follow-up email
You may be interested in
| netwealth
Innovation Toolkit
• Workshops and resources to help your team innovate
• Download from our website
Banqer
• Supporting financial literacy in schools
• Refer a teacher today
44
Links will be in the follow-up email
You may be interested in
Contact
Thank you
Rob Jones
CEO and Managing Director
Peloton Partners
0407 561 911
rob.jones@pelotonpartners.com.au
Netwealth
1800 888 223
contact@netwealth.com.au
www.netwealth.com.au
| netwealth46
Disclaimer
This information has been prepared and issued by Netwealth Investments Limited (netwealth), ABN 85 090 569 109, AFSL 230975,
RSE L0000192). It contains factual information and general financial product advice only and has been prepared without taking into
account your individual objectives, financial situation or needs. The information provided is not intended to be a substitute for
professional financial product advice and you should determine its appropriateness having regard to your particular circumstances
and seek any independent financial or other professional advice you may require.The relevant disclosure document should be
obtained from netwealth and considered before deciding whether to acquire, dispose of, or to continue to hold, an investment in
any netwealth product.
While all care has been taken in the preparation of this document (using sources believed to be reliable and accurate), no person,
including Netwealth, or any other member of the netwealth group of companies, accepts responsibility for any loss suffered by any
person arising from reliance on this information.

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Pricing in a Post Royal Commission world

  • 1. Pricing in a post Royal Commission world Presented by Rob Jones CEO & Managing Director Peloton Partners 5 February 2019
  • 2. | netwealth2 1 CPD point available • Must complete feedback survey available at the end of this session • CPD details will be included in the post- webinar email This webinar is being recorded • Slides will be sent to you after the webinar via email Enter your questions in the chat • We will get to them at the end of the webinar Posting to social? • Make sure to use #netwealthinvest or tweet @netwealthInvest Housekeeping
  • 3. | netwealth As a specialist platform provider, Netwealth provides financial advisers with a wide range of financial products & services to help manage their clients’ investments and superannuation. • Ranked #1 for overall functionality • Ranked #1 for overall satisfaction • Awarded best reporting • Awarded best client portal • Awarded best transaction tools *InvestmentTrends Platform Competitive Analysis & Benchmarking Report (Dec 17) 3 See wealth differently A little bit about Netwealth
  • 4. | netwealth Key features of our platform Market leading adviser portal Market leading client portal • Rated No.1(1) for functionality • Intuitive design and useability • Quick access to information and clients • Sophisticated portfolio tools • In depth business and client reporting • Rated No.1(1) for functionality • Intuitive design and useability • Can be white labelled for adviser groups • Allows consolidation of all accounts (1) Investment Trends: December 2016 Platform Competitive Analysis and Benchmarking Report Mobile access • PC, tablet and mobile access • Adviser and client versions available
  • 5. | netwealth Key features of our platform Innovative transactional capability Comprehensive reporting • Online domestic & international trading • Online fund switching • Sophisticated rebalancing technology • Automated account and cash settings • A wide range of business, client & portfolio reports • Interactive and static reports available • Can be white labelled Research and insights • Engaging investor and adviser insights • Articles, webinars and white papers • Wide range of investment research • Managed funds and equities
  • 6. | netwealth Rob Jones CEO & Managing Director Peloton Partners 6 Meet today’s speakers
  • 7. The Value Within Your Business Peloton Partners Pty Ltd Prepared by Peloton Partners Pty Ltd 2019
  • 8. Introduction – Royal Commission and the Business Environment The Royal Commission findings were of no real surprise given the interim report – and none of it matters until enacted into law – which will happen soon enough. The Peloton view is simple – where there is a service, there is value…where there is value, it can be articulated, packaged, priced (including profit) and communicated effectively to clients and they will be happy to pay for it! Nothing changes this – except there will be a requirement to effectively “re-sign” clients up to the service they are “entitled to receive” each year and detail the total fees they will be charged. It implies that a business that charges clients via a % of Funds Under Management model may find it a challenge to advise clients in advance, what they will pay in total, given the number of variables that may infringe that ability. In any event, this presentation was never focused on the Royal Commission, but is focused on what we believe is the optimal model to be profitable and valuable now and in the future – its therefore an opinion piece, but one that is based on facts and evidence only. You will get to see what your peers are doing and how they are approaching some of the challenges you will all face, are facing or have faced. In advance of this I would like to thank all those firms who have entrusted us with your business – hope you are enjoying the rewards of hard work and honesty – you are well positioned.
  • 9. What to Expect from this Session Strategies and case studies to make good businesses better • Understanding your business (the good / the bad / the ugly) • Client Value Proposition (many firms struggle with this – but shouldn’t) • Pricing models that correctly price (all components of your service) • Profit is not a dirty word and no 2 clients are the same (neither should the price) • Industry trends around pricing models (past/present/future) – future is now We will present only the facts • Real data on 70 firms we have advised across Australia (metro/country/large/small) • The issues, challenges & opportunities that define these firms • How they extracted the latent value clearly visible in their business and the financial and valuation impact it delivered
  • 10. The Opportunity is Clear Average 49% Profit Uplift Ranged from 17% - 150% How much latent Value is there to Unlock in Your Firm? Delivered within 12 months
  • 11. Where Do You Start – at the beginning of course Numbers Tell The Story • What do the financials tell us about the business? – a lot! • How does the business compare to the best, not the average? • How risky is the revenue? • Are owners happy with the return? • What is the business worth now? 1 Service Scope / Depth • How “elastic” is the service offering? • How deep does the service go? • Does the business specialise? • Does the business attract a wide variety of client types? • Does the business co- ordinate other specialists and 2 Your Team / Your Fees • Does the team posses the right mix of qualifications? • Are there opportunities for them? • Are they paid too much-too little? • Does the fee model price in the value delivered by the team? • Does the fee paid by clients reflect their individual 3 The first question to be asked - is there a need to change what you are doing? – we don’t know till we know (iFOCUS)
  • 12. Data collated on over 70 firms advised How Firms Presented to Us
  • 13. All Shapes & Sizes …located in regional areas & capital cities across Australia …If we isolated a single trait these firms embody, it is that they deliver value we could measure, describe and price accurately - meaning their clients now pay what they should, no more / no less. # of Active clients 50-2000 Profit -$0.7m-$3.2m # of FTE Staff 2-45 FUM $15Mil-$1.2Bil Time in Business 2–30years Total Revenue $0.2mil-$12.1mil
  • 14. Revenue Splits of Firms Advised Risk fees 20% Wealth Management fees 69% Other fees 11% Revenue Breakdown by Service Type Risk Wealth Management Other Upfront 28% Ongoing 72% Risk Fees Upfront 9% Ongoing 91% Wealth Management Fees This has been trending down since LIF reform and will reduce further This is at an historical low. 3 years ago it was ~13% of total revenue. Advisers have consciously charged less. Combination of broking fees, volume rebates, passive income, product commissions. *Accounting fees / legal fees stripped out
  • 15. What are the Main Issues Confronting the Business Environment of Today? Interpreting the Data
  • 16. What the Data Tells Us – 3 Main Themes • 3% compound 2015-2018 • 6% compound 2011 -2014 • Changes to upfront risk insurance fees are part to blame • Financial planning upfront fees have come back for no obvious reason other than advisers were unsure what to charge and went down the path of least resistance • Average business costs had increased by 15% over the past 3 years • Primarily through a combination of wage inflation and CPI increases • A big contributor was additional costs directly attributable to complying with increased regulatory requirements • Slow new business growth plus increased business costs has resulted in owners income flatlining • Very few ongoing fee models were able to price in additional costs • We must modernise ongoing fee structures to avoid these issues as they will put some firms under immense pressure New Business Growth Has Slowed Rising Business Costs Flatlining profit levels
  • 17. Profit is coming under pressure and may intensify 22.6% 25.3% 27.7% 26.6% 25.0% 0% 10% 20% 30% 40% 50% 2013 2014 2015 2016 2017 Australian Financial Planning Industry Profit Margins % Over Time 25.4% 24.6% 38.0% Australian Financial Planning Industry US Financial Planning Industry Peloton Top 20% Benchmark Operating Profit Margins % (5yr Average) FY2018 average industry profit is showing a downward trend of up to 4% lower than FY2017
  • 18. Firms Rely Too Much On Low Quality Revenue Low Quality Revenue = Upfront Revenue, One- off Revenue, Product Commissions, passive client revenue, rebates of any kind, volume bonus, loyalty bonus, “marketing support” etc. Low Quality Revenue is under regulatory pressure &/or is labor intensive to replenish year on year. In some market conditions, it is difficult to bring on new business. If Low Quality Revenue was to dry-up or reduce significantly in any way, the average firm in this industry may experience a 50% drop in profit!. Peloton Avg. Peloton Top 20% Average Operating Profit $483,000 $904,000 Average Low Quality Revenue received $238,000 $242,000 % Profit reliant on Low Quality Revenue 49% 26% $483,000 $904,000 $226,000 $283,000 $0 $200,000 $400,000 $600,000 $800,000 $1,000,000 Peloton Avg Peloton Top 20% Average Normalised Operating Profit (Blue) V Low Quality Revenue (Red) We design ongoing pricing models to deliver a healthy “profit buffer" so the business is not solely reliant on low quality revenue of any
  • 19. Unprofitable Clients They are everywhere, but which ones? We must develop a more sophisticated approach to address individual client profitability
  • 20. The Challenge of Change We want to… We need to… Don’t have time… It’s too hard! Fintech development is delivering greater efficiencies – but will that translate to increased business growth?
  • 21. Blind Inertia We hope things will get better next year. Hope is not a strategy
  • 22. Fee Models % Based Models Hybrid Models Fixed $ Models Peloton Average 40% 28% 32% Peloton Top 20% 15% 12% 73% Many different fee models remain in operation still However the trend is clear – the move to fixed fee models that can flex with the changing circumstances of clients is well underway The best financial performance is achieved when firms price the services and value they deliver not how much money they manage
  • 23. Evolving Fee Models – past, present and future….. The progression of our industry toward a profession maybe viewed through the lens of an evolving pricing model being actively pursued now. This is a natural progression toward an authentic fixed fee model and its moving quickly. Being able to price a service fully to clients (including profit) can only occur when the pricing model is flexible enough to allow this. In addition having a pricing model that can flex (up or down) as client circumstances dictate maintains a perfect alignment between adviser and client. The philosophy is simple - no 2 clients are identical in their needs and complexity and neither should the fee they pay. Flat % of FUM Tiered % of FUM Combo: Tiered % of FUM + Fixed $ Fixed $ Segments (Gold, Silver..) Fixed $ Individua l Pricing that flex
  • 24. Describing Your Fees and Value to Your Clients A simple, but clear set of statements is always preferable – here is only one example; 1. Value – Our fee is directly linked to the value we deliver by a highly qualified team whose mission is to understand what is important to you. We commit to delivering all the services to you – not just some. 2. Simplicity - Our ongoing fee structure is clear, transparent, easy to understand and calculate. 3. Personalised – Our fee will relate directly to services you need, how complex your circumstances are and how you wish to engage with us. Therefore you will pay a fixed fee that may change as your circumstances change. 4. Fair – As our fees are tailored for each client, they are fair to each client and they include a profit so that we can continue to serve you in a manner appropriate to your circumstances. 5. Goal – Our goal is to ensure our services are valuable to you and valued by you. If at anytime they are not, we will assist you to go elsewhere.
  • 25. What do Clients Value the Most? Source: Beddoes Institute's Client Experience Survey, 2013 And the Survey Says….. Interpersonal Skills and trust (intangible value) 82% Professional Reputation 19% Quality Advice / Product 17% Service – (tangible value) 15% Knowledge/Competence 11% Cost / Other 7% Technical Skills 4%
  • 26. Understanding Your Value – if you don’t clients won’t Intangible Value Tangible Tangible Tangible Tangible  Your clients do not have to be advised – they make an informed decision to elect to be advised.  Most often this decision stems from an overwhelming need to feel safe financially – peace of mind always features in the decision making process of clients.  As advisers we hold up one of the 3 most important pillars in the lives of clients – first pillar is personal health, then family and friends - the final pillar is wealth.  Too many advisers underplay their value to clients and when they do that, so do their clients.  Regularly reconnect your clients to the reason they sort advice in the first place – this is so important for a 2-way “valued” and “valuable” relationship to exist. The core of any advice offering
  • 27. Expressing Intangible Value  “We are committed to understanding your needs and to give you the peace of mind that your financial affairs will be in order to enable you to live the life you choose”.  “We are here to help you identify and clarify your unmet aspirations and goals”.  “We are here to take stewardship over your financial goals and aspirations with you”.  “We are here when you need us the most - at a time of a loved one passing or suffering a serious illness or disability”.  “We are here on an ongoing basis to help you make informed decisions regarding your financial affairs throughout the course of planned or unplanned changes in your situation”.  “We are here at the end of the phone when you need us”.  “We stay up to date with legislative and economic changes and trends in the wealth management industry to benefit the advice we provide you”.
  • 28. The Peloton Curve Peloton Curve – A proprietary model we developed to determine the ongoing fee mix to target a minimum 30% margin that high performing firms achieve. Top 20% Peloton Benchmark Firms typically have at least 50% of their client base priced at or above this curve charged via a fixed fee only. 0.0% 0.4% 0.8% 1.2% 1.6% 2.0% 2.4% 2.8% 3.2% $- $1,000,000 $2,000,000 $3,000,000 $4,000,000 $5,000,000 Feeas%ofFUM/fixedfeeequivalent FUM The Peloton Curve – Fixed Fees or % Well Below Curve Just Below Curve At or Above Curve Peloton Benchmark 20% 30% 50% Positioning on the Peloton Curve Well Below Curve Just Below Curve At or Above Curve Variance above/below the curve reflects customised pricing per client
  • 29. The Peloton Curve – Actual Case Study Example of actual firm’s clients mapped against The Peloton Curve…this particular firm had priced clients under a % of fee model / a fixed fee model / hybrid fee model – confusion and inconsistency The Peloton Curve vs Example Firm’s Actual Clients 0.0% 0.5% 1.0% 1.5% 2.0% 2.5% 3.0% 3.5% 4.0% $- $500,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000 $3,500,000 $4,000,000 $4,500,000 $5,000,000 Feeas%ofFUM/fixedfeeequivalent FUM Clients Above/Below Curve Well Below Curve Just Below Curve At or Above Curve Example Firm Peloton Benchmark 65% 20% 20% 30% 15% 50% Well Below Curve Just Below Curve At or Above Curve This firm was delivering a consistent profit margin under 20%
  • 30. What Happened Next? We measured and calculated the following; the value of the firm via a review of the service offer, service depth, the team, each client’s individual service needs and complexity and the target profit the business wanted. Solution - a revised service offer paired to a fixed (but flexible) ongoing fee model and shifted all existing clients (actually this firm is still implementing): Peloton Curve vs. Actual firm’s Clients Clients Above / Below Curve – New Fixed $ Pricing 0.4% 0.8% 1.2% 1.6% 2.0% 2.4% 2.8% 3.2% 3.6% 4.0% $- $500,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000 $3,500,000 $4,000,000 $4,500,000 $5,000,000 Feeas%ofFUM/fixedfeeequivalent FUM Well Below Curve Just Below Curve At or Above Curve Example Firm Peloton Benchmark 7% 20% 38% 30% 55% 50% Well Below Curve Just Below Curve At or Above Curve Still in the implementatio n phase but will deliver a 32% stable margin within 12 months
  • 31. A Fixed Fee Segment Approach to Building Your Fee (Amend to Preferred Naming Convention) Gold Silver Bronze FUM (Guide Only) >$600K to (uncapped) $300K to $600K $150K to $300K SMSF Use Yes No No Account Structures Multiple Single or Multiple Single or Multiple "CFO" Relationship Yes No No Portfolio Management Bespoke Model Portfolio Model Portfolio Intergenerational Requirements Yes No No Service Expectation High Moderate Moderate Service Needs High Moderate Moderate - where increased service or complexity add upwards of $200 pm to BASE - where increased service or complexity add upwards of $100-200 pm to BASE - where increased service or complexity add upwards of $100 pm to BASE Upfront Fee Guide Min $4,000 ex GST Min $2,500 ex GST Min $1,200 ex GST Ongoing Fee ex-GST (Fixed Retainer +Variable Fee) Min $12,000 p.a. ($1,000 pm) + variable (uncapped) Min $6,000 p.a. ($500 pm) + variable to $12,000 Min $3,600 p.a. ($300 pm) + variable to $6,000
  • 32. Cont’d (Amend to Preferred Naming Convention) Gold Silver Bronze Existing Clients Only Wealth Management Review Half Yearly Comprehensive Face-to-Face Annual Comprehensive Face-to-Face Annual Comprehensive Face-to-Face Annual Review (Face-to-Face / Phone) Video Update (optional) Annual (alternate to face-to-face) n/a n/a n/a Phone Call / General Update / “No Reason” Contact (min.) Half Yearly "Check-In" Annual "Check-In" n/a n/a Out of Scope Strategic Advice Generally inclusive - adviser discretion based on complexity of Advice required. Standard Charges may apply - adviser discretion based on complexity of Advice required. Standard Charges apply - adviser discretion based on complexity of Advice required. Standard Charges apply - adviser discretion based on complexity of Advice required. SMSF Service^ Within Scope of Services Standard Charges May Apply n/a n/a Adhoc reactive client meeting Within Scope of Services Within Scope of Services Within Scope of Services n/a File maintenance & Monitoring Monthly Monthly Monthly Monthly Newsletter & Legislative Announcements Yes Yes Yes Yes Invitation to Exclusive Functions Yes Consider - if a key relationship Consider - if a key relationship No Invitation to Client Briefings Yes Yes Consider - if a key relationship Consider - if a key relationship Admin. & Query Turnaround Times Priority - 1 business day 2 business days 3 business days 4 business days Market Commentary from Investment Committee Quarterly Half-Yearly Annually n/a Xplan Client Online Access Yes Yes Consider - if it is a key relationship No CFO relationship management^^ Yes Standard Charges Apply n/a n/a Home/Workplace Visits^^^ Yes Yes n/a n/a
  • 33. A Layered Approach to Building Your Fee An alternative to a fixed fee per segment approach, some firms will elect a layered fee approach for each client within the business and they will deliver it as a layered fee approach. For example; Base Fee Intangible Value (how we make clients feel) For example, • A trusted adviser who understands me (“my concerns, my challenges and my needs”). • A Trusted Adviser who will pro- actively contact you (“Peace of Mind”). • On demand availability (“my adviser will be there for me in a personal or financial crisis be it planned or unplanned”). • My short and long terms goals are always in focus (“its about me”). • Getting my affairs in order. Service Package Fee Tangible Services (the minimum things we must do) For example, • Semi-Annual goal and strategy Meetings • Comprehensive Annual Portfolio Review • Ongoing Records of Advice (ROA’s) where applicable. • Ongoing Management (oversight) of Insurances, Estate Planning, Taxation. • Responding via Phone Calls, Emails, Letters, specific requests • Quarterly Newsletter / update • Functions and/or specific topics of interest Non-Standard Adjustments Individual client Complexity and service needs (cannot ignore) For example, • Out-of-office Meetings (at home or clients office) • Client Complexity (multiple and complex tax structures) • Out of Scope Services either being demanded or evolved • Additional/Reduced Service Needs as lifestyle changes impact • Non-Standard Portfolio Requirements (requiring tailored investment strategies) • Intergenerational support / third party advisers (CFO) / philanthropic and charitable interests Fixed Standar d Fee $ linked to CPI Truly Bespok e Fee $ linked to CPI
  • 34. A Service “Menu” Approach to Building Your Fee Service Menu Price (ex-GST) MONTHLY Price (ex-GST) ANNUAL INTANGIBLE VALUE – What Really Matters We are always available to respond to planned or unplanned charges in your circumstances to give you Peace of Mind that your affairs will always be in order enabling you to live a life you chose - Retainer fee for continuous coverage of your affairs $300 - $500 $3,600 - $6,000 TANGIBLE SERVICES – What Needs to Happen Planning Review meeting – including preparation of Advice documentation and reports $100 - $200 $1,200 - $2,400 Estate Planning Coordination and Review $100 - $200 $1,200 - $2,400 Insurance Advice and Review $100 - $200 $1,200 - $2,400 Lending Strategy & Management $100 - $200 $1,200 - $2,400 Group Structure Complexity – SMSF, Trusts, Company $200 - $300 $2,400 - $3,600 Bespoke or Direct Share Portfolio Management $200 - $300 $2,400 - $3,600 Tax Management and Assistance $100 - $200 $1,200 - $2,400 Overseas Taxation Management and Structuring $200 - $300 $2,400 - $3,600 Internal ‘CFO’ and third party coordinator $100 - $200 $1,200 - $2,400 Centrelink administration and support $100 $1,200 Administration – file maintenance, implementation of advice, co-ordination with investment managers, quarterly/monthly portfolio reports $100 - $200 $1,200 - $2,400 We have individually priced each core service for transparency and it is calculated based on: 1) Time Cost, 2) Value delivered, 3) Additional services offered 4) Special needs or circumstances (e.g. external meetings with other professional advisers – legal etc.) and, 5) Profit, 6) Reviewed against Industry benchmarks
  • 35. …Cont’d Service Menu Approach Your Service and Fee Schedule Price (ex-GST) ANNUAL Services Provided to you ANNUAL Client Fee (ex-GST) INTANGIBLE VALUE – What Really Matters Retainer fee for client engagement $3,600 - $6,000  $4,800 TANGIBLE SERVICES – What Needs to Happen Planning Review meeting – including preparation of Advice documentation and reports $1,200 - $2,400  $2,400 Estate Planning Coordination and Review $1,200 - $2,400 Insurance Advice and Review $1,200 - $2,400 Lending Strategy & Management $1,200 - $2,400 Group Structure Complexity – SMSF, Trusts, Company $2,400 - $3,600  $3,600 Bespoke or Direct Share Portfolio Management $2,400 - $3,600  $3,600 Tax Management and Assistance $1,200 - $2,400  $1,200 Overseas Taxation Management and Structuring $2,400 - $3,600 Internal ‘CFO’ and third party coordinator $1,200 - $2,400  $1,200 Centrelink administration and support $1,200 Administration – file maintenance, implementation of advice, co-ordination with investment managers, quarterly/monthly portfolio reports $1,200 - $2,400  $2,400 Total (incl-GST, p.a.) $19,200
  • 36. Implementing Transformational Change We looked at the reasons for change (iFOCUS) – now change must happen (iDELIVER) DEVELOP THE PLAN • Develop a clear Client Value Proposition and communication narrative for the business • Amplify Intangible & Tangible Value and build the pricing model • Identify mis-priced clients who are either under-priced or over-priced and those offered a discounted fee 1 COMMUNICATE THE PLAN • Agree the Communication and implementation steps • Review every client with their adviser to understand total value delivered and new fee impact • Conduct objections handling and scenario training with advisers • Conduct “value proposition” training 2 IMPLEMENT THE PLAN • Start date – End date • Individual adviser & group monitoring • Weekly reporting to all the team • Celebrate individual & group milestones along the way • Mission complete! 3
  • 37. Case Studies of Firms That Wanted Change Revenue: $850K EBIT: $230K EBIT Margin: 27% Revenue: $700k ↑27% EBIT: $290k ↑105% EBIT Margin: 41% $150k uplift Revenue: $1.6mil EBIT: $320K EBIT Margin: 20% Revenue: $550k EBIT: $140k EBIT Margin: 25% Revenue: $970K ↑14% EBIT: $350K ↑52% EBIT Margin: 36% $120k uplift Revenue: $1.81mil ↑9% EBIT: $530K ↑60% EBIT Margin: 29% Target $250k uplift* Firm 1 iDELIVER Completed 5 staff (1.5 advisers) Firm 2 *Still implementing iDELIVER 10 staff (3 advisers) Firm 3 iDELIVER Completed 3 staff (1 adviser)
  • 38. Benefits of Evolving Your Fee Strategy? Firms who have evolved their pricing model, have evolved their conviction and offering along with it – and this happens; Client Value Proposition – becomes clear when the capability of the firm is “unpacked”, analysed and clearly restated leading to conviction around what you offer. Clarity – the service model and team structures required to deliver the service become clearer and focused on value not volume. Transparency – is unrivaled with clients knowing exactly what they are paying for and why. Fairness – clients are paying their fair share for the service, no more or no less than they should with no client “funding” another client. Improved Cashflow, Profit and Business Valuation – evolving your fee will deliver certainty in these key metrics
  • 39. Conclusion There is little room for complacency as rapid, revolutionary industry change is occurring and will embed greater consumer protection mechanisms. The evidence is clear that there is significant latent value residing in the average firm across our industry due to the inability of pricing models to price ALL the relevant factors that must be considered. Re-connecting clients to the reason financial advice is so relevant for them and why your particular service is so important to them, has never been more urgent. But you might need convincing first. When you are open, honest and fully convicted about what you do and what you need to charge, your clients will pay a higher (correct) fee when the facts are presented to them & the value you deliver is clear to them. While uncertainty abounds in our industry, nothing can impact the value of your business if the relationship with your clients is established, then maintained on a framework of transparency, authenticity and 2-way honesty. You want your service to be valuable to your clients, but also valued by them and when that happens you have created a valuable, sustainable and transferable business that is highly valued. You just have to hit start……..
  • 40. Disclaimer The contents of this presentation are private and confidential. This presentation is being provided to the Recipient on the condition that it is not reproduced, communicated, disclosed or discussed with any third party without the prior written consent of Peloton Partners. There are a number of factors, including market fluctuations, business type, service type and size that may produce a different outcome to that which is presented in this presentation. The information contained in this presentation should be considered general in nature and caution should be applied if attempting to benchmark business results. This presentation is not advice, nor is it intended to influence the Recipient in any way which may be considered advice. Peloton Partners, its agents and officers take no responsibility for errors or omissions that relate to ‘published’ external information sources that may have been used in this presentation.
  • 42. | netwealth42 1 CPD point available • Must complete feedback survey available at the end of this session • CPD details will be included in the webinar resources email Webinar recording and slides • These will be included in the webinar resources email Thank you
  • 43. | netwealth Outside the super square technical roadshow • Touring nationally • 3 CPD & complimentary 2019 economic outlook with Roger Montgomery • CPD Portfolio Construction webinar 43 Registration links will be in the follow-up email You may be interested in
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  • 45. Contact Thank you Rob Jones CEO and Managing Director Peloton Partners 0407 561 911 rob.jones@pelotonpartners.com.au Netwealth 1800 888 223 contact@netwealth.com.au www.netwealth.com.au
  • 46. | netwealth46 Disclaimer This information has been prepared and issued by Netwealth Investments Limited (netwealth), ABN 85 090 569 109, AFSL 230975, RSE L0000192). It contains factual information and general financial product advice only and has been prepared without taking into account your individual objectives, financial situation or needs. The information provided is not intended to be a substitute for professional financial product advice and you should determine its appropriateness having regard to your particular circumstances and seek any independent financial or other professional advice you may require.The relevant disclosure document should be obtained from netwealth and considered before deciding whether to acquire, dispose of, or to continue to hold, an investment in any netwealth product. While all care has been taken in the preparation of this document (using sources believed to be reliable and accurate), no person, including Netwealth, or any other member of the netwealth group of companies, accepts responsibility for any loss suffered by any person arising from reliance on this information.