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Science Writing  Gets Social What happens when journalism becomes a conversation Nancy Shute Science and Mass Media 2010  Oslo, Norway March 24, 2010
The good old days  of science journalism ,[object Object],[object Object],[object Object]
 
 
Now science journalism  is exploding.
Traditional science news outlets are losing audience Source: Pew State of the News Media 2010
Nobody’s making money  in journalism Source: Pew State of the News Media 2010
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Social media is sparking an explosion of new forms of science writing
 
 
 
 
 
New “publishers” are distributing science news
 
 
 
 
 
 
 
Science writers are using  social media to:  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Find and cultivate sources ,[object Object],[object Object],[object Object]
 
 
 
 
Follow news in real time ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Track trends ,[object Object],[object Object],[object Object]
 
 
 
Science journalists are publishing themselves ,[object Object],[object Object],[object Object]
 
 
 
 
 
Science journalists are building new networks ,[object Object],[object Object],[object Object]
 
 
 
 
Let’s continue the conversation ,[object Object],[object Object]
More on science journalism   and  social media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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US Science Journalists Embrace Social Media

Hinweis der Redaktion

  1. Thanks for coming! Our presentation is largely based on two panels we attended at ONA: 1. Top tech trends you haven't heard of (by Amy Webb, a reporter-turned-consultant who advises media companies looking to utilize new tech) 2. Using Twitter for Live Blogging   We'll talk a bit about these different technologies - and focus on things like Twitter more at the end - and talk a little about possible ways we could employ the trends here.     Tech guys, speak up in regard to what we're doing now to implement/consider some of these technologies.   We've also got some handouts, which we'll pass out later. 
  2. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  3. Explosions can be bad – or good.
  4. Source, Pew
  5. Source, Pew
  6. Why is that? Science is a specialty beat, editors don’t like science when it makes them feel dumb, and ads don’t sell that well against science
  7. I am blogging for MSM.
  8. Ed Yong is a London based PIO who uses Twitter as a microblogging platform, and also has his own blog, Not Exactly Rocket Science.
  9. Sexy videos for science: Biochemistry grad student Erika Ebbel shows the “gown walk” that helped her win the Miss Massachusetts beauty pageant.
  10. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  11. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  12. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  13. People including science writers and an editor at Nature started reading and retweeting my coverage of #osloscicom
  14. Science writer Brian Switek picked up on my tweets about the Ida controversy, and gave me valuable background, with link, on his position on Ida as a human forbear.
  15. Need4Feed, created by Purdue University in 2009 as an aggregator of meeting coverage on Twitter.
  16. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  17. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  18. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?
  19. Lots of money here for innovation in journalism, but where are the science writers?
  20. It’s all about Twitter now: its usage has increased by 485% over the past 7 months. Twitter allows you to keep in constant contact with others and get up-to-the-minute updates using your mobile device. Yammer - similar idea; USN has a feed as does lots of other places. It's good for sharing notes on what projects people are working on. Lifestreaming has its disadvantages: You can sign up for Spokeo to track Amazon purchases, flickr photos, MySpace messages...    And it's not always used well... One colleague agrees with this: "Twitter is, for the most part, an unnecessary distraction in an already information-overloaded age."   USN uses: Live blogging? Others?