Retail Management by Neeraj Bhandari (Surkhet, Nepal)

1. Retail Management
Presenters :
Neeraj Bhandari
Subir Thapa
Samarpan Sharma
Shreeans Budathoki
Sanjib Karki

2. WHAT IS RETAILING ?
“Retailing includes all the activities involved
in selling goods or services to the final
consumers for personal and non-business use”.
- Philip Kotler
It is responsible for matching individual demands
of the consumer with supplies of all the manufacturers.

3. RETAIL MANAGEMENT
The various processes which help the customers to procure the
desired merchandise from the retail stores for their end use refer to
retail management.
Retail management includes all the steps required to bring the
customers into the store and fulfill their buying needs.

4. WHY RETAIL MANAGEMENT ?
Retail management saves time and ensures the customers easily
locate their desired merchandise and return home satisfied.
An effective management avoids unnecessary chaos at the store.

5. Role of Retailer in Business cycle
A Typical Channel of Distribution
Manufacturer Wholesaler
Retailer
Final
consumer

6. Manufacturer
Brand A
Manufacturer
Brand B
Manufacturer
Brand C
Manufacturer
Brand D
Wholesaler
Wholesaler
Retailer
Brand A
customers
Brand B
customers
Brand C
customers
Brand D
customers
Retailers role in sorting process

7. Retail Functions in Distribution
Retailers often act as the contact between manufacturers,
wholesalers, & customers.
Retailers collect an assortment (variety) from various
sources, buy in large quantity, & sell in small amount. This
is sorting process.
Retailers communicate with customers, wholesalers &
manufacturers.
Shoppers learn about the availability & characteristics of
goods & services, store hours, sales etc., from retailers
advt., sales people & displays.

8. Manufacturers & wholesalers are informed by their
retailers with regard to sales forecast, delivery
delays, customer complaints, defective items,
inventory turnover and so on..
Many goods & services have been modified due to
retailer feedback.
For small suppliers, retailers provide assistance by
transporting, sorting, marketing, advertising, & pre-
paying for the products

9. Biggest retail Sales countries of
the world
•U.S U.S $ 4 tn (13 times of Indian market)
•E.U U.S $ 2 tn
•JAPAN U.S $ 1 tn
•CHINA U.S $ 750 bn
•U.K U.S $ 444 bn
•INDIA U.S $ 300 bn
•RUSSIA U.S $ 200 bn

10. Biggest retailers of the World
U.S.A
FRANCE
U.S.A
U.S.A
U.K
US $316 Bn
US $95 Bn
US $73 Bn
US $62 Bn
US$56 Bn

11. Reason For Success of Global Retailers
•Better Consumer Demand
•Better Consumer Confidence
•Computer Operated Depots
•Better Logistical System

12. Indian Retail Scenario
Evolution
• Barter system was known as the first form of Retail
• Followed by Kirana Stores and Mom & Pop Stores
• 1980s experienced slow change as India began to
open up economy.
• Post 1995 onwards saw an emergence of shopping
centers
• Emergence of hyper and super markets trying to
provide customer with 3 V’s - Value, Variety and
Volume

13. Overview

14. Major Players
PantaloonRet
43%
ShoppersStop
18%
Brandhouse
8%
Trent
7%
Others
12%
Provogue
6%
KoutonsRetail
6%

15. Pantaloons Retail (India) Ltd
Pantaloons Retail India Limited (PRIL), a retailer was
incorporated in 12th October of the year 1987,
headquartered in Mumbai
Company operates through primarily the Lifestyle' and
Value' formats through multiple delivery mechanisms and
lines of business, some of them being, fashion, food,
general merchandise, home, leisure and entertainment,
financial services, communications and wellness.
The Company has stores in 51 cities across the country,
constituting over 6 million square feet of retail space.

16. Caters to the Lifestyle' segment through its 35 Pantaloons
Stores and 5 Central Malls, as well as through 78 Big
Bazaar hypermarkets, 113 Food Bazaars.
In the year 1991, the company had launched BARE, the
Indian jeans brand. Initial public offer (IPO) was made in
May of the year 1992
Multiple retail formats including Collection i, Furniture
Bazaar, Shoe Factory, EZone, Depot and futurebazaar.com
are launched across the nation in the year 2006

17. Shoppers Stop
Incorporated as a private limited company on June 16,
1997
The foundation was made by K Raheja Corp.
Shopper's Stop Limited (SSL) is engaged in the business
of retailing variety of household and consumer products
and books through departmental stores.
 As of March 31, 2012, SSL operated through 51
departmental stores.

18. As of March 31, 2012, it opened 13 departmental stores,
which includes two stores in Chennai and Pune and one
each at Indore, Vijayawada, New Delhi, Mysore, Latur,
Ahmedabad, Mumbai, Bengaluru and Gurgaon.
During the fiscal year ended March 31, 2012, the Company
also opened seven Home Stop one each at Lucknow,
Vijayawada, Pune, Bengaluru, Ahmedabad, Mumbai,
Hyderabad taking its tally to 11 stores.
In May 2012, it opened Shoppers Stop store at Jalandhar.

19. Key Financials (Shoppers Stop)

20. Future Prospects…
• Retailing is one of the largest industry in India and one of the
biggest sources of employment in the country.
• Numerous business groups are attracted in the past few years,
including some renowned business groups like Bharti , Future,
Reliance, and Aditya Birla to establish hold, showing the future
growth in times to come.
• Organized retail sector has also grabbed the attention of foreign
companies, showing their interest to enter India .
• The results of the study depict that infrastructure, economic growth
and changing demographics of consumers are the major driver of
organized retail in India.