This document provides a guide to mobile app stores by listing numerous app stores across different platforms like Android, iOS, Blackberry OS, and by various manufacturers, carriers and independently. It discusses distributing apps through these stores to reach more customers, promote the app effectively, and grow app revenues. The guide lists over 50 specific app stores, organized by category and platform, to help developers discover options for distributing their mobile apps.

1. Guide to Mobile App Stores
discover new appstores for
distributing your mobile app
increase your mobile app
downloads
reach new customers and
grow your app revenues

2. About this guide
§ This guide is designed to help
you understand the world of
Get in touch
mobile appstores. Feedback, questions?
§ To promote your app
effectively you need to try
www.mobyaffiliates.com
every channel possible
james@mobyaffiliates.com
§ With the Apple Appstore and
Android Play markets full of +44 (0) 203 322 2945
apps it pays to look for other
ways of getting your app @mobyaffiliates
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§ We've created a list of all the mobyaffiliates/
different appstores out there
to help you distribute your
mobile app
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3. Index
1! Cross-platform App Stores
2! Android App Stores
3! iPhone/iOS App Stores
4! Blackberry OS App Stores
5! Manufacturer-specific App Stores
6! Operator/Carrier App Stores
3!
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4. Cross-platform App Stores (Part 1)
• OpenAppMkt – Android and iPhone-compatible market that distributes
web-apps built in HTML5. Unlike the traditional 70/30 split, developers keep
80% of app sale revenue.
• GetJar – One of the biggest 3rd party app stores currently in operations.
Claims to distribute more than 350 thousand mobile apps, with 395
registered developers. Also offers a pay per download system to help
developers get visibility.
• Handmark – App developer behind popular Tweetcast app, which also runs
an app store for Android, BlackBerry, Windows and Palm devices.
• Handster - Claims to features over 30,000 apps from 4000 vendors across
Android, Symbian, Java and BlackBerry platforms. Also offers white label
platform to manufacturers, distributors and carriers. Owned by Opera.
• WAC – The app store for the Wireless Application Community (a consortium
backed by a number of telcos). Focuses on distributing cross-platform web-
apps using mainly HTML5.
• PhoLoad – Community-driven website that allows developers to upload and
distribute their free apps. Compatible with Android and Symbian platforms.
• Mobango – Mobile content-sharing store, which allows users to upload and
share videos, ringtone and photos, as well as applications.
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5. Cross-platform App Stores (Part 2)
• Zeewee – Cross-platform app store that distributes HTML5 web-apps.
Offers in-app purchasing, direct to bill and push notifications. Claims to
have distributed over 1 million apps since its launch
• Appolicious – Editorially-curated app directory that helps developers get
their apps rated and discovered. In association with Yahoo.
• Handango – Independent app store run by PocketGear, offers apps on
BlackBerry, Windows Mobile, Android and Symbian platforms. Works with
app marketplace Appia.
• Appia – Marketplace that creates app stores for clients and distributes
apps to a variety of different app stores. Claims to have a combined
audience of 250 million, via more than 20 different app stores.
• Biskero – Mobile content store that focuses on distributing Flash games and
apps to mobile devices. Works primarily across Android and Nokia
handsets.
• Opera Mobile App Store – The mobile app store run by browser developer
Opera and powered by subsidiary Handster. Offers Android, Windows
Mobile, BlackBerry and Symbian apps.
• Appitalism – Indie app store that claims to feature over 1 million apps.
Focuses on social features to aid app discoverability. Owned by Liberty
Media.
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6. Cross-platform App Stores (Part 3)
• NexVa - Multi-platform app store that also offers a white label product and
works with affiliates to drive traffic .
• Kongregate – Mobile and desktop Flash-powered app store that focuses on
videogames. Claims to reach over 6 million mobile and desktop gamers,
with 56 thousand Flash games.
• mJelly – App store and mobile website directory that publishers can submit
their content to. Developers can submit links to existing apps in other app
stores.
• AppVisor – App recommendation service that uses a social network to
recommend a set number of apps per day to its users.
• AppCentral – Platform that helps companies launch and maintain their own
app store. Focuses on productivity apps. Formally known as Ondeego.
• Maopao – One of China’s biggest app stores, distributing apps across
iPhone, Android and Symbian platforms. Unfortunately it doesn’t look like
the website has an English translation.
• WhiteApp – Directory of white label iPhone and Android apps that can be
easily rebranded and sold to clients.
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7. Cross-platform App Stores (Part 4)
• Djuzz – Mobile game store run by Asian ad-network Buzz City. Claims to
have 320 thousand users per day.
• AppShup – App store based in India that specialises in SMS-delivered Java
apps.
• BananasFactory – Developer community that markets your app to different
app stores, mainly those offered by operators in Asia and developing
countries.
• AppCity - French app store that claims over 340 thousand users. Distributes
apps across iPhone, Android and BlackBerry platforms.
• Alternative.To- Less of an app store, more of a directory of applications with
user reviews and editorial ratings. Features apps from Windows
MarketPlace, App Store and Google Play.
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8. Android App Stores (Part 1)
• Google Play – Google’s official Android app store, which features over
500,000 apps, as well as music and video streaming services.
• AppsLib – Claims to be the second largest Android app store after Google
Play. Specialises in lesser-known Android devices, such as tablets and
eReaders, that are unable to get Google certification. Claims to have install
base of over 2 million tablets worldwide.
• SlideMe - Provides ‘on device’ application store for device manufactures, as
well as a web-based platform. Also offers app store solutions to niche
markets.
• Soci.i0 – Android-focused content store that provides apps, e-books (along
with its own ebook reader), videos and music. Bills itself as an Android
‘mobile mall’.
• 1Mobile – Android app store that focuses mainly on games and claims over
60 thousand total apps.
• Camangi - Android app store that focuses on apps built for larger 6-inch to
10-inch tablet devices. Claims to currently host over 100 apps.
• Nook App Store – Official app store for Barnes & Noble’s Nook e-reader,
which runs on Android.
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9. Android App Stores (Part 2)
• AppBrain – Website that helps users discover Android apps across the
official Google Play store and other indie stores.
• Appoke – Android app store with social features, allowing users to
recommend apps to friends and earn credits to download paid apps.
• Tegra Store – App store run by graphics chip company Nvidia. Highlights
videogames that are designed for use with Nvidia’s Tegra smartphone chip.
• Amazon Appstore – Amazon’s app store has been remarkable popular
since the company launched its Kindle Fire tablet device. Currently boasts
over 30,000 apps, and claims a higher paid app download rate than
Google Play.
• MiKandi – Android-only app store that focuses on adult-themed
applications.
• AndroidPit – App store run by the Berlin-based Android website AndroidPit.
Includes apps selected by editorial team.
• MatchFuel- Not quite an app store, but provides daily app videogame
recommendations to Android users via a storefront. Formally known as
Andspot.
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10. iPhone/iOS App Stores
• App Store – Apple’s official iOS application store and is still thought to be
the biggest app store available across all smartphone platforms, though
Android is catching-up fast.
• Cydia – Unofficial iOS app store that is only available to users with
‘jailbroken’ iOS devices. Most apps are offered for free, but there are also
paid apps. Claims over 4.5 million weekly users.
• Lima - Browser-based application installer for jailbroken iPhones. Works
similar to Cydia, allowing you to download apps not available in the official
App Store, but within the Safari browser.
• PremierAppShop – Legal iPhone application store that delivers
downloadable apps, which can be used offline via a browser-based
shopfront.
• SexAppShop- Uses the same platform as PremierAppShop but – as the
name suggests – focuses on adult apps for iPhone and iPad.
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11. Blackberry OS App Stores
• BlackBerry App World – RIM’s official BlackBerry app store, which
features more than 40,000 apps.
• CrackBerry Store – Independent BlackBerry-specific app store run
by the online blog CrackBerry. Takes advantage of the large
CrackBerry community to promote apps. Powered by MobiHand.
• BBNation- BlackBerry-focused content portal with apps, themes,
ringtone and games. Owned by Motek Americas.
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12. Manufacturer-specific App Stores
• Samsung Apps – The official Samsung App store for its Bada operating
system, made popular on devices such as the Samsung Wave. Bada is
expected to be phased out soon, so Samsung Apps’ future is unclear.
• LG Smart World – The official app store run by manufacturer LG. Offers
Android apps to US users and Windows Phone apps to users in Asia.
• Motorola Shop4Apps – Motorola’s own-branded Android app store aimed
exclusively at the Chinese market.
• Dell Mobile App Store – The official app store of Dell. Run by PocketGear
and contains over 40,000 apps, across Android, BlackBerry and Symbian.
• CISCO App HQ - The official CISCO app store is aimed mainly at enterprise
users looking for productivity apps and developers looking for technology
partners.
• Docomo Market – The official Android app market for Japanese
manufacturer Docomo. The Docomo Market is installed on every Docomo
handset in Japan and developers get Japanese optimisation services for
your app.
• Lenovo App Store - Chinese manufacturer Lenovo’s official app store for
smartphones and tablets, running Android. Though be warned – website
doesn’t appear to have and English translation!
12!
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13. Operator/Carrier App Stores (Part 1)
• Verizon App Store – App store run by US carrier Verizon. Works across
Android, BlackBerry and Brew platforms. Partners with UK operator
Vodafone’s app store.
• Vodafone AppSelect – Official app store for UK operator Vodafone. Focuses
on Android for European users. BlackBerry/Symbian are supported for
African users. Offers developers free testing.
• China Mobile – The app store of China’s biggest mobile operator. Offers
apps across Android and Symbian platforms. Claims a userbase of over
500 million.
• T-Mobile Mall – Official app portal of UK carrier T-Mobile. T-Mobile Mall
doesn’t host applications, but rather acts a portal that highlight different
apps on BlackBerry AppWorld, Google Play and Windows Marketplace.
• Sprint – US operator Sprint no longer has its own app store, but does offer a
developer program, where you can get apps pre-installed on devices.
• Aircel PocketApps - Official app store of Indian operator Aircel, focuses
exclusively on Indian market.
• Airtel App Central - Official app store of Indian operator Airtel, focuses
exclusively on Indian market.
13!
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14. Operator/Carrier App Stores (Part 2)
• Maxis 1Store – Malaysian app store from carrier Maxis. Supports J2ME and
Symbian platforms, with BlackBerry and Android support coming “in the
future”.
• TIM Store – Official app store for Italian operator Telecom Italia. Distributes
Android, Symbian and BlackBerry apps.
• AT&T App Centre – Official app store for US carrier AT&T. Developers
signing-up to AT&T’s program get developer support and marketing tools.
Supports Symbian and BlackBerry platforms.
• M1 App Store – Official store for Singaporean carrier M1. Supports Android,
BlackBerry, Symbian and iPhone platforms.
• T-Store – Content store from South Korean carrier SK Telecom. Distributes
apps to Android devices in the South Korean market.
• Appzone – Official app store from Indonesian operator Telkomsel.
• Turkcell T-Market – Official app store from Turkish operator Turkcell. Offers
Android apps and Symbian apps.
• Omnitel App Store – Lithuanian carrier Omnitel’s official app store.
Distributes iPhone and Android apps.
• MTNPlay – Content portal from South African operator MTN. Offers apps,
music, ringtones and videos to mobile users across Africa and Asia.
14!
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15. Your Next Step
• To find other ways to promote
your app go to
Get in touch
mobyaffiliates.com Feedback, questions?
• We've created a directory of
app promotion services as www.mobyaffiliates.com
well as useful guides to:
james@mobyaffiliates.com
ü Appstore Optimization
ü App Promotion +44 (0) 203 322 2945
ü Mobile advertising
@mobyaffiliates
ü increasing your app
revenues www.facebook.com/
mobyaffiliates/
• We always like to hear from
you so get in touch any time!
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