My analysis of three music videos using Andrew Goodwin's principles on music videos.

1. Music video
evaluation

2. Contents
• P.g3-Andrew Goodwin’s principles
• P.g 4_-twenty one pilots, stressed out.

3. Andrew Goodwin’s music video
principles:
1. Links between music and the visuals (i.e. contradictive,
illustrative etc)
2. Genre characteristics.
3. Intertextual references.
4. The notion of looking (female objectification).
5. Voyeurism (direct looking, screens/mirrors, others
looking at artist)
6. Performance, narrative or concept based music videos.
7. The demands of the record label (how artist is
represented).
8.

4. “stressed out”- twenty one pilots
• Stressed Out is a song
written and recorded
by American alternative
hip hop band Twenty
One Pilots for their
fourth studio album,
Blurryface.—wikipedia.

5. Links between music and visuals
• At this stage in the song a blatant use of linking the lyrics and visuals is made with
the line “when momma sang us to sleep” being followed by an image of the
two band members asleep on beds.
• This image of beds is quickly reused when the other people present in the shot
wearing black (representing the band’s family) shout the lyric “wake up, you
need to make money!”

6. Demonstrations of genre
characteristics.
• In ‘stressed out’ this demonstration of genre occurs right at
the beginning when lead singer-Tyler Joseph can be seen
‘cruising in’ to the shot on a child’s tricycle. This supports
both the hip-hop and alternative genre as the style in
which he acts is in a manner suitable for a typical hip-hop
video, but he does so in a so overtly contradictive way
through use of the tricycle, this panders to the alternative
side of the genre.

7. Intertextual references
• The colours red and black are common amongst music videos due to their
recognisable hidden meanings. For example red is often depicted as the colour
of love, or lust. Any emotion/feeling which carries with it passion, even anger.
Black is a colour that seems to symbolise the ‘dark side’ within each of us and
the ‘evil’ or mischievous part of us so goes well with the before mentioned red.
• These two colours, with these meanings is a combo found in virtually all hip-hop
videos and hip-hop culture, and is not missed out in ‘stressed out’