A Presentation from Museums and the Web 2009. We know many of the challenges that museums face. You have limited budgets, revolving door staff changes and a knowledge base that gets chipped away every time a department shifts. In order to take real advantage of your expanded web audience you must empower your staff to contribute content so your museum's website remains fresh and engaging. The challenge is finding a content management system that works for your specific institution. At a minimum your Web site platform should allow you to: * Create unlimited pages * Manage images and assets * Broadcast advocacy emails * Process membership and contribution transactions securely * Cross promote content * Administer programs and events All bundled under a simple, easy to use interface that doesn't require contributors to know a single line of code. Together we'll tour three content management systems meant to fit varying levels of available resources and budgets - including those that can only spring for freeware. This way you can make an informed, non-technical decision as to which platform is best suited for your organization. You can create a beautiful, branded, user-friendly site that will allow you to take the content that's currently at your fingertips and put it in front of your constituents - even if you don't know or have internal support for CSS, JavaScript, XHTML, PHP and numerous other languages. Mini-Workshop: CMS [Mini-Workshop]

3. Taking Control of Your Website's Destiny!

4. Taking Control of Your Website's Destiny!
- - > Static Website - - > Dynamic Website - - >

5. Taking Control of Your Website's Destiny!
The Advantages of a Content Managed Website...
Decentralized Workflow
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Content Portability
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Sustainability
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Time Savings
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ROI / TCO
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Put YOU in control of the site’s destiny.
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6. Taking Control of Your Website's Destiny!
What are my options?
Word Processing:
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•Email Client:

7. Taking Control of Your Website's Destiny!
Choosing a Content Management System that is right for you.

8. Taking Control of Your Website's Destiny!
Choosing a Content Management System that is right for you.

9. Taking Control of Your Website's Destiny!
Choosing a Content Management System that is right for you.

10. 1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS

11. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
Examples:
Replace X, Y, Z
Design

12. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
1. Brainstorm
2. Prioritize
3. Set Deadlines

13. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
WHO’S ON MY TEAM?

14. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS

15. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
INFORMATION ARCHITECTURE SENIOR STAFF
EXPERIENCE DESIGN
MARKETING
IT
STRATEGY
EDUCATION
DESIGN
DB ADMIN
PROJECT MANAGEMENT BACK-LEVEL CODE
BUSINESS DEVELOPMENT
DEVELOPMENT
FRONT-LEVEL CODE SERVER ADMIN
CONTENT DEVELOPMENT

16. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
STRATEGY LEAD PROJECT MANAGERS WEB CONTENT MANAGER
DESIGN LEAD DEVELOPMENT LEAD

17. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS

18. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
TEAM
BUDGET ALLOCATION
TIMEFRAME

19. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
FUNCTIONAL
Add / Edit / Delete Pages
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Cross Promote Content
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Add / Edit / Delete Menu Items
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Add / Edit / Delete Programs & Events
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Manage Images & Assets
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20. Taking Control of Your Website's Destiny!
1.) GOALS --> 2.) RESOURCES --> 3.) REQUIREMENTS
FUNCTIONAL
CONTENT
TECHNICAL

21. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

22. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

23. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

24. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

25. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

26. Taking Control of Your Website's Destiny!
Custom CMS: MUSEO Framework

27. Taking Control of Your Website's Destiny!
QA?

28. Taking Control of Your Website's Destiny!
CMS RATING SCALE...

29. Taking Control of Your Website's Destiny!
CMS RATING SCALE...
Pretty nasty, gulp down quickly and hold your nose
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30. Taking Control of Your Website's Destiny!
CMS RATING SCALE...
Pretty nasty, gulp down quickly and hold your nose
•
Can be consumed un-chilled without evoking nausea
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31. Taking Control of Your Website's Destiny!
CMS RATING SCALE...
Pretty nasty, gulp down quickly and hold your nose
•
Can be consumed un-chilled without evoking nausea
•
You might actually enjoy this
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