1. INTERNET MARKETING
Nallamuthu.v
M.B.A 1st year
Reg no:920812631031
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2. Marketing
Marketing is a social and managerial process
thereby individual and group obtain what they
need and want to creating and exchanging not
only the product and value by other’s.
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3. E-Commerce
The term e-commerce is known as ‘Electronic
commerce’ used by the media to do business
with consumers through internet.
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4. Advantages of E-commerce
• Increase sales and Decrease Cost
• Speed and Accuracy
• Increasing selling and purchasing opportunities
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5. Disadvantages of E-commerce
• Consumer afraidness
• Suitable for particular goods only
• Quality and Quantity of goods can’t be
estimated to its real value
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6. Teleshopping
It means shopping done through television ,
Computers with internet.
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7. Internet Marketing
A product or services marketed by through
Internet is called as Internet Marketing.
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8. Types of Internet Marketing
• Display advertising
• Search engine marketing (SEM)
• Search engine optimization (SEO)
• Social media marketing
• Email marketing
• Referral marketing
• Affiliate marketing
• Content marketing
• Inbound marketing
• Video marketing
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9. Advantages
• No intermediaries
• Reducing channels
• Global customers
Disadvantages
• Customer Identity
• Target Market
• More Assurance
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10. Conclusion
An Internet Marketing is only suitable for
Intangible goods…..
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