The Chinese government contacted a Canadian school to create an educational booklet about earthquakes for students in China, given the country's experience with deadly quakes. The Prime Minister personally called the science teacher to commission the project, offering a large monetary prize to incentivize highly informative content about earthquake causes, risks in different areas, China's seismic history, and safety procedures. Multiple teachers were contacted to compete for the prize by the January deadline, motivating the class to create the best booklet to win the opportunity.