1. Team: AlfaTest 12/06/2012
Pantry Panik 1.0c
Low-fidelity prototype
functionality overview
value proposition test
Stanford University – Technology Entrepreneurship Course

2. Team: AlfaTest
Easy access to Pantry Panik from
the main interface
The icon is as simple as the
technology being implemented
Pantry
Panik

3. Team: AlfaTest
CHECK-IN
Products are virtually stored
in the pantry at the point of
purchase
Duf beer 66cl
Pantry
Panik

4. Team: AlfaTest
CHECK-OUT
Products are taken out from
the Pantry Panik when they
Duf beer 66cl
Pantry
Panik have been finished

5. Team: AlfaTest
Products in the inventory can
be inspected (e.g. to verify
quantities)
INVENTORY
Based on the ingredients in
stock, Pantry Panik suggests
RECIPES recipes based on pre-set
Pantry
Panik calories intaking
If recorded during the check-
in process, Pantry Panik can
signal products close to their
expiring date and suggest
recipes which contain those
ingredients

6. Team: AlfaTest
ADDITIONAL FEATURES
During the check-in process,
the price of the product can
CHECK-IN be sent to the main server to
compare it with the ongoing
Duf beer 66cl
relevant price in nearby
Top discount: $2.66 stores.
Hard discount: $2.99
Wonders: $3.16
Pantry
Panik
Club Mart: $3.20

7. Team: AlfaTest Value proposition: App for smartphone to keep a record of what's in the pantry, to avoid food expire before its use, to
suggest recipes based on ingredients in the pantry and calories
Market segment: joung adult with
Benefits Difficulties
smartphones frq. frq.
attractive 12 trivial 3
new 1 like to other 1
How do you feel the idea?
(customer feedback)
easy to use 9 difficult to use 2
life easier 6 I did not understand 1
better management of usage
stock levels 10
expiring dates 11 ripetitive data collection with
Saving the smartphone (for up and 10
Testing Value Proposition - Survey at supermarket
time 9 download data) on each article
What do you expect to
obtain by this app for money 10
smartphone? fatigue 5
< frequency purchases 3
more information on
recipes 7
calories 5
statistics 12
easy online-data access, online service provided by the
collected at the checkout supermarkets to collect data
suggested changes payment with the fidelity card 5 with fidelity card code 7
code, without the usage of the
mobile as a option
totally free 3
Do you buy it? yes, it's useful 8
free only with the fidelity card 4
pantry optimization 7
What influences the new bar code technology 3 its diffusion in all new pacages 3
chances of purchase? fidelity card code to access 8
online data collected at checkout