1. Ancillary texts

2. Our choice of theme
When thinking of Nickelback you immediately think of rock and a sort of dramatic rock band. For this
reason we have put a black and white theme throughout our work as this is the best way to
associate with Nickelback. The reason being is because black and white makes our album covers
and also the website and other uses of texts very dark and ‘rocky’. It creates a very good image for
Nickelback and the image that we wanted for Nickelback and it also keeps the same image that we
have portrayed in the music video because it is a very dark song with a very sad narrative therefore
we chose the black and white theme because this was the best way of portraying the effects.

3. Album covers
Here is an example of how we have kept our work very consistent and you can see this because this is our inside cover
which will be used on both sides of the inside of the case and it is kept the same way apart from the fact different band
members are in the picture. This is important because it allows us to look professional to the audience and also it looks
good compared to if it was all different and didn't’t fit in with the image we are trying to make for Nickelback. As you can see
we have kept the black and white theme as it looks more dark and more appropriate to Nickelback and we have tried to use
the black and white film throughout all the ancillary texts including the website, the album covers and other parts of our
work.

4. Album Cover
Here is the main album cover and you can tell straight
away that the theme we have been trying to use has
been kept the same. We have the black and white
theme still going on and have related it to music by
having a guitar and also a drum kit in the picture. This
is a clear sign of keeping the work consistent and
makes it look much more professional as oppose to if
the colors were not matching and was not appropriate
to Nickelback

5. Here is just 2 examples of how we have kept the black and white theme consistent on the webpage and you can
immediately tell how much better it is. It looks much more appropriate to the audience and Nickelback and people can
relate this work with the work of the CD cover as well. Keeping this work like this and keeping the theme the same we
immediately allow the audience to know that the work is done by the same people and the audience will prefer this
because they can associate the webpage with the album covers as well.