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A Visual Guide to
Content Analysis
/ april 2009                                               Garin Fons
                                                           Pieter Kleymeer
/ OCWC Global
                                                           http://open.umich.edu
                                                           open.michigan@umich.edu



   Except where otherwise noted, this work is available
   under a Creative Commons Attribution 3.0 License.      Copyright © 2009 The Regents of the University of Michigan
a student driven do-it-yourself and
distributed method of generating
OER




a U-M developed software used to
manage the process of generating
OER
have a look
current practice
copyright 106
our practice
the visual guide
considerations / questions
Carbohydrates
B2-adrenergic   receptor ligands
CT   MRI
have a look

current practice
copyright 106
our practice
the visual guide
considerations / questions
How we look at content varies
How we look at content varies



use it!                                   lose it!

                                    conservative
progressive
How we look at content varies


                  i don’t know
use it!                                   lose it!

                                    conservative
progressive
typical content analysis

  Step 1 : Who holds the copyright to this?

  Step 2 : Do we have permission to use it?

   - If yes, use according to terms
   - If no, seek permission from holder, replace
   it with licensed content, remove content
what it boils down to

  / risk management
  / legality
new question



    Does this content have enough
    expression to merit copyright protection?
have a look
current practice

copyright 106
our practice
the visual guide
considerations / questions
finish this statement:


The purpose of U.S. copyright law is to:

a) reward authors for their creative efforts
b) provide an economic incentive to write & publish
c) advance public learning
d) provide legal remedies for infringement
finish this statement:


The purpose of U.S. copyright law is to:

a) reward authors for their creative efforts
b) provide an economic incentive to write & publish
c) advance public learning
d) provide legal remedies for infringement
purpose of copyright comes from the constitution


       To promote the progress of the
      science and useful arts, by securing
       for limited times to authors and
        inventors the exclusive right to
          their respective writings and
                   discoveries;

      - U.S. Constitution Article 1 §8 clause 8



                                           modified from slides by Jack Bernard
Means                    Ends


   reward authors

                         promote progress
  provide incentive

provide legal remedies




                          modified from slides by Jack Bernard
basic premise


     Not all interesting, valuable, academically
     brilliant, novel, or fascinating content
     objects are protected by U.S. copyright
     law.
basic premise


     Not all interesting, valuable, academically
     brilliant, novel, or fascinating content
     objects are protected by U.S. copyright
     law.

     Copyright law does not limit our use of
     elements of workproduct not protected
     by copyright law. Indeed, copyright law
     encourages such use.
U.S. copyright law does not apply to:
- Facts
- Information
- Data
- Statistics
- Obvious means of selecting,
arranging, and organizing facts, data and
information
  - alphabetical, geographical, order of
  importance or relevance, natural
  sequence (time, seasonal)
U.S. copyright law does not apply to:
- Opinions
- Ideas
- Concepts
- Principles
- Theories
- Hypothesis
- Algorithms
- Recipes
- Descriptions and Representations of
a process, procedure, function, system,
method of operation
U.S. copyright law does not apply to:

- Citations
- References
- Quotations
- Brief excerpts
- Works created by an employee of the
federal government as part of official
duties
have a look
current practice
copyright 106

our practice
the visual guide
considerations / questions
our practice

   Using case law we can cut the subjective
  gray area of content analysis down to what
          the law suggests it might be.



       subjective
                    objective
faculty & dScribe2                                                                                         dScribe attends
                                                           faculty & dScribe2
                connect: license                                                                                       training course led
                                                             recruit dScribe
               material as OER                                                                                             by dScribe2



                                                                publish

 dScribe                                                        to OER
                                                                  site
Publishing                                                                                                  faculty transfers course
                                                                                                              material to dScribe
 Process
                                                                      Class #1 Agenda:
                                                                                                                                                                  Class #1 Agenda:




roles                                                                                                                                                  dScribe identifies
                                                            faculty reviews
                                                                                                                                                         & documents
                                                            material: publish
                                                                                                                                                       potential IP issues
                                                           to U-M OER site
        dScribe
                                                                                                                                    clear IP
                                                                                                    Class #1 Agenda:




    dScribe2
                                                                                           dScribe makes
                                                                                                                                               OER team reviews &
                                                                                         necessary edits to
                                                                                                                                                 clears IP issues
                                                                                          course material
    instructor           BY: Garin Fons, Pieter Kleymeer
                            characters by Ryan Junell
dScribe cast of characters




   dScribe        Faculty    dScribe2
license material
license material



                   That’s
                   easy!
select a dScribe



              Class #1 Agenda:
              find dScribe for
              this course
select a dScribe



  I’ll do it!
                Class #1 Agenda:
                find dScribe for
                this course
dScribe training course
dScribe training course
                                  decision
                                   trees
                        open
                      resources
    fun!
                                  copyright
transfer material




                    Class #1 Agenda:
transfer material




     Class #1 Agenda:
vet material


               Class #1 Agenda:

               find dScribe for open.michigan
                                               Class #1 Agenda:
vet material                                                            OERca:
                                                                   Content & Decision
                                                                  Management Software


               Class #1 Agenda:

               find dScribe for open.michigan
                                               Class #1 Agenda:
review material


                  Content Processing
                         Class #1 Agenda:
review material                                      OERca:
                                                Content & Decision
                                               Management Software


                     Content Processing
   Where does this
  image come from?          Class #1 Agenda:
edit material


                Class #1 Agenda:

                find dScribe for open.michigan
edit material


                Class #1 Agenda:

                find dScribe for open.michigan
final review


              Class #1 Agenda:

              find dScribe for open.michigan
final review


                                              Looks
              Class #1 Agenda:

              find dScribe for open.michigan




                                              good!
publication

              open.michigan
                    Class #1 Agenda:
have a look
current practice
copyright 106
our practice

the visual guide
considerations / questions
the visual guide
   three components:

     - A Tutorial :: provide non-lawyers
     with a basic understanding of
     copyright.

     - A List :: use case law to identify
     and explain why some content
     may not be covered by copyright.

     - A Mash Up :: compare
     potentially copyrighted content to
     reduce the grey area.
basic premise


   this is not an automated lawyer!

   this is not a substitute for thinking!

   this will develop one’s thinking about copyright.

   this will grow stronger with more content.
the visual guide - what’s next

   - Synthesize :: our workflow and the
   product of the law class

   - Pilot :: for this summer’s M1/M2
   medical content

   - Collaborate :: with others who use
   similar analyses
have a look
current practice
copyright 106
our practice
the visual guide

considerations / questions
considerations


    - this is an intermediate step on
    to producing OER without closed
    third party content.

    - this is not legal advice
considerations


    - burden on the end user to make
    decisions and distinctions about
    content, to have to think about
    copyright within their jurisdiction.

    - liability associated with
    downstream use and distribution
considerations


    - need to do more research
    regarding international jurisdiction.

    - learn about practices within other
    institutions and how you deal with
    third party content.
Garin Fons
    Pieter Kleymeer

  http://open.umich.edu
open.michigan@umich.edu
We were made
BY Ryan Junell

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Open.Michigan OCWC Global2009 Presentation

  • 1. A Visual Guide to Content Analysis / april 2009 Garin Fons Pieter Kleymeer / OCWC Global http://open.umich.edu open.michigan@umich.edu Except where otherwise noted, this work is available under a Creative Commons Attribution 3.0 License. Copyright © 2009 The Regents of the University of Michigan
  • 2. a student driven do-it-yourself and distributed method of generating OER a U-M developed software used to manage the process of generating OER
  • 3. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 5. B2-adrenergic receptor ligands
  • 6. CT MRI
  • 7.
  • 8. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 9.
  • 10. How we look at content varies
  • 11. How we look at content varies use it! lose it! conservative progressive
  • 12. How we look at content varies i don’t know use it! lose it! conservative progressive
  • 13. typical content analysis Step 1 : Who holds the copyright to this? Step 2 : Do we have permission to use it? - If yes, use according to terms - If no, seek permission from holder, replace it with licensed content, remove content
  • 14. what it boils down to / risk management / legality
  • 15. new question Does this content have enough expression to merit copyright protection?
  • 16. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 17. finish this statement: The purpose of U.S. copyright law is to: a) reward authors for their creative efforts b) provide an economic incentive to write & publish c) advance public learning d) provide legal remedies for infringement
  • 18. finish this statement: The purpose of U.S. copyright law is to: a) reward authors for their creative efforts b) provide an economic incentive to write & publish c) advance public learning d) provide legal remedies for infringement
  • 19. purpose of copyright comes from the constitution To promote the progress of the science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries; - U.S. Constitution Article 1 §8 clause 8 modified from slides by Jack Bernard
  • 20. Means Ends reward authors promote progress provide incentive provide legal remedies modified from slides by Jack Bernard
  • 21. basic premise Not all interesting, valuable, academically brilliant, novel, or fascinating content objects are protected by U.S. copyright law.
  • 22. basic premise Not all interesting, valuable, academically brilliant, novel, or fascinating content objects are protected by U.S. copyright law. Copyright law does not limit our use of elements of workproduct not protected by copyright law. Indeed, copyright law encourages such use.
  • 23. U.S. copyright law does not apply to: - Facts - Information - Data - Statistics - Obvious means of selecting, arranging, and organizing facts, data and information - alphabetical, geographical, order of importance or relevance, natural sequence (time, seasonal)
  • 24. U.S. copyright law does not apply to: - Opinions - Ideas - Concepts - Principles - Theories - Hypothesis - Algorithms - Recipes - Descriptions and Representations of a process, procedure, function, system, method of operation
  • 25. U.S. copyright law does not apply to: - Citations - References - Quotations - Brief excerpts - Works created by an employee of the federal government as part of official duties
  • 26. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 27. our practice Using case law we can cut the subjective gray area of content analysis down to what the law suggests it might be. subjective objective
  • 28. faculty & dScribe2 dScribe attends faculty & dScribe2 connect: license training course led recruit dScribe material as OER by dScribe2 publish dScribe to OER site Publishing faculty transfers course material to dScribe Process Class #1 Agenda: Class #1 Agenda: roles dScribe identifies faculty reviews & documents material: publish potential IP issues to U-M OER site dScribe clear IP Class #1 Agenda: dScribe2 dScribe makes OER team reviews & necessary edits to clears IP issues course material instructor BY: Garin Fons, Pieter Kleymeer characters by Ryan Junell
  • 29. dScribe cast of characters dScribe Faculty dScribe2
  • 31. license material That’s easy!
  • 32. select a dScribe Class #1 Agenda: find dScribe for this course
  • 33. select a dScribe I’ll do it! Class #1 Agenda: find dScribe for this course
  • 35. dScribe training course decision trees open resources fun! copyright
  • 36. transfer material Class #1 Agenda:
  • 37. transfer material Class #1 Agenda:
  • 38. vet material Class #1 Agenda: find dScribe for open.michigan Class #1 Agenda:
  • 39. vet material OERca: Content & Decision Management Software Class #1 Agenda: find dScribe for open.michigan Class #1 Agenda:
  • 40. review material Content Processing Class #1 Agenda:
  • 41. review material OERca: Content & Decision Management Software Content Processing Where does this image come from? Class #1 Agenda:
  • 42. edit material Class #1 Agenda: find dScribe for open.michigan
  • 43. edit material Class #1 Agenda: find dScribe for open.michigan
  • 44. final review Class #1 Agenda: find dScribe for open.michigan
  • 45. final review Looks Class #1 Agenda: find dScribe for open.michigan good!
  • 46. publication open.michigan Class #1 Agenda:
  • 47. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 48. the visual guide three components: - A Tutorial :: provide non-lawyers with a basic understanding of copyright. - A List :: use case law to identify and explain why some content may not be covered by copyright. - A Mash Up :: compare potentially copyrighted content to reduce the grey area.
  • 49. basic premise this is not an automated lawyer! this is not a substitute for thinking! this will develop one’s thinking about copyright. this will grow stronger with more content.
  • 50. the visual guide - what’s next - Synthesize :: our workflow and the product of the law class - Pilot :: for this summer’s M1/M2 medical content - Collaborate :: with others who use similar analyses
  • 51. have a look current practice copyright 106 our practice the visual guide considerations / questions
  • 52. considerations - this is an intermediate step on to producing OER without closed third party content. - this is not legal advice
  • 53. considerations - burden on the end user to make decisions and distinctions about content, to have to think about copyright within their jurisdiction. - liability associated with downstream use and distribution
  • 54. considerations - need to do more research regarding international jurisdiction. - learn about practices within other institutions and how you deal with third party content.
  • 55. Garin Fons Pieter Kleymeer http://open.umich.edu open.michigan@umich.edu
  • 56.
  • 57. We were made BY Ryan Junell

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