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The product was chosen because Colombia is a country rich in 
fruit, but the people do not have the habit of consuming, so 
we devised a strategy to reach them in a different and 
attractive way to generate increased consumption and just to 
get to the places where the fruit is scarce thus obtaining its 
export
Dried fruits are 100% natural, not be refined or have artificial 
additives. In the process of evaporation of the liquid their 
carbohydrates, fiber, protein and minerals are concentrated. 
It is good source of calcium, sodium, potassium, phosphorus, 
iron and magnesium. Some contain copper and manganese. 
They are also rich in vitamins A and B, but no D and E and 
have little vitamin C, because it is lost during drying.
When food is dehydrated lose 
water they hold, thus preventing 
the growth of 
microorganismsalmost 
completely. 
It has half the volume and weighs ten 
times less than the original fruit; 
what makes it a good choice for 
employees at work or athletes who 
exercise outdoors. 
Excellent food supplement mixed with milk, smoothies, honey or jam.
If we had the possibility to export the product. We would export to 
Japan, since it is the country with the highest consumption of junk 
food in the world.
If this idea out as desired. This idea would be a success. Because 
thanks to the privileged position and location, Colombia is one of the 
Countries Latin America that produces more fruit, according to the 
Food and Agriculture Organization [FAO], a person should eat at least 
5 servings of fruit per day, or 400 grams.
If we carry out this business idea, we would be playing into the 
Colombian economy through the use of agricultural land to cover rural 
areas, the potential source of income, employment and single engine.

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Product for export

  • 1.
  • 2. The product was chosen because Colombia is a country rich in fruit, but the people do not have the habit of consuming, so we devised a strategy to reach them in a different and attractive way to generate increased consumption and just to get to the places where the fruit is scarce thus obtaining its export
  • 3. Dried fruits are 100% natural, not be refined or have artificial additives. In the process of evaporation of the liquid their carbohydrates, fiber, protein and minerals are concentrated. It is good source of calcium, sodium, potassium, phosphorus, iron and magnesium. Some contain copper and manganese. They are also rich in vitamins A and B, but no D and E and have little vitamin C, because it is lost during drying.
  • 4. When food is dehydrated lose water they hold, thus preventing the growth of microorganismsalmost completely. It has half the volume and weighs ten times less than the original fruit; what makes it a good choice for employees at work or athletes who exercise outdoors. Excellent food supplement mixed with milk, smoothies, honey or jam.
  • 5. If we had the possibility to export the product. We would export to Japan, since it is the country with the highest consumption of junk food in the world.
  • 6. If this idea out as desired. This idea would be a success. Because thanks to the privileged position and location, Colombia is one of the Countries Latin America that produces more fruit, according to the Food and Agriculture Organization [FAO], a person should eat at least 5 servings of fruit per day, or 400 grams.
  • 7. If we carry out this business idea, we would be playing into the Colombian economy through the use of agricultural land to cover rural areas, the potential source of income, employment and single engine.