A look at a few simple things that can transform how you use LinkedIn.

1. You Can Do THAT With LinkedIn?!
(why yes, yes you can)
Matt LeBlanc
www.linkedin.com/in/mattleblanc
www.twitter.com/matthewjleblanc

2. two truths about social media
the social media version of all of us the real life version of all of us

3. the basics

4. know what linkedin is and isn’t
What is LinkedIn?
What is LinkedIn not?

5. knowing what your profile is
Résumé LinkedIn profile

6. maximizing your profile
You can have the best LinkedIn profile
in the whole wide world but if
someone cannot contact you does it
really matter?

7. don’t advertise being unemployed

8. what does it take to be successful?
Expert
Thought Leader
Guru
Evangelist
Ninja
Jedi
FUTURIST
Visionary

9. you can show your resume off

10. connecting to slideshare

11. connecting to visualcv (or your own website)

12. (almost)
you can show up in every search
relevant to your job-search in 3 steps

13. ….but before we get there

14. keywords, keywords, keywords

15. grow your recruiter network
connect with every recruiter locally (both corporate and 3rd party)
connect with every recruiter who works for companies on your target list
connect with every recruiter nationally who recruits people just like you

16. grow your relevant network
connect with everyone who manages the people who do what you do
connect with everyone who does what you do / what you want to do
connect with everyone who supports the people who do what you do

17. you can track your progress

18. staying on point

19. staying on point

20. you can get street cred on linkedin

21. linkedin answers

22. sharing relevant content

23. google alerts

24. subscriptions

25. easy sharing on linkedin

26. linkedin sharing formula
1/3 industry relevant info
1/3 articles / info
1/3 questions

27. you can find anyone you want to

28. boolean
AND OR
civil engineer civil engineer
(MUST) (MUST) (…) forcing the order (MIGHT) (MIGHT)
civil AND engineer civil OR engineer
civil mechanical
(MIGHT) (MIGHT)
engineer
NOT (-) “ ” (exact match)
(MUST)
civil engineer
civil engineer engineer AND
(civil OR mechanical) (NOT) (NOT)
(MUST) (NOT)
“civil engineer”
civil NOT engineer

29. the kitchen sink approach
java -recruiter -manager -director -vp -vice (j2ee OR jee5 OR jee6) -java -recruiter -
manager -director -vp -vice
CURRENT JOB TITLE SEARCH: "sw" OR
"s/w" OR "swe" OR "swd" OR "sde" OR
(jee5 OR jee6 OR j2ee OR Java) AND (hibernate OR struts "developer" OR "programmer" OR
OR spring) -recruiter -manager -director -vp -vice "software engineer" OR "applications
engineer"

30. signal search

31. site: operator
site:dell.com AND (director OR vp)
site:
– Limits results to certain keywords
within a specific site or domain
– There can be no space between
site: and the search phrase

32. x-ray searches
site:linkedin.com AND “current * sales" AND
(“Canon” OR “IKON” OR “pitney bowes” OR
“ricoh”) AND "greater atlanta area“ -director -
"sales manager" -"v.p." -"vp" -"vice president“ -
inurl:dir
site:linkedin.com AND "Microsoft Dynamics AX
Professionals [2000+]" AND "greater chicago
area"

33. external profile & email addresses
site:linkedin.com AND ("@comcast.net" OR
site:linkedin.com AND ("websites * my
"@gmail.com" OR "@yahoo.com" OR
resume" OR "websites * my profile") AND
"hotmail.com") AND "java" AND "j2ee" AND
"java" AND "greater seattle area" inurl:pub -
"greater seattle area" inurl:pub -inurl:dir -
inurl:dir -inurl:jobs
inurl:jobs

34. you can find your connections anywhere

35. finding your linkedin connections elsewhere

36. one last nugget for you

38. connect
LinkedIn http://www.linkedin.com/in/mattleblanc
Twitter @matthewjleblanc
Instagram matthew_leblanc
Recruiting Blog http://www.12recruiters.wordpress.com
Pinterest http://www.pinterest.com/matthewleblanc
Facebook http://www.facebook.com/matthewleblanc
Tumblr http://matthewjleblanc.tumblr.com
Quora http://www.quora.com/Matthew-LeBlanc
About.Me http://about.me/mattleblanc