3. Introduction:
The meaning of word Samsung is Tristar or Three Stars
The word Three represents something “Big, Numerous and
Powerful”
Samsung was founded by Lee Byung –Chull in 1938 as trading
company
South Korean Company
Largest Information Technology company measured by 2012
revenues, and 4th in market value.
4. Contd…..
Assembly plants and sales networks in 61 countries
In the first quarter of 2012, Samsung Electronics became the world’s
largest mobile phone maker by unit sales, overtaking Nokia, which
had been the market leader since 1998
In the third quarter of 2012, it sold 98 million phones, of which
55million were smartphones
On August 24,2012, nine American jurors ruled that Samsung had to
pay Apple $1.05 billion in damages for violating six of its patents on
Smartphone Technology.
5. Contd…..
For over 70 years, Samsung has been dedicated to making a better world
through diverse businesses that today span advanced technology,
semiconductors, skyscraper and plant construction, petrochemicals,
fashion, medicine, finance, hotels, and more. flagship company, Samsung
Electronics, leads the global market in high-tech electronics
manufacturing and digital media.
10. Dr. Oh-Hyun Kwon (Chairman & CEO)
Dr. Oh-Hyun Kwon was officially appointed Chief Executive Officer of
Samsung Electronics Co. by the company's Board of Directors on June 8, 2012.
14. Samsung developed its first lighted mobile in the year 1993
and the model is SCH-R800
It was available in CDMA (Code Division Multiple Access)
Networks.
Developed smart phones with mp3 player towards the end of
the 20th century.
Now they have 41.6% of smart phone market share in India.
Smartphones
16. Tablet
Samsung Galaxy Tab is an Android-based
tablet computer.
It was introduced on 2nd September 2010.
Samsung launched the Galaxy Tab in India on
10th November 2010.
The competitor for Samsung tablet are Apple,
and Lenovo.
In India during 3rd Q, 2012, 47.4% of tablet
sales were from new entrants.
19. Television
Samsung Electronics was established in 1969.
Competitor for Samsung television is LG, Sony
and Toshiba.
They have three models in television such as
LCD, LED and Plasma.
Samsung has announced plans to exit
production of Plasma TV’s.
Samsung has announced that they will
increase focus on UHD TV’s and Curved TV’s.
21. PC
Samsung is producing PC, but
they are not successful in Indian
market.
India has grown 35% in PC
segment of 4th quarter 2013.
In India Lenovo is the market
leader in PC with 16%.
24. Other Informations
Samsung Electronics sold its Hard Disk Drive (HDD) business to Seagate.
The latest model of Samsung is Galaxy S8+.
Samsung expects to export 580 million phones in 2014 of these 410 million
will be smartphones.
Samsung planning to release a lineup of devices powered by Microsoft’s
Windows 8 mobile OS, that support TIZEN software.