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MASTERING DIGITAL MARKETING
WITH NEOSPHERE
Our Digital Marketing course at a glimpse
Let’s start with the first set of slides
The official syllabus
The unofficial syllabus
i.e. additional topics we will be exploring
 Social Media Marketing: learning how to leverage various social
media channels (Facebook, Instagram,Twitter, LinkedIn, etc.) by
understanding each platform and its advantages
 Influencer Marketing: how to use influencers to push your
brand’s digital presence and public image
 Online Cross-Promotional Marketing: a shortcut to gaining a
larger audience and higher visibility
 IdentifyingYour Audience: listening, observing engaged users,
identifying customers and importance of audience segmenting
 Content Strategy and Digital Storytelling
 Metrics, Sources and KPI’s
Software Training
 Google Search Engine Tools
 Google AdWords
 Google Display Advertising
 Google Search Advertising
 Google Analytics
 Facebook Advertising
 Supplementary Online Tools & Resources
2.
Why neosphere?
A worthy investment in your career
 APTECH certified, partnership with NCC UK
 neosphere certified
 Guided by a team of experienced professionals from the
industry, backed by the Golchha Organization
 Job securing assistance from our placement partner
MeroJob
 Study materials and extra resources shared using
OnlineVarsity and access to neosphere eLibrary
 Solid establishment that will provide life-long value
 Alumni network
Research says…
3.
Why Digital Marketing?
What is the point of learning all this?
Taking Advantage of Technology
A Simplified Answer to“WHY DIGITAL MARKETING?” from Mike Schiemer
Did You Know…
79%
People have phones for all but 2 hours of their day
84%
Facebook revenue from mobile ads
10 billion
Daily video views
Understanding the User’s Point of View
4.
Is this the field for YOU?
Ask not what neosphere can do for you…
Ask what you can do for digital marketing in Nepal!
Left vs. Right Brain
Are you ready to be a Digital Marketer?
What are your potential careers?
Digital Marketing Executive
Social Media Manager
SEO Specialist
E-commerce Expert
CMO – Chief Marketing Officer
Entrepreneur
What do you need to be?
An early adopter
An adapter
Data-driven
Creative and intuitive
Organised and systematic
Eternally young (mentally)
THANK YOU.
Any queries? Drop us a line at info@neosphere.com.np

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Digital marketing

  • 1. MASTERING DIGITAL MARKETING WITH NEOSPHERE Our Digital Marketing course at a glimpse
  • 2. Let’s start with the first set of slides
  • 4. The unofficial syllabus i.e. additional topics we will be exploring  Social Media Marketing: learning how to leverage various social media channels (Facebook, Instagram,Twitter, LinkedIn, etc.) by understanding each platform and its advantages  Influencer Marketing: how to use influencers to push your brand’s digital presence and public image  Online Cross-Promotional Marketing: a shortcut to gaining a larger audience and higher visibility  IdentifyingYour Audience: listening, observing engaged users, identifying customers and importance of audience segmenting  Content Strategy and Digital Storytelling  Metrics, Sources and KPI’s
  • 5. Software Training  Google Search Engine Tools  Google AdWords  Google Display Advertising  Google Search Advertising  Google Analytics  Facebook Advertising  Supplementary Online Tools & Resources
  • 7. A worthy investment in your career  APTECH certified, partnership with NCC UK  neosphere certified  Guided by a team of experienced professionals from the industry, backed by the Golchha Organization  Job securing assistance from our placement partner MeroJob  Study materials and extra resources shared using OnlineVarsity and access to neosphere eLibrary  Solid establishment that will provide life-long value  Alumni network
  • 9. 3. Why Digital Marketing? What is the point of learning all this?
  • 10. Taking Advantage of Technology A Simplified Answer to“WHY DIGITAL MARKETING?” from Mike Schiemer
  • 11. Did You Know… 79% People have phones for all but 2 hours of their day 84% Facebook revenue from mobile ads 10 billion Daily video views
  • 12. Understanding the User’s Point of View
  • 13. 4. Is this the field for YOU? Ask not what neosphere can do for you… Ask what you can do for digital marketing in Nepal!
  • 14. Left vs. Right Brain
  • 15. Are you ready to be a Digital Marketer? What are your potential careers? Digital Marketing Executive Social Media Manager SEO Specialist E-commerce Expert CMO – Chief Marketing Officer Entrepreneur What do you need to be? An early adopter An adapter Data-driven Creative and intuitive Organised and systematic Eternally young (mentally)
  • 16. THANK YOU. Any queries? Drop us a line at info@neosphere.com.np