2. Who we are ?
Customer First is a performance driven BPO providing
end to end solutions in the real estate & hospitality
verticals to the established organizations and to the
aspiring real estate developers from conceptualizing
the project to execution and post possession.
3. Our Philosophy
Our name "Customer First" is our philosophy too.
Customer is always First for us. We define customer as
someone we deal with. Thus our internal
employees, stakeholders and our clients are all our
customers. Customer First is our dream of creating
exceptionally delightful customer experience in real
estate domain. At Customer First, we work towards the
success of every individual associated with us. We
strongly believe that the success of every
individual, every team, every process, every
department and every business is a must for the
success of the organization.
4. Values
At Customer First, our values serve as a compass for
our actions and describe how we behave in the
world.
Integrity is our most valuable asset. It drives us to behave honestly and
Integrity keep our promises, and, thus, win our customers„ trust and respect.
A company of honest individuals who believe extraordinary outcomes
Unconventional are the result of uncommon and inquisitive thinking and open
collaboration.
We believe the networked world enables limitless possibilities. We
Proficient strive to be proficient in all aspects and create solutions that transform
possibilities into realities.
We deliver the greatest net positive impact for all. We take
accountability for driving to a positive purpose. We behave in a
Accountable balanced, thoughtful manner that considers every aspect and outcome
of our business decisions. We operate as responsible corporate citizens.
5. Our Mission
Customer First will be the most
ethical, respected and admired Real
Estate BPO by the end of 2013.
6. Our Vision
To create market leadership in the real estate
vertical by creating an unparalleled customer
experience through
Proficient People
Robust Processes
Cutting Edge Technology
Top of the Line Infrastructure
7. Work Culture
Customer First is a people-oriented company and we truly believe that
happy and energized employees are the key to our success. We are
committed towards attracting and retaining talent and follow global best
practices to ensure that they build fruitful and rewarding careers with us.
We strive to create a vibrant and open work environment that is
employee-friendly and socially responsible. We offer a global work culture
that provides opportunities for constant learning and growth, based on our
culture of performance and meritocracy. We also make significant
investments in creating a safe and secure work environment for our
employees starting with a strict policy for Environment, Health and Safety.
Rewarding is intrinsic to our nature and we ensure that excellence never
goes unrecognized. We believe that rewarding provides recognition and
motivation to high performers to continue with their winning ways, while
also raising the bar higher for mediocre performers to perform better.
8. Work Culture
At Customer First we believe that open, transparent and frequent
communication with employees on both good and bad news fosters trust
and goes a long way in building employee loyalty. We leverage technology
as well as the power of face-to-face interaction, to regularly connect and
communicate with employees.
Empowering employees to voice their ideas, concerns and feedback is a
key piece to keeping them happy.
A key channel for garnering feedback is the Employee Satisfaction Survey—
the results of which are driven with rigor and passion throughout the
company.
9. What we do ?
Customer First offers services in the following areas:
Sourcing of Land
Conversion of Land
Project Conceptualization
Approvals
Marketing and Sales
Post Sale Services & Collections
Back Office & Transaction Processing
Construction
Possession
Post Possession
10. Our Projects
The Renaissance I, Goa
The Renaissance II, Goa
The Vilamoura, Goa
The Lotus Valley, Jaipur
Aravali Farms, Jaipur
Crystal City, Jaipur
Rosewood City, Jaipur
12. Gaurav Kumar Mehra
Gaurav Kumar Mehra brings with him an enviable legacy and a sterling professional career with
more than 14 years of executive leadership experience in BPO and Real Estate. He is an
entrepreneur with two successful BPO start-ups: Religare Technologies funded by Religare group
and SMC Global Contact Center funded by SMC Global Group. He also has the credit of two
Greenfield projects of setting up CVM (Customer Value Management) center for Standard Chartered
at Finedge and the contact center for Fullerton Securities and Wealth Advisors.
During his exemplary professional career he has held senior management profiles with AEGIS
Global, Indiabulls and Orion Dialog. He also played an instrumental role in reenergizing Bcube IT
Services.
He is a Startup & Setup Specialist with an extensive expertise of contact centre interaction
technologies ranging from rudimentary PBX & EPABX systems to the contemporary IPBX &
VoIP, besides having a hands-on design & development experience of supplementary enhancement
solutions right from CRM‟s / CIM‟s / LMS, Ticket Management Systems, IVRS, Dialers, CTI & Loggers.
He has pioneered customer life cycle management services by managing Sales, Services and Back
Office Domains. He is an expert in setting up and operating independent setups comprising of
Interactions Services, Business Support Systems and Managed Services Platforms.
He managed operations and delivery across a diverse portfolio of BPO businesses for
Telecom, BFSI, Healthcare, Education, Career Services, E-commerce and Real Estate verticals.
At Customer First, he is responsible for overall management of the company and is a primary
decision and policy maker.
13. Anurag Upadhyaya
Anurag Upadhyaya is a serial entrepreneur and is a Co-Founder and CEO of ACE Projects, a real
estate company, which builds super luxurious second homes around the country. He Co-founded Ace
Projects in 2007 with a meager capital of 1 crore and in a span of less than four years the company
has projects worth 150 crores.
He has an overall experience of 14 years in Contact Center Management, Customer Service and Real
Estate. He is a pioneer of Customer Life Cycle Management and has managed very large scale BPO
operations in Sales, Customer Service & HR Service domains. He has in-depth exposure of
Telecom, BFSI, Insurance & Real Estate Verticals.
He is a young achiever and started his career with ATS services at enrty level and in a span of less
than two years he became the youngest call centre unit head at “ORION DIALOG”, which was the
largest domestic call centre at that time. He has also managed the largest domestic customer
service account in India, having strength of 4000 people, for Vodafone during his last assignment at
AEGIS BPO.
Customer First is his dream of providing exceptionally delightful customer service in the real estate
domain. He holds the key responsibility of providing direction and forming strategies for the
ongoing expansion of the company.
He holds a Master Degree in Computer Science from Kurukshetra University
14. Lokesh Vason
Lokesh Vason is a serial entrepreneur and is the Chairman and Co-Founder of ACE Projects, a real
estate company, which builds super luxurious second homes around the country. He Co-founded Ace
Projects in 2007 with a meager capital of 1 crore and in a span of less than four years the company
has projects worth 150 crores. Lokesh has been instrumental in envisioning the success path for Ace
Projects.
His expertise lies in exploring hidden opportunities in existing and upcoming business verticals and
creating an extreme business value proposition by extensive evaluation , optimizing investments
and eliminating unwarranted business risks.
He is a young achiever and has an extensive experience of 11 years in supply chain management in
apparel export and Real Estate. He started his entrepreneurial walk at an early age of 25 years by
establishing India Liaison offices of some of the most renowned fashion Labels in Europe like
Armani Jeans, Pinko, Roberto Cavalli, Cellyn b, Petrizia Pepe, and many more.
Lokesh Vason, is one of the Founder Directors of Customer First and is responsible for providing
direction and forming strategies for the ongoing expansion of the company. He believes in continual
self improvement for a delightful and complete “Customer First” experience.
He is a post graduate in Fashion & Management from India‟s most prestigious design and fashion
school NIFT (National Institute from Fashion Technology), New Delhi.
