Education Foundation Community Outreach and Social Media

1. Best Practices for Online Community Building and Social Outreach - f/k/a Community Outreach National Consortium of Education Foundation (NCEFS)Washington, DC www.NCEFS.org National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

2. Online Community Building and Social Outreach What is it? How can it impact you? How to do it? Tying it all together National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

3. Online Community Building and Social Outreach National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

4. Online Community Building and Social Outreach Best Practices… Who gets to define “Best Practices”? National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

5. Online Community Building and Social Outreach Best Practices… Who gets to define “Best Practices?” Online Community Examples National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

6. Online Community Building and Social Outreach Best Practices… Who gets to define “Best Practices?” Online Community Examples Social Outreach Programs National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

7. Ingredients What is required? National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

8. Ingredients What is required? What is the right mix? National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

9. Ingredients What is required? What is the right mix? How long will it take!!!!! National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

10. If You Build It, Will They Come? National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

11. Starting Points Purpose National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

12. Starting Points Purpose Planning National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

13. Starting Points Purpose Planning Passion National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

14. Starting Points – The 4Ps Purpose Planning Passion Perpetual National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

15. Essential Items for Creating an Online Community Community Manager Community Purpose Familiar Platform Content Personal Relationships with Top Members Allow Challenge Discussions and Debate Start Building the Community BEFORE launching website Recognize contributions from members Encourage Members to Recruit Friends (Viral Marketing) Share Control and Power with Selected Members Use Admin Powers Sparingly National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

16. Social Outreach Which to use? National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

17. Social Outreach Which to use? It Depends… National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

18. Social Outreach Which to use? It Depends… Consistency is Important across different mediums National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

20. Social Outreach – Additional Considerations Search Engine Optimization Search Engine Marketing Pay Per Click Advertising Organic Growth Patience… It all takes time National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org

21. In Summary… National Consortium of Education Foundations (NCEFS) Proprietary and Confidential www.NCEFS.org