1. ComScore.com

2. Introduction
 comScore is an Internet marketing research
company providing marketing data and services to
many of the Internet's largest businesses.comScore
tracks all internet data on its surveyed computers
in order to study online behavior.

3. History
 comScore Networks was founded in August 1999 in
Reston, Virginia.The company was co-founded by Gian
Fulgoni, who was for many years the CEO of market
research company Information Resources, Inc. (IRI)
and Magid Abraham, who was also an ex-IRI
employee and had served as President of IRI in the
mid-1990s.

6. Marketing on the Internet
comScore Marketing on the Internet
solutions provide the superior digital
intelligence and consumer insights that
survey marketers need to successfully
achieve their online objectives

7. Brand Monitor
Brand Monitor offers several advantages over
traditional trackers. Incorporation of the validated
Share of Choice metric not only provides a direct tie to
sales at the individual respondent level, but also
enables immediate identification of brand and
category key performance indicators.

8. Social Media
Social media has undeniably changed the nature
and practice of marketing. Consumers now expect
brand communications to be a two way dialogue –
a phenomenon that presents both a challenge and
an opportunity for marketers.
.

9. Mobile Media
comScore’s comprehensive set of mobile measurement
products helps clients from across the mobile,
technology, media, and advertising ecosystems identify
and profit from key trends in this dynamic market. Using
multiple methodologies to measure the complex
relationships between consumers, media and mobile
devices, comScore delivers tools and insights that help
companies build smarter businesses.

10. Search Marketing
comScore Search Marketing solutions provide details
on consumers’ search behaviors, a comprehensive
view of the competitive landscape and insights into
key search trends across more than 160 worldwide
sites.

11. Customer Satisfaction Studies
Satisfied customers are likely to pay
more for services, talk to others about
their positive experiences and refer
new customers.
Benefits
•Establish clear priorities for enhancing customer
satisfaction and loyalty
•Reveal competitive strengths and weaknesses
•Identify new customer segments and quantify their
value

12. Statistical data
Daily visits Monthly visits
 Daily Visits: 180,262  Monthly Visits: 5,407,852
 Daily Pageviews: 829,204  Monthly Pageviews: :
 Daily Revenue: $ 1,244 24,876,118
 Monthly Revenue: $ $ 37,320

13. Compared comScore with WebTrends

14. Competitors
WebTrends
Alexa
Compete
Google