A presentation of how the geek is perceived today, and to what extent this label has become trendy.
You will find more details in French on my blog : http://www.moodytryme.com/blog/geek/perception-du-geek-aujourdhui
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An analysis of the geek nowaydays
1. <!-- THE PERCEPTION OF
THE GEEK NOWADAYS --!>
To what extent has the
"geek" become trendy ?
@Caroline Viphakone - www.moodytryme.com
2. // INDEX
1. Birth of a stereotype
2. The popularity of the geek
3. The limits of the geek trend
@Caroline Viphakone - www.moodytryme.com
3. // 1. BIRTH OF A STEREOTYPE
A) Definition and origins of the word "geekâ
B) Main features : physical characteristics, interests, and dislikes
C) Different types of "geeks"
@Caroline Viphakone - www.moodytryme.com
4. 1.A. BIRTH OF A STEREOTYPE â
DEFINITION & ORIGINS OF THE WORD
Etymology
English dialect, German, and Dutch âgeckâ which means âfoolâ
In the 18th and 19th century in Austria-Hungary and after in North America ,
âgeckensâ were used to call âfreaksâ in circus shows
@Caroline Viphakone - www.moodytryme.com
5. 1.A. BIRTH OF A STEREOTYPE â
DEFINITION & ORIGINS OF THE WORD
Definition
The word geek is a slang term for odd or non-mainstream people, with
different connotations ranging from "a computer expert or enthusiast" to "a
person heavily interested in a hobby", with a general pejorative meaning of
"a peculiar or otherwise dislikable person, especially one who is perceived
to be overly intellectual".
Although often considered as a pejorative, the term is also often used self-
referentially without malice or as a source of pride.
Source : Wikipedia
@Caroline Viphakone - www.moodytryme.com
6. 1.A. BIRTH OF A STEREOTYPE â
DEFINITION & ORIGINS OF THE WORD
The modern definition of the Geek
Geek : someone who is passionate or even obsessive with one or several
hobbies
@Caroline Viphakone - www.moodytryme.com
7. 1.B. BIRTH OF A STEREOTYPE â MAIN
FEATURES
âą Physical characteristics
@Caroline Viphakone - www.moodytryme.com
8. 1.B. BIRTH OF A STEREOTYPE â MAIN
FEATURES
âą Main interests
@Caroline Viphakone - www.moodytryme.com
9. 1.B. BIRTH OF A STEREOTYPE â MAIN
FEATURES
âą Dislikes
@Caroline Viphakone - www.moodytryme.com
10. 1.C. BIRTH OF A STEREOTYPE â
DIFFERENT TYPES OF « GEEKS »
1. The Fanboy
2. The Music Geek
3. The Gamer
4. The Gadget Guy
5. The Otaku
6. The Hacker/The
Nerd
@Caroline Viphakone - www.moodytryme.com
11. 1.C. BIRTH OF A STEREOTYPE â
DIFFERENT TYPES OF « GEEKS »
Different degrees of « geek-attitude » :
From simply passionate to « no-life »
@Caroline Viphakone - www.moodytryme.com
12. 1.C. BIRTH OF A STEREOTYPE â
DIFFERENT TYPES OF « GEEKS »
The « Fake » geeks : the Apple geek & the
Chic Geek
@Caroline Viphakone - www.moodytryme.com
13. 2. THE POPULARITY OF THE
GEEK IN THE MEDIA
A) The « geek » figures in series and movies
B) The « geek » figures in the high tech world
C) Use of the "geek" image in commercials
@Caroline Viphakone - www.moodytryme.com
14. 2.A. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN SERIES AND MOVIES
âą The Big Bang Theory & The It Crowd
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15. 2.A. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN SERIES AND MOVIES
âą Chuck
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16. 2.A. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN SERIES AND MOVIES
âą Teenage series : Glee & Pretty Little Liars
@Caroline Viphakone - www.moodytryme.com
17. 2.A. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN SERIES AND MOVIES
âą Q in James Bond 2012 Skyfall
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18. 2.A. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN SERIES AND MOVIES
âą Woody Allen in Scoop 2006
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19. 2.B. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN THE HIGH TECH WORLD
âą Steve Jobs & Steve Wozniak
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20. 2.B. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN THE HIGH TECH WORLD
âą Bill Gates
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21. 2.B. POPULARITY IN THE MEDIA â THE
« GEEK » FIGURES IN THE HIGH TECH WORLD
âą Mark Zuckerberg
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22. 2.C. POPULARITY IN THE MEDIA â MARKETING &
COMMUNICATION OF THE « GEEK » IMAGE
liligo.com - Envoyez-vous en l'air avec vos Pub FREE - Rodolphe - ich bin ton pere
collĂšgues ! http://www.youtube.com/watch?v=vIxtIm549c0
http://www.youtube.com/watch?v=HKv3hcLC
ONw
@Caroline Viphakone - www.moodytryme.com
23. 2.A. POPULARITY IN THE MEDIA â MARKETING &
COMMUNICATION OF THE « GEEK » IMAGE
@Caroline Viphakone - www.moodytryme.com
24. 2.A. POPULARITY IN THE MEDIA â MARKETING &
COMMUNICATION OF THE « GEEK » IMAGE
@Caroline Viphakone - www.moodytryme.com
25. 2.A. POPULARITY IN THE MEDIA â MARKETING &
COMMUNICATION OF THE « GEEK » IMAGE
@Caroline Viphakone - www.moodytryme.com
26. 3. THE LIMITS OF THE GEEK
TREND
A) The Geek Chic
B) Confusion between different labels
C) Why the REAL geek canât be trendy ?
@Caroline Viphakone - www.moodytryme.com
27. 3.A. THE LIMITS â THE GEEK CHIC
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28. 3.A. THE LIMITS â THE GEEK CHIC
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29. 3.A. THE LIMITS â THE GEEK CHIC
⹠« Smart is the new sexy »
http://www.youtube.com/watch?v=6WjNJnf_RQQ
@Caroline Viphakone - www.moodytryme.com
30. 3.B. THE LIMITS â A CONFUSION BETWEEN
DIFFERENT LABELS
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31. 3.C. THE LIMITS â THE REAL GEEK
CANNOT BE TRENDY
@Caroline Viphakone - www.moodytryme.com
32. WHAT KIND OF GEEK ARE YOU ?
Me, Iâm a webdesigner geekâŠ
http://ludovic-denizot.cifa3.com/videos/projet-individuel-moodytryme/
@Caroline Viphakone - www.moodytryme.com