We have a look and the core functionality of the Miva Merchant software, discussing everyday workflow for merchants including managing products, categories, and site navigation in your store.
16. PRODUCT IMAGES
• The online equivalent to seeing and holding an
item.
• Showcase the quality of the materials or the build
of a product.
• Consider including videos on the product page.
28. PRODUCT DESCRIPTIONS
• Tailor product description to your audience
• Back up your claims
• Tell the product’s story
• Use of sensory words
• Reviews
29. MULTIPLE METHODS TO CONVEY
PRODUCT INFORMATION
• Product Descriptions
• Product Attributes
• Custom Fields
43. WHAT ARE YOUR SHIPPING NEEDS
• Flat Rate Shipping?
• Live shipping rate calculations?
44. TAX
• Everyone’s tax responsibilities are unique, based
on:
• What you are selling
• Where you are selling from
• What countries / states are you selling to, etc.
48. MARKETING
• Being able to generate coupons that discount products.
• Setting up a sale that temporarily reduces product
prices.
• Buy X Get Y
• Being able to execute these marketing campaign.
• Gift Certificates
• Gift registries / Wish Lists