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“Music is the weapon in the war
against unhappiness.” – Jason Mraz
Who is Mr. A-Z?
American singer-songwriter
who got his start in a coffee
shop in San Diego

Debut album was
entitled “Waiting for
My Rocket to Come”
2002

Second album “ Mr. A-Z” created his international
success in 2005
Third studio album “ We Sing.
We Dance. We Steal Things.”
debuted at number three on
Billboard200 in 2008

 Mraz is currently
working on his new
album “#Album5:live
from the studio”
Jason Mraz Foundation
Helps sustain organizations that address:
Human Equality

Arts and Education

Environment Preservation
Free the Slaves

Life Rolls On
True Colors Fund
Mraz & Media
Twitter Accounts

@jason_mraz

@MrazTeam
Facebook
Official Jason Mraz Fan Page to “Like”

Jason Mraz Foundation Page
Own Website
Jason has his own website that keeps him
connected with his fans

Updates about tours - -- merchandise
purchases- - foundation doantions - blog and more
http://jasonmraz.com
Other Social Media…
Instagram : jason_mraz

YouTube: OfficialJasonMraz

Myspace: jasonmraz
Online Communities
Jason Mraz maintains his own online social
media accounts but has very dedicated
fans.

Fans have created online communities
surrounding Jason; fan pages on facebook,
Pinterest boards, Twitter fan club accounts,
forums and any other photos and Facebook
posts that fans choose to upload
Jason’s Dedicated Fans
Jason has definitely found his audience… his fans
who LOVE him and are all dedicated!
He does not have one specific type of fan- - they
come in all different shapes & sizes ages & races
Staying Connected with his Fans

Jason stays connected with his friends through his
social media platforms, but something very personal
he does on his personal website is that he keeps a
journal. He posts stories from his days- - simple
http://jasonmraz.com/journa
things that his fans can relate to.
Engaging Effectively & Continuously
S
NEWS UPDATES ON
WEBSITE

SOCIAL MEDIA

TOURS

WEBSITE COMMUNITY FOR MEMBERS
APPAREAL
FOUNDATION

With His Fans...
By staying up to date on his social media Jason Mraz is
consistently engaging with his audience and fans.
Aside from the Journal on his website that was already
mentioned, Mraz has a community section where members
who sign up get to comment and engage with other fans.

Additionally, Jason has a section on his website that has Fan
photos from concerts and other things that have been
uploaded- - many have uploaded pictures of tattoos that
fans got that are Jason’s lyrics.
Jason is always offering words of wisdom to
his fans
Links to Catch Up with Jason Mraz
http://jasonmraz.com
http://jasonmraz.com/foundation/
https://www.facebook.com/JasonMraz
http://jasonmraz.tumblr.com
https://twitter.com/jason_mraz

http://rightkindofphrase.yuku.com
https://www.youtube.com/theofficialjasonmraz
http://jasonmraz.com/tour/

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Music is the Weapon: How Jason Mraz Uses Social Media to Connect with Fans

  • 1. “Music is the weapon in the war against unhappiness.” – Jason Mraz
  • 2. Who is Mr. A-Z? American singer-songwriter who got his start in a coffee shop in San Diego Debut album was entitled “Waiting for My Rocket to Come” 2002 Second album “ Mr. A-Z” created his international success in 2005 Third studio album “ We Sing. We Dance. We Steal Things.” debuted at number three on Billboard200 in 2008  Mraz is currently working on his new album “#Album5:live from the studio”
  • 3.
  • 4. Jason Mraz Foundation Helps sustain organizations that address: Human Equality Arts and Education Environment Preservation Free the Slaves Life Rolls On True Colors Fund
  • 5. Mraz & Media Twitter Accounts @jason_mraz @MrazTeam
  • 6. Facebook Official Jason Mraz Fan Page to “Like” Jason Mraz Foundation Page
  • 7. Own Website Jason has his own website that keeps him connected with his fans Updates about tours - -- merchandise purchases- - foundation doantions - blog and more http://jasonmraz.com
  • 8. Other Social Media… Instagram : jason_mraz YouTube: OfficialJasonMraz Myspace: jasonmraz
  • 9. Online Communities Jason Mraz maintains his own online social media accounts but has very dedicated fans. Fans have created online communities surrounding Jason; fan pages on facebook, Pinterest boards, Twitter fan club accounts, forums and any other photos and Facebook posts that fans choose to upload
  • 10. Jason’s Dedicated Fans Jason has definitely found his audience… his fans who LOVE him and are all dedicated! He does not have one specific type of fan- - they come in all different shapes & sizes ages & races
  • 11. Staying Connected with his Fans Jason stays connected with his friends through his social media platforms, but something very personal he does on his personal website is that he keeps a journal. He posts stories from his days- - simple http://jasonmraz.com/journa things that his fans can relate to.
  • 12. Engaging Effectively & Continuously S NEWS UPDATES ON WEBSITE SOCIAL MEDIA TOURS WEBSITE COMMUNITY FOR MEMBERS APPAREAL FOUNDATION With His Fans...
  • 13. By staying up to date on his social media Jason Mraz is consistently engaging with his audience and fans. Aside from the Journal on his website that was already mentioned, Mraz has a community section where members who sign up get to comment and engage with other fans. Additionally, Jason has a section on his website that has Fan photos from concerts and other things that have been uploaded- - many have uploaded pictures of tattoos that fans got that are Jason’s lyrics.
  • 14.
  • 15. Jason is always offering words of wisdom to his fans
  • 16. Links to Catch Up with Jason Mraz http://jasonmraz.com http://jasonmraz.com/foundation/ https://www.facebook.com/JasonMraz http://jasonmraz.tumblr.com https://twitter.com/jason_mraz http://rightkindofphrase.yuku.com https://www.youtube.com/theofficialjasonmraz http://jasonmraz.com/tour/