Want to start your own Blog, but don't know how? The Simple & Easy way to get started online with your very own Blog - Learn how to set everything up from scratch, literally a point & click step-by-step guide. Whether you have a Business and know your field or are a budding Entrepreneur, help is at hand. Become the Expert in your chosen niche & even make money Blogging along the way!
3. Contents
Intro... Just a snippet of information before we get going
Niche Selection... Choosing your Category/Expertise (Don't
worry, you don't really have to be an expert)
Step 1 – The Basics... Registering Your Free account & getting
your Free domain name/web address
Step 2 – Content... Filling your Blog with articles & information,
without having to do any of the hard work yourself :)
Step 3 – Blog structure & Layout... It's got to look the part, be
easy to read & navigate in order to engage your viewers
Step 4 – Monetizing your Blog... This is where it starts to get
interesting & you begin to add ways of profiting from your site
Step 5 – Monetizing with Amazon... One of the most popular
places on the internet for people looking to buy & you can also
have a slice of the action
Step 6 – Creating your optin list... A surefire way of building a
sustainable business from home
Step 7 – Being creative with your Blog... It's all about the look
these days, ensure your Blog is attractive & easy on the eye
Step 8 – Statistics & Monitoring... After all, it's good to know the
areas your doing well in & the areas you need to improve on
Overview... A thank you
4. Intro...
Hi, welcome to my most recent booklet on 'How to Set-up a
Money Making Blog'.
Although everything may seem daunting and hard work at first,
please just relax! It really is simple and in this booklet I will show
you everything you need to know to get started. I'll show you
where to go, what to do and how to do it.
Most people see websites and blog's with links and fancy
headlines, then think ''I'll never be able to do that!'' believe me
I've been there too. The thing is, most people are greedy, make it
seem way over complicated with the language they use and
basically just want to keep it to themselves, which is where I step
in. I want to show people that anybody can do this, not just the so
called experts.
So here goes, let's get stuck in.....
Niche Selection
Before you get into composing the website itself, you need to think
of what subject/category the website/your business is going to be
about. This is what is known as the 'Niche', which means a
focused, targetable part of the market. A specialist providing a
product or service that focuses on specific clients needs. In
other words, you provide the information that somebody is looking
for.
Now, as I said, don't be concerned about not being a 'specialist' in
5. anything, you don't need to be. There are places you can go, where
the information/specialist knowledge is already written for you. I'll
show you were to find it and how to apply it.
Ideally, this niche will be something of interest to you because if
you're doing something that's close to your heart or you enjoy,
you're more likely to want to make a success of it and put more
effort into it. It's obviously a lot more fun. Alternatively, if you
already have a business in mind you can apply these same
methods.
There are so many different niche subjects you can choose, the list
is endless. A simple Google search will reveal the most popular.
See below a few ideas if you can't think of any yourself:
Money Saving
Money Making
Weight Loss
Personal Development
Health & Fitness
Gambling/Trading/Investing
You can only have one subject for your site, as multiple things
going on will just cause confusion and lead to nobody wanting to
visit, which would defeat the object. Further down the line, once
your site is all set-up, bringing in the visitors and profits, feel free
to set one up in another category and simply apply the same
methods.
But, until then let's stick to one :)
Step 1 – The Basics
First things first, just to give you an idea of how a simple little blog
6. can grow and expand to earn you a ridiculous amount of money,
check out the screen shot below of the top 10 highest earning blogs
in 2014.
Now, I'm by no means suggesting you're going to go away and
earn the sort of money shown above by copying what I'm showing
you (that really would be amazing!), but what it will do is give you
the foundation and potential to generate your own income from
home.
When the people named above started out with their first blog, I’m
sure they also wouldn't have imagined earning those amounts in
their wildest dreams. It just shows, everybody starts somewhere.
Also, don't just think you're going to set this up, then sit back and
watch the money roll in, this isn't what this is about. Don't get me
wrong, a lot of things are set-up to run on auto-pilot, which I think
is fantastic, but if you don't continue to oversee things, make
updates, tweaks, additions, alterations etc. Then your audience will
7. desert you and that's exactly what your blog will do, sit there doing
nothing. The best thing you can do is Keep up with the times and
continue to learn and adpat in this ever changing world.
Right, enough of the chit chat. The very first thing you need to do,
if you haven't already is register an account with gmail, which is
FREE. Go to www.gmail.com and sign up for your Free account.
If you already have one, I would suggest creating a new one
specifically for this (you do need to put your real mobile number in
to verify your account. This number will not be used for anything
else, so don't worry). You can untick the 'google using your
information' box if you wish, entirely up to you.
Now close that down, head back to gmail and login to your new
account. Once in your gmail account, you then type into your
website browser at the top www.blogger.com.
You are then given 2 options ---> to create a Google+ profile or a
Blogger Profile, which is the one we will use for now. You can
also untick the 'email notifications' box if you don't want to receive
any or if you do, just leave it ticked. Insert your display name,
which is how you want to be seen (your actual name will be fine
for this) and then continue to blogger. Your name will now appear
at the top of the page and underneath this you will see 'Create new
Blog', which is what we will do now, so click on this.
This can now begin to get a little exciting, as you can select the
title and web address for your new blog. Remember, try and make
this as relevant to your niche/business as possible. Whether it's
'losing weight', 'making money', 'personal development' etc. Or
your already existing business. Don't worry too much, as this can
all be changed if need be at a later date.
Example
8. Title: How To Lose Weight – Fast
Address: lose weight now – which becomes
www.loseweightnow.blogspot.co.uk
Template: Choose any template of your choice
Now, when typing your new blog address, it may say that it is
already taken. If this is the case, you'll need to keep going until you
find one that is available (Be clever and make it as catchy as
possible).
Once this is done ---> Create Blog. You can then go to 'view blog'
at the top of the page, which will open a new tab with the basic
blog you have just created, amazing and simple!? Anybody in the
world can now type into google or their browser your blog address
e.g. www.loseweightnow.blogspot.co.uk and it will take them
directly to the blog you've just created.
Feel free to check it out yourself, as I'm sure it will give you a new
sense of optimism, which I had when I first learned how to do this.
Feeling good and positive?
The domain name you've just created (web address) is now hosted
by google for FREE, so ''No hosting charges and no domain
name purchases'', as you've just created it from scratch.
Step 2 – Blog Content
The next thing you will need to think about doing is
writing/posting on your blog. I know this may sound hard and
complicated as you're maybe unsure of what to write about etc. But
it can be really simple. Surprisingly enough, ''you don't even have
9. to write the articles yourself'', as I will show you where and how
to do this.
Although on the other hand, if you enjoy writing and are good at
writing articles or you already have things in mind for your
business/niche, feel free to do them yourself or have a mixture of
both.
There are hundreds and thousands of places you can obtain articles
on the internet. You can either go to google and type in whatever
niche/business your blog is about e.g. 'losing weight articles' or
you could visit websites such as www.ezinearticles.com or
www.goarticles.com to name a few.
Once you find something of interest or you think would appeal to
your target audience, go to your blog and click on the pen/pencil
icon near the top of the page, which is to 'create a new post'. You
will then come to the page display below.
All you now need to do is go back to the article you have chosen
and highlight it (hold down the left click of your mouse and
drag the cursor to the end). Now, right click over the highlighted
10. section and select 'copy'.
Go back to your blog post page and right click in the main section,
then select 'paste'. This will now show the article you have
selected in your page view (you can delete any unwanted
information that is on there, such as links or advertisements to
other people's products/services).
It is always good to try and have pictures with your articles, as
they're more likely to catch people's attention and wonder what is
being talked about. You then do the exact same thing for the 'post
title', just copy and paste it into the section above the post, again
making sure it is just the title and no other text that isn't required.
What you now need to do however is ensure the post is how you
want it and no parts missing or added, then you need to show
where you got the article from as reference to prevent copyright.
Basically, just highlight and copy the web address where you got
the article from, then go back to your post (ensuring your cursor
is at the end of your article) and click on the 'Link' icon and
paste your web address into the section provided.
Make sure you tick 'open this in a new window', so if somebody
does view your blog and clicks on the web address link when
reading, they don't leave your page. It just opens another tab on
their computer, but keeps yours there as well. Then click 'OK'.
Now you want to make sure you have what is known as
'Keywords' attached to your articles, which can be found in
google searches. It just makes it easier for people to find your
blog/posts. Down the right hand side, you have what is called
'Labels'... Click on this, where you will type in relevant keywords
to match your post, e.g. Weight loss tips, Weight loss secrets, etc.
11. Example
If your post was an article on say, '5 Diet tips to help you lose
weight'. Your 'Labels' could be – Weight loss, Lose weight, Diet
tips etc. Any specific keywords that are talked about in the article.
Just ensure you put a comma and space between each label like I
have, then click done.
Once completed, click on 'Publish' and it will show your post title
and the labels you've created. Click on 'view blog' at the top of the
page and 'hey presto!' a new tab opens with your blog and your
new post. Told you this was easy.
Although you may think 'Why would I put somebody else's link
on my site?' Firstly, you have to for copyright reasons and
secondly, it's a win win situation. They could get a little exposure
(if people bothered to click on the link at the end of an article, I
know I don't) and you get to post articles for free, without having
to do any of the hard work in writing them.
Other benefits are that you can be the go to person for people
looking for specific information that you can provide them with,
rather than having to search the internet trying to find it
themselves. You'll also be using different sources to get different
articles, so it's not as if you're just promoting the same individuals
work all the time.
Step 3 – Improving your blog layout & structure
You've now got your blog created and know how to write a post.
What you now need to do is begin to make it look a little easier on
the eye and come across more professional. Go to your blog
12. www.blogger.com (You'll need to sign into your gmail account
if you're not signed in already) and click on the 'arrow' next to
the pen/pencil icon, which will give you a little drop down menu,
as seen below.
Click on 'overview'. For future reference this will show your
blog's activity e.g. the graph shows how many views you have and
on what date, with your updates located next to it.
This gets really exciting further down the line, once you begin to
see people visiting your blog. Also, note that every time you click
on 'view blog', this will also show as a person viewing it, when
really it was you. You can take this off so it doesn't register as a
view, but I generally just leave it on.
13. Next, you can click on the 'layout' label down the left hand side,
which will show an overview of your blog. Firstly, you want to let
people be able to share your posts on social media, which can put
you in front of thousands of people and help generate a huge
following.
So, where it says 'blog posts' in the middle, click on 'edit' below.
Here you can now alter some of the settings, as you see fit, this is
personal preference. I would advise you always have 'labels'
ticked and also 'reactions' are ideal for people leaving comments,
so you can engage with your audience. You can alter these as you
see fit e.g. you might want to delete the word 'cool' and add maybe
'fascinating' or 'intriguing', whatever you think might get a
response from people.
Make sure, the 'show share buttons' is ticked as well, these are
what enables people to link your posts to Social Media. At the
bottom you will see your 'arrangements', the best thing to do is to
left click on the 'social media share buttons' and drag them to the
space above your post and then save (or wherever you feel suits
best). This just makes it easier for people to see them when they
look at your blog and are more likely to click on them. Once saved,
also ensure you click on 'save arrangements' at the top right of
the screen. This will save any alterations you have made.
If you look down the left hand side again underneath 'layout' is
'template'. So go ahead and click on this, as we need to change the
structure a little to make it a little more user friendly. Here you can
change the background image if you're not 100% happy with how
it looks or just have a play around in case something might suit
better, so click on 'customise'.
Here you can view the different styles available and then once
decided, click on 'apply to blog' at the top right of the page. If you
14. click on the 'background' you can also change the colours, images
and so on, whatever you think suits best.
In the customize section of the templates, go to 'layout' (blog
template designer) and I suggest you alter 'body layout' to the one
with the 3 columns and title across the top. As highlighted below.
This can always be changed later, so you have a browse around the
internet and see what you feel would look the best for your blog.
Now what you need to do is 'adjust widths' and make the entire
blog section bigger to approx 1250px and enlarge either sidebar to
approx 300px (so that it fits nicely and you don't need to scroll
sideways to view everything). This can instantly irritate some
people, who may just leave your blog. Have a play around and find
what suits. Again, all settings can be altered at a later date.
There is also the 'advanced' options, where you can change your
fonts, columns etc. Again this is just personal preference. Once all
has been applied, make sure you click on the 'apply to blog' in the
top right corner and then go to 'view blog' to see all the changes
have now been set.
Step 4 – Monetizing your blog
This is usually the place where people start to get a little more
interested, as we begin to look at ways you can earn money
through your blog. One such way is to create a Google Adsense
account (although google have recently introduced a new
restriction, which means you can only create a Google Adsense
account after you have had your blog for at least 6 months). I'll
just briefly run through this method for now, as it won't currently
apply to you.
15. If you go to your 'blogger overview' as before and down the left
you will see 'earnings', click on this. Then you can go to Google
Adsense (after 6 months remember) and create an account. Enter
your details as requested for payments to you. The account type
can be set as 'individual' and country is where you are currently
situated/resident, then your name and address (you do need to be
18+ to create this account) and agree to all the policies specified -
--> Be sure to read them first.
Read the terms and conditions, then accept. You will then need to
wait for Adsense to accept you. Once this has happened, you go to
your blog overview, select 'layout' and add a gadget on either side.
Scroll down to Adsense and select, fill in your details, select what
type you would like and save.
With Google Adsense, it basically allows people/companies to
advertise on your blog. Don't worry, they don't just fill it with
rubbish. You basically have control as to where these adverts are
posted and can also opt out, if you change your mind. The beauty
is, when people click on these links and make purchases etc,
you'll receive a payment!
Other methods with which you can get started instantly are,
affiliate add/links. This means you can have a banner/link
situated at the side of your posts and if somebody decides to click
on these, they will then be directed to that persons sales page,
product or website. If they decide to purchase something, because
they have come from your site, you will receive a very nice and
welcome commission payment! Nice and easy with no hard work
or selling on your part.
Where and how can I set this up I hear you ask? Well, look no
further. One such place is where you can become an affiliate for
FREE is www.clickbank.com, which is an online marketplace for
people like us, promoting affiliate products (other peoples
16. products). Go ahead and register your details for your FREE
account, as these are the ones who will be sending you your
commission cheques.
Once registered, head to the marketplace at the top of the screen
and select whatever area/niche you are involved in down the left
hand side (don't promote anything, just for the sake of making
money, ensure it relates to your target market). Try to look for
good products, do some research and get an idea of what looks
good and what doesn't. The last thing you want to be doing is
promoting things that don't do what they say they do.
Example
Above is an example of a Clickbank affiliate product. Say your
niche/business is in health and fitness. If you went to the
Clickbank marketplace and selected health and fitness, you will
then see a list of people advertising products. The products at the
top are generally what people are making the most money with,
although you can filter the search as you see fit.
Now locate one that you're happy to promote. Usually at the end of
their paragraph describing the product/service they will have a link
e.g. www.truthaboutcellulite.com/affiliates (just a current
17. example). If you copy and paste this link into a new page in your
web browser, it will show you as an affiliate of Clickbank, all the
tools you can use to promote that product, e.g. they will have logo
links, banners, swipe emails etc.
What we’re looking for here is an advertising banner. Ideally
select one that will fit nicely into your blog, so for example a nice
small square banner ---> 250x250. If you click on the banner of
your choice, it will bring up a HTML code, all you do is highlight
this and copy it. Then head back to your blog, go to 'overview',
then the 'layout' section and select 'add a gadget' on one side of
your blog. Scroll down to HTML/JavaScript and select, then
paste your HTML code into the 'content' section.
Now make a note of this, what you ''Must Not Forget'' to do is
change the XXX's at the start of the link, e.g.
http://www.xxx.clickbank...... ---> Delete them and add your
Clickbank ID, which you made when you signed up. Sometimes
instead of XXX it may say something different like 'YOURID'
etc.
Usually this is mentioned to you when you're obtaining your link
from Clickbank. Then save this, go to 'view blog' and you will
see your new affiliate banner. If you click on it, it will show you
what somebody else would see if they did, which will probably be
the sales page for the product. If they decide to buy, a nice little
commission will come your way.
You can now got back to Clickbank and promote a different
product (although be sure not to fill your blog with countless
banners and promotions, as people will just see it as this and
only this). Repeat the same method as mentioned above. If you
want to remove any banners or links, you can either do it from
your 'layout' section, by clicking on it and selecting remove, then
'save arrangements' or you can go to your blog and you will see
18. the spanner tool next to your banner, just click on that and again
select 'remove'.
Alternatively in Clickbank, some products don't have the affiliate
web link for you to obtain your banner from. If there is one that
your keen to promote, this can still be done, just in a slightly
different way. If you click on the 'Promote' icon, next to the
product in the marketplace, you can insert your account name
(Clickbank ID). Once you have done this, you select 'create'.
This will give you your affiliate HTML code, which you need to
highlight and copy.
Now as shown above, you will also need to find a picture of the
product your looking to promote. You'll be able to get these by
clicking on the product sales page, then copying and pasting them
to you computer.
How about if you have your own product that you want to sell,
so you can take all the profits? Well, you can do this too. What
you first of all need to do is, find a picture of the product you're
looking to sell/advertise, as any picture can be made into a banner.
Once you've done this, go to your blog and to the 'layout' section,
then 'add a gadget', but this time scroll down to 'image' and
select. You can now have a title if you wish, which will appear
above the banner and also add a link of where when clicked on,
you want the banner to send the person, e.g. a sales page or other
website URL. Upload the picture you want as your banner, then
save and go and 'view blog' to see the result.
Once you've copied your HTML code and saved a picture for your
banner on your computer, you can head back to your blog. Go to
'overview', 'layout' and 'add a gadget', scroll down to 'image',
then paste in your HTML code, upload your picture and save.
'View blog' and you'll see your product will now be displayed as
19. your banner.
Bear in mind though, as you may need to alter some of the
picture sizes to suit when saving to your computer. You can
always delete and remove anything, so don't be too concerned
about making any mistakes.
If you click on the newly created banner, it will direct you to the
sales page of that person's product on Clickbank. As I told you
earlier, none of this is particularly hard, but if nobody shows you
how to do it, it can be practically impossible.
Step 5 – Monetize with Amazon
As in the previous step with Clickbank, you can also have an
'affiliation with Amazon' and just think, who doesn't buy from
Amazon these days?
This is very similar to the Clickbank method. Type into your
browser, either www.amazon.com or www.amazon.co.uk,
whichever one you normally use. Again, you need to create a
FREE affiliate account.
To do this you scroll to the bottom of the homepage and click on
'associates program' and register there as an affiliate. In future
you can sign in as normal, then go to the affiliate program and it
will bring up your affiliate page, as shown below.
20. If you hover over the 'Links & Banners' tab at the top of the page,
it will drop down some further options and you need to select
'Banner Links'.
Now you will see a section that displays different categories, e.g.
Amazon Homepage, Amazon Logo's, Books and so on. Have a
browse through them all and you will see the different banner
types and styles, so try to select one that best suits your
niche/business.
Once you've located your preferred banner, it will have a HTML
code below it, so as before you just highlight it and copy it. Go
back to your blog, to 'overview', then 'layout' and 'add a gadget'.
Scroll down to the HTML/Javascript section and select. Now
21. paste your copied link into the 'content' section.
The good thing with Amazon is that by logging into your affiliate
account, they have already embedded you're Amazon ID into the
original link, so you don't need to worry about adding or deleting
anything. You can just save it.
If you now go to 'view blog', your new Amazon banner link will
be displayed in the location you put it and as before you can check
it out by clicking on it and it will take you directly to the Amazon
website. What's even better here, is that the person can buy
absolutely anything on Amazon and because they came through
your site, you will receive your commission payment! Sound
good?
The internet is full of millions of websites and businesses that
will happily let you become an affiliate of theirs to promote
their products/services.
This gives them exposure they wouldn't otherwise have and also
gives you a product to advertise. You can now both make money
out of it, which suits both parties (in a way it can be similar to a
Joint Venture, which we'll go into more detail another time).
A website called www.jvzoo.com is another, exactly the same as
Clickbank, that you can register for and become an affiliate
promoting other people's products in exactly the same way, so
check it out.
Ebay also have an affiliate program, which you can register for,
that works in the same way as the previous set-up with Amazon.
The list is endless!
A little tip, sometimes if you go to a website and cannot find where
it says about becoming an affiliate, occasionally if at the end of
22. their web address you put /affiliate or /affiliates, if they have one
it sometimes takes you direct to their affiliate program.
Step 6 – Creating Your Opt-in List
In this section, I will be showing you how to set up an optin-box,
which is basically a 'sign up' form. This is the heart of your online
business, as this is where you will begin to collect and store your
database of customers/subscribers.
Every company in the world requires this and is the most essential,
as without customers you have nobody to buy your product or
service. If you think back to when you buy something online or in-
store these days, you're generally asked to give your email address
etc. This is exactly what those companies are doing, adding you to
their database of customers for future reference. In your case, you
will be using this to provide things such as, valuable and essential
information, new updates, new products within your niche etc, to
your list of customers.
The amazing thing with this, is once they sign in you don't
specifically have to do anything else. Everything is stored and
looked after for you on auto-pilot. This is done by a fantastic piece
of online software, which can be set-up to send emails to your list
of customers at the click of a button. You can even set it up to send
an email to everybody on a specific date and at a specific time. It
truly is fantastic and one which millions and millions of people use
on a regular basis.
This software is what is know as an 'auto-responder', which
basically means everything can be automatically done for you and
it responds to whatever you tell it to do, truly amazing and is
nowhere near as complicated as it may sound. The only minor
23. downside to this however (if you can call it that), is the fact that
unfortunately you have to pay for it, as does everybody else in the
world including myself. There is just no way around not having
such software, if you want to run a successful work from
home/online business. It is however, the only thing you do need to
pay for to get this whole system up and running, which isn't bad
really.
As with all the entrepreneurs and successful business people out
there, I have also done my fair share of research and testing. There
are however a couple that are the most popular in the industry,
which are Aweber and getresponse. In my opinion and the
majority of people I am in contact with, the easiest to use and most
suitable is by far Aweber.
If you are a little tentative, like I’m pretty sure you will be, you can
just trial this software for 1 month for the small price of $1. Then
you can set it all up, see how it works and then if you don't want to
continue at the end of it, you can just cancel (although I’m sure
once you see how good it is, you won't want to cancel anyway).
For your $1 trial you can simply go to --->
www.getdollarfreetrial.aweber.com This link will take you to the
superb software that is Aweber.
The good thing about this is that, even if you decide to continue to
see how it goes for a while, you're not tied into any form of
contract, so you can cancel your subscription at any time in the
future, without any penalties whatsoever.
Believe me, it will boost your business ten-fold and enable you to
consistently connect with an unlimited amount people to offer your
products and services to. In case you're wondering, after the first
month the price then goes up to $19 per month (this is currently
fixed by Aweber and all auto-responders are a similar price),
24. which isn't a lot in the grand scheme of things and considering
what this does. This will be THE most important tool at your
disposal.
Also, bear in mind you can continue to set-up your blog and
affiliate links, without using the software. Although you won't be
able to grow and develop your own business from home without
this. I'm sure you're reading this booklet because you want to
change your life and become a success in your own right. This is
the first step to get you there.
Right, now back to setting up this opt-in. If you sign in to your new
Aweber account (see homepage below).
Once signed in, you'll see a tab that says 'Sign up forms'. Click on
this and then on the icon that says 'create new sign up form'.
Here you can now decide how you want your 'sign up form' to
25. look.
Browse through all the template designs until you find one that you
like or that best suits your niche/business. Once you have selected
one, you can also change the colour, so feel free to pick your
favourite and it will adjust accordingly.
Over to the left hand side, you have a section that says 'create new
field'. This means, you can add other information categories as you
please, e.g. You could request their telephone number (although
this can possibly be seen as a little intrusive, so I’d suggest not
to and keep it simple), but the choice is yours. If you now hover
over your sign up template, you will notice that it highlights each
section and if you select it, you can edit any details yourself.
Example
If you click on the 'sign up/submit' button, you may feel that you
want a different description, so you could edit this to say
something like 'show me more' or 'I want it now' or any other
alternative.
Again, this can be altered as often and as many times as you like.
There are lots of little features you can adjust, like writing captions
in the header or footer by clicking on them and inserting text.
Once done, just head to the next step. Here you can give the web
form a name, e.g. a title that only you will see, that if people sign
up on your blog, they will come under a specific category. As
eventually you could have different blogs in different
niches/businesses, where you wouldn't want to be sending
information about losing weight to somebody whose signed up for
something totally different. The great thing is you can run as many
different campaigns as you like.
26. Now the thank you page is what the subscriber will receive upon
sign up, just to say 'thanks for subscribing', which I would
generally advise to leave as it is. If you wanted to, you could
change this to a 'custom page'. This is where, going back to
Clickbank for a minute, you could put your web address/referral
link in here, which means when somebody signs up, they would be
directed to an affiliate sales page, where you could gain your
commission if they purchased something. This is personal choice,
as it could lead to sales but also could seem a little pushy, it's your
call.
You will now need to save your form before you can move on to
the next step. In this section, if you click on 'I will install my
form', all you need to do is highlight and copy all of the text
displayed, then open another tab in your web browser and go to
www.blogger.com Go to your 'overview', 'layout' and 'add a
gadget'. Select the HTML/Javascript and just paste in the code
and save.
You can add a title here if you wish e.g. 'Do you want to know
the secrets to losing weight fast!?' and you could also have
altered your sign up button to say 'Yes Please'. Once finished,
make sure it's saved and then go to 'view blog' to see the end
result.
You can now check this out for yourself if you wish, by signing in
with an email address and you will see exactly what anybody else
would see, the welcome page or your referral link. If you then log
into your Aweber account, you will notice that you have a new
subscriber stored in your newly created campaign.
Please don't spam people with unnecessary information or
products, that they haven't signed in for, as this can get you
banned and listed as a spammer.
27. On your blog, you can move all your 'gadgets' around to suit your
preference, although I would advise keeping your sign up form at
the top, as this is the most important feature. You can do this by
going to your 'layout' section and clicking on one of the gadgets
you have installed, hold the left button down and drag it to
whichever location you choose. Once you've had a play around and
got things where you want them to be, make sure you click on the
'save arrangements' icon at the top of the screen, then you can
view your changes.
It can also be a good idea to create some free gifts for people when
signing in, maybe as a little enticement or good will gesture, as
everybody likes getting something for free. If you decide to do
this, you would then want these free gifts to be automatically sent
to them upon sign up.
Surprisingly, Aweber can do this for you! What you need to do is
log into your Aweber account, click on the messages tab and go to
'Follow up series' and then 'create a follow up'. This really is so
simple and easy to do. Enter your subject title e.g. ''welcome,
enjoy your free gifts or congratulations, your free gifts are
here'' etc. Make sure though, if you have multiple campaigns, at
the top of the page, it will show you which list this is being created
for.
Now, you can click on the 'templates' if you wish to alter the
design or just leave it as it is, plain and simple. If you click into
'templates' and then click on the 'first name' icon in the text
section, you can alter this to say what you want e.g. 'full name',
'first name', 'email address' etc. which means when your email is
sent out to your list it will say, 'Hi Joe Bloggs or 'Hi Joe',
whichever description you choose, clever I know.
This follow up series can be set-up for whatever you like and you
can also have as many as you like. If you are sending a free gift or
28. ebook or any sort of attachment, simply click on the paper-clip
symbol at the bottom (attachment) and just upload it from your
computer, easy as that.
Once done, click on save, then go to the next page. This takes you
to the settings section, where you tell the software when you want
the email/follow up to be sent to your list. You might want to send
it immediately, so leave it as that or maybe 1 day after sign up, so
just alter it as you like. You can even put a specific day and time if
you wish, entirely up to you. Then just click save and exit.
To prove to yourself this works as intended and how you've
designed it to, just click on the 'send test'. Put an email address of
yours in and send it to yourself. Your pre-written email and
attachment will arrive, as if you had just signed in as a subscriber
or better still, you could visit your blog and sign up and see how
the whole process works.
Initially you should be diverted to your 'thank you' page, then you
will be sent your 'follow up' email. Now surely you're beginning
to get a little excited with seeing the amazing potential of this!?
All at your finger tips. Plus if you ever get stuck or have any
questions or queries, Aweber has 24/7 support and as I’ve found
out in the past they are fantastic, so don't be scared to ask.
If you ever want to send a one-off email to one or multiple people,
that isn't an automated 'follow up', like shown previously, this is
just as easy to do. You might get a new product you want to tell
people about or a promotion or just a great piece of advice you
have stumbled across.
To do this, go to your Aweber account and then to 'messages',
'broadcasts' and 'create a broadcast'. It's now the exact same set-
up as the 'follow up' procedure. Fill in your message, subject and
any attachments, then save and next.
29. You can share this if you wish via the different forms shown, but I
generally don't bother and just leave it as it is, then head to the next
page. Here you can either, turn the scheduler ON and set a date of
when you want the broadcast message to be sent or if you want it
to go out straight away.
Simply fill in the details on the right hand side and which
subscribers you wish to send it to if you have multiple lists and
save message. Click on send broadcast, job done. Now everybody
you wanted will receive your email. I bet you can't believe how
easy all this has been, well you do now! Your one of the people
making your way on the inside and not on the outside looking in
wondering how things are done all the time, everyone of us has
been there at some point, so give yourself a little pat on the back.
One thing I would add or remove in this case, is the 'confirm opt-
in' email. This is added by default, so you need to take it off. It
basically means, if someone fills in their details and signs up as a
subscriber, they will receive an additional email asking them
basically are they sure they want to sign up, in which they have to
confirm.
In this day and age, people don't want to do anything that is a little
more work and ignore it and might also make some people a bit
cautious as to why they're being asked again. Also, for me if they
are filling in their details to sign in, then they quite clearly want to
do that. It's not like they're stuck there forever either, as they can
unsubscribe at anytime anyway.
So, to do this you go to your Aweber account, click on the 'List
options' tab and then 'List setting', scroll down to section 2 and
click OFF so it is highlighted, simple. Then you can save your
settings. Alternatively you can leave this on if you wish as Aweber
recommends, it's just my own personal opinion.
30. Step 7 – Adding To Your Blog
Now, to get your blog looking a little better and easier to navigate,
I suggest you add a few more gadgets. You can add as many or as
little as you wish, just add whatever you think may help and if you
don't think it looks right afterwards, you can always just delete
them and try another.
One recommendation would be to alter the title of your 'labels', so
head to your blog 'overview', 'layout' and 'add a gadget', scroll
down to 'labels' and select. Be creative and put a title such as
'what we talk about' or 'hot topics', as you'll see in your blog this
is where people can click on a label and it will take them directly
to the article talking about that specific subject (remember, these
are the labels you added when putting in a new post). Save this
and then 'view blog' to check out your update.
Another feature I would add, is the search option, so people can
just type in what they're looking for if they don't want to browse
around the site. Go back to 'add a gadget' and scroll to 'search
box' and select. I'd untick the boxes apart from 'this blog', so
people are only searching within your blog, then save and view to
see the outcome. As you can begin to see, all these additional
features make a more pleasant experience for your viewers and
gives it more of a professional edge.
The third gadget I highly recommend would be 'popular posts'.
Go back to 'add a gadget', find 'popular posts' and select. This is
good because it will show you what your visitors like and view the
most, that way you can begin to post more information regarding
that specific subject. Save this and then I'd personally position this
under your 'labels' post, but again arrange the blog how you see
31. fit. Always 'save arrangements' when moving your gadgets
around.
Along with these gadgets I would recommend you give your
website a more professional look that initially catches the eye. As
you now have your page title, I'm sure you'll agree that it doesn't
really stand out as it should. It needs to grab people's attention as
soon as they look at it.
There is a simple little FREE website that you can use, called
www.puresilvabannermaker.com (see image below).
Simply select a background image of your choice, insert your text
title and sub-title if you have one and alter any colours or fonts to
your taste. You can do this as many times as you wish, so trial
different ones and see which is best (make sure you adjust the
text align to centralise).
I personally tick the box below and don't have a foreground image,
but check it out, it might work well for you. Set the pixels initially
at 950 wide and 120 height (these can also be adjusted later,
depending on your blog content and how big you want your
banner), then you can click on preview banner.
Give it time to load up, then go back and make any changes if
necessary. If not, save banner. Then follow the instructions
provided, right click and 'save as' to save to your computer.
Return to your blog, go to 'overview' and 'layout', this time click
on the 'header' and simply upload from your computer and there
you have a free professional looking headline.
32. Another alternative would be to pay for one if you wanted it to
look really spectacular. One really good website, which is not
expensive at all is www.fiverr.com (see image below), which is a
website where you can practically get anything for $5. Somebody
will be more than willing to do a headline banner for you for $5,
you can't complain at that.
It is 100% legitimate and extremely popular, as you'll see. I've
used it myself on many occasions over time, for one reason or
another. Go check it out. My advice would be to search around on
there and go with the highest rated people, as they'll generally be
the best at what they do.
Step 8 – Statistics & Monitoring
Here I'll show you where to look to locate who your target market
are and increase your traffic. Go to your blog in the usual way,
'overview' then 'layout' and 'add a gadget'. This time scroll
down to 'blog stats'. Here this will give you the stats on people
viewing your blog. You can have a play around and see which set-
up you like best, whether it just be figures, graphs, graphs and
numbers, you decide.
33. Initially you obviously won't have many visitors, but over time
you will see this begin to increase and as with anything, people
will start to follow what seems popular and what other people are
following. When you begin to get more and more viewers, people
will see that as a good sign and a popular site to visit. If your blog
is busy, it will get attention. I'd suggest placing the gadget
somewhere near the bottom.
Add as many gadgets as you see fit. You could add the 'language'
gadget, which enables your viewers to alter to their needs and it
isn't just specific to one language. This can come in handy if your
projecting further afield, other than just your own country.
There's another great gadget that can come in handy for followers,
which is 'subscribing' specifically to your blog. This means if
they do sign up, they will receive an email whenever you create a
new post.
You could add 'share it' buttons, which is all the social networks.
People can share it to Twitter, Facebook etc. This will provide
great advertising to potentially thousands of people.
You can keep up-to-date with all the statistics linked to your blog
by going to your 'overview'. This will initially show your visitor
details, but if you click on 'more stats' it will show you even more
detailed information. This can be fascinating, as it can show where
in the world your blog is being shared and viewed the most, the
traffic sources of how they are getting to your site and so on.
It really is brilliant and can help you focus more on areas not doing
so well and do more of the things that are popular in others.
34. Overview
So, there you go.... You now know how to successfully set-up a
simple website that can earn you money, with no need to pay any
website designer or hosting fee's, as is hosted for FREE by Google.
You have your own domain name, opt-in box and affiliate links,
so you can now concentrate on any little layout details or gadgets
you feel may benefit your niche/business to make it stand out. The
next step for you will be promoting your blog and generating what
is known as traffic, to get as many people viewing your site as
possible, which we'll go into another time.
I hope you have enjoyed the booklet and it has opened your
eyes to the amazing potential of making money and starting
your own business from home. The once seemed impossible,
just became possible!
Kind regards,
Mark Swift
Resources
• http://www.ezinearticles.com - Expert authors sharing their
best articles.
• http://www.goarticles.com - Well respected article directory.
• http://www.google.com - Simple, but effective, enter
keywords in the search bar and find relevant niche articles.
• http://www.clickbank.com - Affiliate marketplace.
35. • http://www.jvzoo.com - Affiliate center.
• http://www.clicksure.com - Affiliate marketing.
• http://www.myfreecashextractor.com - FREE software that
help generate Money Making Websites.
• http://www.webfire-traffic.com - FREE training videos on
Generating Unlimited Targeted Traffic.
• http://www.socialmedia-profits.com - #1 Guide to Generating
millions of potential customers using the power of social
media.
• http://www.youtube.com - The hub of video production.
Access to millions of videos you can utilize for your Blog.
• http://www.fiverr.com - Get jobs, posts, outsourcing,
basically anything you like from here. Have a browse and
check it out.
• http://www.puresilvabannermaker.com - FREE ‘do it
yourself’ banner design.
• http://www.getdollarfreetrial.aweber.com - Top
recommended autoresponder out there. Simple, easy to use
and excellent customer service. 1 month trial for only $1 with
this link.