Aliera Peterson

Social Media Manager

Advertising / Marketing / PR

From online community management and strategy to public relations, copywriting, and editing, Aliera works to integrate traditional communication tools with emerging digital technology to develop and drive messages to diverse audiences. Her current work with the Dalton Agency focuses on the development and implementation of integrated social media strategies, working specifically to develop brand awareness and customer engagement, support customer service and cultivate brand advocates via social media referral networks.