The document discusses assumptions and opportunities in creative and cultural industries (CCIs). It notes that CCIs are important for economic growth and job creation. While often thought of as separate, CCIs are actually made up of businesses and individuals. The document encourages becoming more aware of CCIs in one's own region as they are found everywhere, and exploring how various stakeholders like businesses, universities, and government can benefit from and support CCIs. It promotes changing assumptions, closing gaps between knowledge and action, and fostering cross-sector collaboration to further develop and link CCIs. The LEC project resources are cited as ways to learn more about awareness, skills, and policies relating to CCIs.
5. www.lec-project.eu
But ASSUMPTIONS can…
Limit our possiblilities
Miss opportunities
Make errors in judgement and action
Become overconfident
Misunderstand other people, situations, etc.
7. www.lec-project.eu
What we assume we know about CCIs*?
What they are
Why they are important
Where they are
Who can benefit
How we can benefit
* Creative and Cultural Industries
8. www.lec-project.eu
What CCIs are…
These are BUSINESSES…
Profit
Growth
Innovation
… made up of individuals
Not all are « CCI »
Training, paths…
Motivations
9. www.lec-project.eu
What CCIs are…
Differences on focus by country/region
For example: Paris region = fashion, film, games
There may be « surprises »
What are the focus areas in your region?
Actual differences in existing sectors
For example: France includes culinary and wine
New sectors may be created
11. www.lec-project.eu
Why CCIs matter… for the years
to come
Considered « Industries of the FUTURE »
Economic growth
Job creation
Possible « cross-fertilization » …
Consumer electronics (design + product)
and « spill-over »
Economic
but also knowledge
13. www.lec-project.eu
Where are the CCIs… and more
importantly the creative people?
Everywhere!
Sectors
Clusters
Interest groups (many online)
Communities
Co-working spaces
14. www.lec-project.eu
Who can benefit?
Business
Especially SMEs (all!)
Higher Education Institutions
Universities
Research Centers
Science (but not only)
Government
All levels – local, regional, national, European
Policy-makers
15. www.lec-project.eu
How to reap benefits…
Be aware, Stay aware…
Learn (use LEC project)
Act differently
Change your assumtions (or at least look at them)
Close the gap
Motivation (individual, group, organization)
16. www.lec-project.eu
Awareness
Why is it important?
Knowing your strengths, weaknesses, vulnerabilities,
thoughts and feelings is a big step towards knowing
who you really are (you the individual, you the
organization)
Awareness is the key to improving our ability to learn,
apply that learning, share our situation and, eventually,
to produce innovation in our organizations
18. www.lec-project.eu
Where you can help…
“The cultural and creative sectors need multi-disciplinary
environments where they can meet with businesses
from other industries. Any public intervention aiming
to further develop them calls for cross-sectoral
fertilisation. This requires the development and testing of
better business support instruments and policies that aim
to facilitate cross-sectoral linkages and spill-overs. It
implies fostering change amongst the sectors themselves
while adding new skills and competencies into other
industries and vice versa.”
21. www.lec-project.eu
Thank you for your attention!
jose.pietri@yahoo.com
mindshare2000@yahoo.com
Further extensive material, case studies, exercises, links
and more can be found on www.lec-project.eu