Frank Bekkers is the CEO and Koen Desmedt is the CFO of the company. A new organizational chart and rates are being introduced. The document includes graphics showing membership growth over time and a matrix evaluating companies' vision and ability to execute. It discusses the importance of having a clear roadmap for service, community, products and expansion or taking risks to discover big ideas through mistakes. The values of being member-oriented, transparent, community-driven and innovative are highlighted. The document emphasizes not wasting time and avoiding deferring life, as well as the difference between personal and business risk. It concludes with a quote about trying something.