1. Which Designer
are You?
1
?
The
âFortress of Solitudeâ
Like Chuck Norris, you are a force of one.
Once youâve developed a concept, you just
put those headphones on and roll with it...no
matter what!
Caution - Lack of collaboration may limit
innovation.
2
Innovation
Focus
Collaboration
Organization
The
âSocial ButterďŹyâ
By 8:30 AM, youâve already changed your
status on Facebook, retweeted some popular
blog posts, and sought inspiration from
Dribbble.
Caution - Over-exposure to other inďŹuences
may limit your point-of-view.
3
Innovation
Focus
Collaboration
Organization
The
âHipsterâ
Youâve got the right inďŹuences, attitude,
fashion sense, and cultural awareness.
You are âin-the-knowâ about the latest
Design trends and how to apply them.
Caution - Are you Designing with your
own, true voice...or re-hashing the Design
âtrend-du-jourâ?
4
Organization
Innovation
Focus
Collaboration
Organization
âRebel without a Causeâ
Caution - Remember that Design, by deďŹnition aims to achieve objectives.
Innovation
Focus
Collaboration
Organization
The
âCopycatâ
Like the social butterďŹy, you draw your
inspiration from others. Unlike the âSocial
ButterďŹyâ, however, you take it to the extreme...examining the work of others and
incorporating it entirely into your own.
Caution - You are going to get busted.
Innovation
Focus
Collaboration
Organization
The
âVan Goghâ
Although you are using modern day tools,
like Photoshop, you act like a 19th Century
painter. You spend countless hours shifting
pixels around a static representation of
interactive experiences.
Caution - You are spending too much time
thinking with your eyes, and not enough
time validating the experience.
8
Collaboration
The
You are on a mission to shake things up. You
are a âSuper Creativeâ, and naturally veer off
of the beaten track. You are innovative, but
your innovation is for innovationâs sake...not
necessarily to deliver on project objectives.
7
Focus
âIndependent Consultantâ
Caution - Youâve been on your own, awhile.
What are the sources of your inspiration?
6
Innovation
The
Like the âFortress of Solitudeâ, you are a lone
gunman. However, you take it to the next
level. As an independent, you donât even
show up to an ofďŹce. Youâve got your own
workďŹow, and you donât need anything but a
contract.
5
?
Innovation
Focus
Collaboration
Organization
The
âUnicornâ
You can take on the entire project, from
start-to-ďŹnish, because you are master of all
things Digital...from concept, Design, and
execution. You use the latest tools, process,
and are a reference for those who work with
you.
Caution - Are you taking on too much?
Jonathan Lupo
Innovation
Focus
Collaboration
Organization
@userexperience