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Case study on reethi resort beach
1. Case study on Reethi Beach Resort
Reethi Beach Resort is a 4 star deluxe island resort situated in Baa Atoll, the Maldives. It wants to be
recognized as 5 star luxury Hotel, build customer relationships and provide the best experience to its
visitors.
To achieve these goals, Reethi Beach Resort is fully leveraging the power of social media by marking its
presence on all social media channels.
Reethi Beach Resort Photo Contest 2012
The Reethi Beach Resort is running a Photo Contest called “Win a dream Vacation” on Facebook by using
SocialAppsHQ’s Photo Contest App, where fans can enter their favorite holiday snap and get a chance to
win stay for 2 people in Reethi Beach Resort (worth over US$ 7000).
Results
Photo Contest and along with Facebook activity, Reethi Beach Resort has received tremendous increase
in fans, likes, new potential customers, and in overall ROI. Here are the details -
Number of Entries received- 238 Entries
Number of Votes- 9286 Votes
Number of stories (updated in newsfeed, ticker and timeline) created – 8,571
Number of story views or, impressions – 659,967
Growth in Fans – 150%
Interesting Insight
Each story published in newsfeed, ticker and timeline received 77 impressions.
Run your own photo contest campaign via SocialAppsHQ now!
2. Visit us at http://www.socialappshq.com
Blog- http://blog.socialappshq.com