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Price Proposal 
Select Des cription Uni ts Per Piece Tota l 
Intelligence Engine **DMS 695.00 
IED Monthly Minimum Spend 5,000 .46 
Add BDC / SMS TEXT/PURL .28 
Add Email .04 
LIVE GUARD Shopper Stopper 550.00 
Monthly Credits: 
LIVE Spend Sense (report) 550.00 
LIVE WEB Net 550.00 
Monthly Credits: 
Intelligence Engine **Conquest/Branding 895.00 
IEC Monthly Minimum Spend 10,000 .46 
Add BDC / SMS TEXT/PURL .28 
Add Email .04 
Explanation of products: 
LIVE MARKETING, Intelligence DMS, CONCIERGE, ANALYTICS: Black Book Trade Value, 
Black Book Equity value, OEM incentive Values for all make & models. Images gallery for COOP 
approvals. Monthly DMS Data integrations. 
LIVE Spend Sense matches your website visitors, and website activity to the sending site, such as 
Autotrader, Cars.com, or other third party vendors, to help you determine if your ROI for each vendor is 
worth the cost. Provide a report monthly, requires Dataium script on site and permissions to capture 
information. 
LIVE Web Net catches most of your web browsers, and delivers the intelligence to determine: 
-Days in Market 
-First and last activity dates 
-User intention (time frame for buying) Curious Vs Serious 
-Top 3 vehicles in consideration
Produc t explanation c ontinued…… 
LIVE MARKETING, Intelligence Conquest/Branding: Black Book Trade Value, OEM incentive 
Values for all make & models. Images gallery for COOP approvals. Monthly DMS Data integrations, and 
append to current customer roster. Includes observed cross shopping behavior to provide clear optics to 
consumer vehicle preferences to optimize conquest success. Append info and segment data, deploy 
campaign with the most probably buyers in the forefront, delivers analytics with advanced attribution and 
campaign performance reporting. Gives insight into greater visibility and measurement of campaign 
effectiveness. 
Monthly Credits Needed / Price per Credit 
A. 500-1000 / 1.32 (min spend $660) 
B. 1001-2500 /.86 (min spend $860.86) 
C. 2501-4500 / .65 (min spend $1625.65) 
**POSTAGE NOT INCLUDED 
Value of Credits 
Direct Mail - .50 of credit 
Email- .25 credit 
BDC Call - .50 of credit 
Text - .25 of credit 
Amount of credits used per customer action for Multi -Channel Campaigns: 1.50

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Price proposal.10.2014

  • 1. Price Proposal Select Des cription Uni ts Per Piece Tota l Intelligence Engine **DMS 695.00 IED Monthly Minimum Spend 5,000 .46 Add BDC / SMS TEXT/PURL .28 Add Email .04 LIVE GUARD Shopper Stopper 550.00 Monthly Credits: LIVE Spend Sense (report) 550.00 LIVE WEB Net 550.00 Monthly Credits: Intelligence Engine **Conquest/Branding 895.00 IEC Monthly Minimum Spend 10,000 .46 Add BDC / SMS TEXT/PURL .28 Add Email .04 Explanation of products: LIVE MARKETING, Intelligence DMS, CONCIERGE, ANALYTICS: Black Book Trade Value, Black Book Equity value, OEM incentive Values for all make & models. Images gallery for COOP approvals. Monthly DMS Data integrations. LIVE Spend Sense matches your website visitors, and website activity to the sending site, such as Autotrader, Cars.com, or other third party vendors, to help you determine if your ROI for each vendor is worth the cost. Provide a report monthly, requires Dataium script on site and permissions to capture information. LIVE Web Net catches most of your web browsers, and delivers the intelligence to determine: -Days in Market -First and last activity dates -User intention (time frame for buying) Curious Vs Serious -Top 3 vehicles in consideration
  • 2. Produc t explanation c ontinued…… LIVE MARKETING, Intelligence Conquest/Branding: Black Book Trade Value, OEM incentive Values for all make & models. Images gallery for COOP approvals. Monthly DMS Data integrations, and append to current customer roster. Includes observed cross shopping behavior to provide clear optics to consumer vehicle preferences to optimize conquest success. Append info and segment data, deploy campaign with the most probably buyers in the forefront, delivers analytics with advanced attribution and campaign performance reporting. Gives insight into greater visibility and measurement of campaign effectiveness. Monthly Credits Needed / Price per Credit A. 500-1000 / 1.32 (min spend $660) B. 1001-2500 /.86 (min spend $860.86) C. 2501-4500 / .65 (min spend $1625.65) **POSTAGE NOT INCLUDED Value of Credits Direct Mail - .50 of credit Email- .25 credit BDC Call - .50 of credit Text - .25 of credit Amount of credits used per customer action for Multi -Channel Campaigns: 1.50