Consolidated version

1. How students can develop a great
online presence

2. Who Uses LinkedIn
Who Uses LinkedIn?
• 200 million+ professionals
• Over 150 industries
• 2 million+ companies
• Executives from every Fortune 500 firm
• 60,000+ college and university alumni groups
• 63% outside the U.S.
• Students and recent grads are fastest growing demographic
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3. How LinkedIn Helps You?
LinkedIn Benefits for Students and
Alumni
1. Build a professional online presence
2. Connect in a meaningful way with alumni and
other “ warm” contacts
3. Research companies and industries
4. Explore opportunities for undecided students
5. Learn professional networking etiquette
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4. 1. Build a Professional Online Presence
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5. Add Sections to Enhance Student Profiles
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6. 6
Add Sections to Enhance Student Profiles:
Organizations
Add Sections to Enhance Student Profiles:
Courses

7. Example of a Student Profile

9. Live Demo of a LinkedIn Profile

10. The 5 Golden Rules of Student LinkedIn
Profiles
1. Professional photo of student alone
2. Headline with area of study and/or career ambitions
3. Keyword-rich summary that includes type of
positions student is seeking
4. Inclusion of volunteer activities, internships and
extra-curriculars
5. Recommendations from professors, advisors,
internships

11. Promote Your LinkedIn Profile:
Email Signature Line
------------------------------
Jane Doe
National Company, Inc.
Ph: (800) 555-1234
Fax: (800) 555-5678
Jane.Doe@National.com
Connect with me on LinkedIn:
www.linkedin.com/in/JaneDoe

12. Promote Your LinkedIn Profile:
Status Updates

13. Videos
http://university.linkedin.com/career-
services/resources#videos
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14. Questions??
Communication Career Services
BMC 2.302
Career Advisor: Monica Jackson
monica.jackson@austin.utexas.edu
Skype: mjackson0424
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