Story mapping is an incredibly versatile tool for designers, product owners, researchers, heck - anyone in a product or services team that needs to see the big picture or the small detail of what they are creating. This is the fast track version of a 90 minute workshop
14. Get Direction! Pop Gun UK | @mrbootle
😱
Words and pictures
help build shared understanding
👍😜✊ 👏
15. User story mapping
Helps you achieve
• (holistic) vision of the thing
• roadmap for future iterations
• backlog
• prioritisation
• highlight pains and opportunities
• user research and design
Get Direction! Pop Gun UK | @mrbootle
18. User story mapping
Let’s create a map!
1. Backbone
2. Big picture
3. Explore
4. Slice
Get Direction! Pop Gun UK | @mrbootle
19. User story mapping
Before you start!
• Value proposition
• Vision and goal
• Personas or proto-personas
• Hypothesis
Get Direction! Pop Gun UK | @mrbootle
20. User story mapping
Let’s create a map!
1. Backbone
Morning ritual from when the
alarm goes off to getting to work
Get Direction! Pop Gun UK | @mrbootle
22. Get Direction! Pop Gun UK | @mrbootle
Check phone
Turn off
alarm
Go to loo Brush teeth Get dressedCheck emails Pack bag Get bike
23. Check phone Check emails Pack bag Get bike
Get Direction! Pop Gun UK | @mrbootle
Say goodbye
to family
Start cycling Get to work
24. Get Direction! Pop Gun UK | @mrbootle
Turn off
alarm
Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike
Say goodbye
to family
Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Neck roll
Showering
bits
Camera Shower
Change of
clothes
Water
bottle
2. Big picture
25. Get Direction! Pop Gun UK | @mrbootle
Turn off
alarm
Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike
Say goodbye
to family
Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Neck roll
Showering
bits
Camera Shower
Change of
clothes
Water
bottle
Waking Getting clean Dressing Preparation Commute Get to work
26. Get Direction! Pop Gun UK | @mrbootle
Turn off
alarm
Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike
Say goodbye
to family
Start cycling Get to work
Hit snooze Go to loo Wash face Base layer Messages Email replies Computer Shed Kids Security
Brush teeth Cycling shorts Clash of Clans Facebook Water Helmet Wife Lock bike
Top Layers Bike gear Lights Locker
Nick roll
Showering
bits
Camera Shower
Change of
clothes
Water
bottle
Waking Getting clean Dressing Preparation Commute Get to work
Backbone
Tasks
Activities
27. Turn off
alarm
Go to loo Brush teeth Get dressed Check phone Check emails Pack bag Get bike
Say goodbye
to family
Start cycling Get to work
Hit snooze Go to loo Brush teeth Base layer Messages Email replies Computer
Shed
Kids Security
Shave
Cycling
shorts
Clash of
Clans
Facebook Water
Helmet
Wife Lock bike
Top Layers
Bike gear
Lights
Locker
Nick roll
Showeri
ng bits
Shower
Change of
clothes
Waking Getting clean Dressing Preparation Commute Get to work
Public
transport
Bus
Train
Work
clothes
Shower
Wash face
Wash
Get Direction! Pop Gun UK | @mrbootle